Casino employees' intention to participate in corporate community involvement activities – an extended value-attitude-intention model

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
G.H. Huang ◽  
Wai Ming To
Keyword(s):  
Community Involvement ◽  
Content Type ◽  
Societal Value ◽  
Societal Pressure ◽  
Corporate Community Involvement ◽  
Intention To Participate ◽  
Extended Value ◽  
Casino Employees ◽  
Facilitating Conditions ◽  
Corporate Community

PurposeThe success of corporate community involvement depends on employees' perception of and intention to participate in the associated activities. This paper explores personal and perceived organizational factors that influence casino employees' intention to participate in community involvement activities using the extended value-attitude-intention model.Design/methodology/approachBased on a literature review on corporate community involvement in the hospitality industry and the value-attitude-intention hierarchy, a theoretical model that links perceived societal value to employees' behavioral intention was established. The model was tested using responses from 322 Macao's casino employees.FindingsResults of structural equation modeling showed that perceived societal value of corporate community involvement and perceived societal pressure significantly influenced employees' attitude toward community involvement while perceived societal pressure also significantly influenced perceived facilitating conditions. Additionally, employees' attitude toward corporate community involvement and perceived facilitating conditions affected their intention to participate in corporate community involvement activities.Originality/valueCasinos use corporate community involvement as a way of counteracting the negative impacts of commercial gaming and supporting local communities. Hence, it is vital to understand the mechanism of engaging casino employees in corporate community involvement activities.

scholarly journals Drivers of corporate community involvement and challenges in measuring its impact

2014 ◽  
Vol 10 (1) ◽  
pp. 161-183 ◽  
Author(s):  
Denni I. Arli ◽  
Jack Cadeaux
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Community Involvement ◽  
Social Impact ◽  
Structured Interviews ◽  
Content Type ◽  
Corporate Community Involvement ◽  
The Social ◽  
Corporate Social ◽  
Corporate Community

Purpose – The aim of this study is to explore drivers of corporate community involvement (CCI) initiatives and the challenges faced by companies in measuring the social impact of their initiatives in Australia. Design/methodology/approach – The authors conducted semi-structured interviews with various corporate social responsibility (CSR) or CCI managers from Australian companies and their not-for-profit (NFP) partners. The final sample consists of 27 managers from a mix of industries. Findings – The study shows that stakeholder's salience may have an impact on CCI activities, especially in the area of measurements and reporting activities. Moreover, while some companies have attempted to measure the social impact of their initiatives, a large number of companies have not. This is all the more surprising given the recent focus in marketing on accountability and measurement. The results show three challenges: lack of interest, lack of resources and lack of consensus. Subsequently, the authors offer some research propositions to underline these challenges. Originality/value – This study focuses on CCI which is one of the most visible parts of corporate social responsibility (CSR). It draws on interviews with various managers in charge of companies' CSR or CCI.

Corporate community involvement disclosures in annual report

2012 ◽  
Vol 3 (1) ◽  
pp. 7-32 ◽  
Author(s):  
Kemi Yekini ◽  
Kumba Jallow
Keyword(s):  
Community Involvement ◽  
Quality Score ◽  
Set Covering ◽  
Annual Reports ◽  
Total Quality ◽  
Data Set ◽  
Content Type ◽  
Corporate Community Involvement ◽  
Corporate Community ◽  
The Impact

PurposeThe purpose of this study is to examine whether corporate community involvement disclosures (CCID) in annual reports can be construed as a measure of corporate community development (CCD) or a mere signal of corporate social responsibility (CSR) observance.Design/methodology/approachUsing content analysis and a quality score index, the study examined a panel data set covering the period from 1999 to 2008. The data was collected from a sample of 270 annual reports of 27 UK companies taken from the top 100 companies for corporate responsibility (BITC ranking, 2008). The research framework involves the use of signalling theory to investigate the information content of CCID.FindingsIt is found that the volume of corporate community disclosure (CCID) has a significant association with its total quality score (TQS) although the impact was found to be very small. CCID was also found to be strongly and positively associated with the volume of total CSR disclosed in annual reports. Hence the quantity and quality of CCID in annual reports increased significantly as the quantity of CSR disclosure also increased. Furthermore, the TQS was found to respond to company size and Corporate Governance measures such as audit committee size and board composition, and the existence of standalone CSR Reports, while other measures of public pressure such as leverage, profitability and industrial sector were not statistically significantly related with TQS.Originality/valueThis paper contributes to CSR literature in general and CCID literature in particular. The originality stems from the fact that it employs a signalling framework and a panel study approach as opposed to cross‐sectional only or time‐series only data to examine a less researched social disclosure – corporate community involvement.

Corporate Community Involvement

2018 ◽  
pp. 5-38
Author(s):  
Leo van den Berg ◽  
Erik Braun ◽  
Alexander H.J. Otgaar
Keyword(s):  
Community Involvement ◽  
Corporate Community Involvement ◽  
Corporate Community

Christian Religiosity and Corporate Community Involvement

2018 ◽  
Vol 29 (1) ◽  
pp. 85-125 ◽  
Author(s):  
Jinhua Cui ◽  
Hoje Jo ◽  
Manuel G. Velasquez
Keyword(s):  
Community Involvement ◽  
Positive Influence ◽  
Firm Characteristics ◽  
Religious Groups ◽  
Corporate Community Involvement ◽  
Wide Range ◽  
Institutional Differences ◽  
Econometric Tests ◽  
Corporate Community ◽  
Religious Morality

ABSTRACT:We examine whether religion influences company decisions related to corporate community involvement (CCI). Employing a large US sample, we show that the CCI initiatives of a company are positively associated with the level of Christian religiosity present in the region within which that company’s headquarters is located. This association persists even after we control for a wide range of firm characteristics and after we subject our results to several econometric tests. These results support our religious morality hypothesis which holds that companies headquartered in regions with higher levels of Christian religiosity will engage in more CCI initiatives. We also find that while Catholic and mainline Protestant religiosity have a positive influence on firms’ CCI initiatives, evangelical Protestant religiosity does not. This supports our differentiated responses hypothesis which holds that institutional differences among religious groups will produce different effects on companies’ CCI. This hypothesis is based on institutional theory.

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