An Empirical Study on Consumer Purchase Intention Affecting Online Shopping Behavior

2011 ◽  
Author(s):  
Famin Yi ◽  
Gaofeng Fan
Keyword(s):  
Empirical Study ◽  
Purchase Intention ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Consumer Purchase Intention ◽  
Online Shopping Behavior

scholarly journals PERCEIVED BENEFITS AND PERCEIVED RISKS EFFECT ON ONLINE SHOPPING BEHAVIOR WITH THE MEDIATING ROLE OF CONSUMER PURCHASE INTENTION IN PAKISTAN

2020 ◽  
Author(s):  
Anam Bhatti ◽  
Shafique Ur Rehman
Keyword(s):  
Purchase Intention ◽  
Online Shopping ◽  
Product Variety ◽  
Shopping Behavior ◽  
Perceived Benefits ◽  
Perceived Risks ◽  
Mediating Role ◽  
Consumer Purchase Intention ◽  
Online Shopping Behavior

The purpose of this study is to examine the relationship between different factors including perceived benefits, perceived risks and online shopping behavior with the mediating role of consumer purchase intention. Online shopping states the recent trends of being able to purchase anything from home with a single click. The main focus of this study is to check the influence of four major variables: convenience, product variety, product risk, and privacy risk which were derived from related literature. Data were collected from 380 students from different universities using simple random sampling. PLS-SEM was used in this study and the results showed that benefits had a positive influence and that risk had a negative influence on online shopping behavior.     Keywords: Perceived benefits, perceived risks, consumer purchase intention, online shopping behavior.

Consumer Perceptions of Factors Affecting Online Shopping Behavior

2021 ◽  
Vol 19 (2) ◽  
pp. 1-16
Author(s):  
Musrat Siyal ◽  
Saeed Siyal ◽  
Jun Wu ◽  
Debajyoti Pal ◽  
Muhammad Mujahid Memon
Keyword(s):  
International Students ◽  
Technology Acceptance ◽  
Purchase Intention ◽  
Financial Risk ◽  
Online Shopping ◽  
Ease Of Use ◽  
Shopping Behavior ◽  
Chinese Consumers ◽  
Factors Affecting ◽  
Online Shopping Behavior

Online shopping is an emerging trend throughout the world. Likewise, it is used in China among Chinese consumers, but not all foreigners use it frequently due to several factors. This study discussed those factors which cause hindrance for foreigners to use online shopping and their behavior towards it. To do so, the authors have proposed the model by extending the technology acceptance model (TAM). The data were collected from the international students in China through a survey questionnaire and analyzed by SPSS to draw the results of the proposed relationships. The findings show that the online shopping behavior of international students in China is negatively related to financial risk and positively related to trust and ease of use. Moreover, purchase intention mediates these relationships. The results will be useful for consumers and online sellers to retain existing consumers and attract more foreigners studying in China. Moreover, the paper mentioned the implications and future directions of the study.

Online purchase intention of halal cosmetics: S-O-R framework application

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Chandra Suparno
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Equation Modeling ◽  
Content Type ◽  
Online Purchase ◽  
Purchasing Intention ◽  
Hedonic Shopping Value ◽  
Online Shopping Behavior

Purpose The purpose of this study is to investigate the relationships among individual religiosity, shopping value, attitude and online purchase intention in the context of halal cosmetics products. Design/methodology/approach This study used a purposive sampling method to collect data. A total of 201 Indonesian Muslim female respondents participated in this survey. Structural equation modeling is used to assess the fit of the framework. Findings This study confirms the fitness of Stimuli-Organism-Reaction (SOR) framework in predicting the online purchasing behavior in the context of halal cosmetics products. Individual religiosity and hedonic shopping value are found to have a positive and significant effect on all types of attitudes, and attitudes were confirmed to have a positive and significant effect on online purchasing intention of halal cosmetics products. Practical implications This study indicates that in a Muslim majority country such as Indonesia, an understanding of individual religiosity, shopping value and attitude provide relevant insight and scope for marketers to provide techniques to reduce dissonance of non-availability of halal cosmetics brand, especially in the online shopping environment. Originality/value This study extends the applicability of SOR framework in which it integrates the role of religiosity, shopping value and attitude in predicting online shopping behavior of halal cosmetics products.

The Effect of Demographic Factors of Consumers Online Shopping Behavior in a GCC University

2020 ◽  
pp. 126-151
Author(s):  
Arpita Anshu Mehrotra ◽  
Hala Elias ◽  
Adel Ismail Al-Alawi ◽  
Sara Abdulrahman Al-Bassam
Keyword(s):  
Purchase Intention ◽  
Online Shopping ◽  
Demographic Factors ◽  
Shopping Behavior ◽  
The Internet ◽  
Online Purchase ◽  
Online Retailers ◽  
Competitive Prices ◽  
Online Shopping Behavior ◽  
User Friendly

This study aims to investigate the effect of certain demographic factors of Gulf Cooperation Council countries' (GCC) university students and staff in using online shopping. The study attempts to hypothesize and measure the features that affect the growth of the e-shopping trend in a GCC. The results indicate that education has a large influence on e-shopping use. Gender did not appear to be a significant factor, but consumer income significantly impacts the online shopping of consumers. The results also suggested a positive relationship between online trust and online purchase intention. Additionally, there is a relationship between the ability to use the internet and the online shopping of consumers. Therefore, the more consumers are capable of using the internet, the more online shopping users there will be. The study also suggests that online retailers need to provide competitive prices and user-friendly websites.

scholarly journals Factors Influencing Online Shopping Behavior: The Mediating Role of Purchase Intention

2016 ◽  
Vol 35 ◽  
pp. 401-410 ◽  
Author(s):  
Yi Jin Lim ◽  
Abdullah Osman ◽  
Shahrul Nizam Salahuddin ◽  
Abdul Rahim Romle ◽  
Safizal Abdullah
Keyword(s):  
Purchase Intention ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Mediating Role ◽  
Factors Influencing ◽  
Online Shopping Behavior

Explaining online shopping behavior with fsQCA: The role of cognitive and affective perceptions

2016 ◽  
Vol 69 (2) ◽  
pp. 794-803 ◽  
Author(s):  
Ilias O. Pappas ◽  
Panos E. Kourouthanassis ◽  
Michail N. Giannakos ◽  
Vassilios Chrissikopoulos
Keyword(s):  
Online Shopping ◽  
Shopping Behavior ◽  
Online Shopping Behavior
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