Manipulative IT and Verbal Strategies in Scientific and Technical Advertising

Author(s):  
Rimma A. Ivanova ◽  
Mira B. Rotanova ◽  
Andrey V. Ivanov ◽  
Marina V. Prokhorova ◽  
Svetlana Yu. Philippova
Keyword(s):  
Author(s):  
Montserrat Peris ◽  
Carmen Maganto ◽  
Lorea Kortabarria

Adolescence is characterized by concerns about body self-esteem, as well as sexual arousal. Social Networks (SN) have become the way to express the sex interests in adolescents and the place where they publish more virtual photographs. Objectives: a) Analyze the sex and age differences in body self-esteem, virtual images and sexual advance strategies; b) Carry out correlations among variables studied. Participants: 200 adolescents from 14 to 17 years, 98 boys (49%), selected randomly from the Basque country. Assessment instruments: Body Self-Esteem Scale (Maganto & Kortabarria, 2011), Questionnaire of Virtual Image on Social Network (Maganto & Peris, 2011), Sexual Advance Strategies (Roman, 2009). Results: Statistically significant differences in sex and age were obtained. The boys obtained higher scores than girls in body self-esteem, erotic publications and coercive sexual strategies. Youth of 16-17 years have more strategies of sexual advances and positive emotions to sexuality than adolescents of 14-15 years. Social and erotic body self-esteem correlates positively with aesthetic, erotic publications and physical and verbal sexual advance strategies. Conclusions: Adolescents with higher body self esteem, both aesthetic and erotic, more virtual images on social networks publish, and they are those who carry out more strategies of sexual advance, specifically physical and verbal strategies.


Author(s):  
Monika Woźniak

Dialogue in historical films is often the weakest component of the presumed ‘authenticity’ of the vision of the past to which they aspire. Its artificiality is especially evident in productions about ancient worlds, because the historical characters typically speak in a language which has nothing to do with the reality presented on the screen, yet somehow needs to convey the idea of diachronic distance and diversity. This chapter will examine the stylistic strategies used by the screenwriters of Quo Vadis in order to create a dialogue functional to the film’s ideological message, but at the same time sufficiently credible and ‘authentic’. Special attention will be paid to the way the scripts deal with forms of address and with military or honorific titles, as these are usually the most important and evident signals of ‘historicity’ in film dialogues. From this point of view, the verbal strategies of Mervyn LeRoy’s Quo Vadis (1951) are rather complex and multilayered, and they will be the focal point of the analysis. Produced in the aftermath of the Second World War, the film relied heavily on the strategy of presentism, clearly audible in large chunks of the dialogue. On the other hand, as part of a ‘trustworthy’ reconstruction of classical antiquity, its cinematographic speech had to be at least superficially compatible with the image of imperial Rome. Finally, Quo Vadis also drew generously on its literary source and adapted for the screen some of the novel’s elegant, literary dialogues. The chapter will also examine the relation between the cinematographic and literary dialogue in two later adaptations to screen: Franco Rossi’s 1985 TV miniseries and Jerzy Kawalerowicz’s Polish heritage production (2001).


2019 ◽  
Vol 21 (11-12) ◽  
pp. 2566-2588 ◽  
Author(s):  
Emily M Buehler ◽  
Jenny L Crowley ◽  
Ashley M Peterson ◽  
Andrew C High

Social network sites are desirable media through which to seek supportive communication, and users can signal a need for assistance to large, diverse pools of potential support providers with a single message. According to social information processing theory, support seekers adapt to the lack of nonverbal cues online by leveraging the verbal elements of messages. This study classifies the variety of verbal strategies that Facebook users employ to seek support to better understand how people publicly initiate supportive exchanges online. A community sample of participants ( N = 291) completed an online questionnaire in which they provided their most recent Facebook post that was intended to garner supportive communication. A thematic analysis revealed seven themes that describe the verbal strategies of support-seeking that social network site users enacted to request support. Implications for initiating supportive exchanges and revealing personal information online are discussed.


1979 ◽  
Vol 11 (2) ◽  
pp. 99-106 ◽  
Author(s):  
William C. Tirr ◽  
Leon Manelis ◽  
Kenneth L. Leicht

Adult subjects were given concrete and abstract textbook passages to study by using either an imaginai or verbal strategy. Two days later, they were given a multiple-choice test and a production test of comprehension. The verbal strategy produced better comprehension than the imaginai strategy; concrete passages were comprehended better than abstract passages, but only according to the production test; and strategy and concreteness did not interact. Differences between these results and results obtained in imagery research on word lists are discussed, and caution is advised before generalizing the word research to meaningful prose learning by adults


1980 ◽  
Vol 9 (1) ◽  
pp. 158-158

In Language in Society 8:2 (August 1979), the following publication information was inadvertently omitted from page 284:P. R. Hawkins, Social class, the nominal group and verbal strategies. London and Boston: Routledge & Kegan Paul, 1977. Pp. vii + 242.D. S. Adlam with G. Turner and L. Linacker, Code in context. London and Boston: Routledge & Kegan Paul, 1977, Pp.253.Language in Society regrets the error.


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