Let Me Tell You a Little Bit about Myself: Biographical Appeals in Congressional General Election Campaign Advertising

2017 ◽  
Vol 45 (2) ◽  
pp. 224-252 ◽  
Author(s):  
Brian Arbour ◽  
Ernest B. McGowen
Keyword(s):  
General Election ◽  
Election Campaign ◽  
Campaign Advertising

scholarly journals Rethinking the funding of New Zealand’s election campaigns

2007 ◽  
Vol 3 (1) ◽  
Author(s):  
Andrew Geddis
Keyword(s):  
Labour Party ◽  
General Election ◽  
Election Campaign ◽  
Election Campaigns ◽  
Broadcast Time ◽  
The Law ◽  
Auditor General ◽  
Major Donors ◽  
Campaign Advertising

The 2005 general election campaign was notable not only for its close-fought nature, but also for a range of deeply concerning, and in some cases undoubtedly unlawful, behaviour by various electoral participants. The Labour Party exceeded the statutory maximum on its ‘election expenses’ by at least $418,603, primarily due to the costs associated with producing and distributing its pledge card to voters. Furthermore, the use of parliamentary funding to pay for this campaign material prompted a post-election review by the auditor-general, which revealed widespread misuse of this source of funds by a range of parties and individual MPs (Auditor-General, 2006). The National Party’s negligence in failing to account for GST when booking election broadcast time meant that it was able to screen some $112,000 more in campaign advertising than the law allowed. Both National and Labour, and to a lesser degree some smaller parties, used anonymous donations and trusts to shield the identity of their major donors, allowing hundreds of thousands of dollars to flow into their campaign coffers from hidden sources.

Political Communications: The General Election Campaign of 1987

1991 ◽  
Vol 12 (3) ◽  
pp. 573
Author(s):  
Dan Nimmo ◽  
Ivor Crewe ◽  
Martin Harrop
Keyword(s):  
General Election ◽  
Election Campaign ◽  
Political Communications

scholarly journals A New Approach for Allocating a New Party's Budget during an Election Campaign

PCD Journal ◽  
2021 ◽  
Vol 9 (1) ◽  
pp. 23-45
Author(s):  
Irit Talmor ◽  
Osnat Osnat Akirav
Keyword(s):  
Resource Allocation ◽  
Election Campaign ◽  
Pareto Principle ◽  
Election Campaigns ◽  
New Parties ◽  
New Approach ◽  
Confidential Data ◽  
User Friendly ◽  
Campaign Advertising

During pre-election campaigns, parties make great efforts to persuade constituents to vote for them. Usually, new parties have smaller budgets and fewer resources than veteran parties. Generally, the more heterogeneous the party’s electorate, the more critical the issue of resource allocation. This paper presents a method for new parties to efficiently allocate campaign advertising resources and maximise voters. The model developed uses the Pareto principle and multi-criteria approach, integrating the party’s confidential data together with official open-to-all data. We implemented the model on a specific new party during the intensive political period before the April 2019 elections in Israel, finding that the model produced clear and unbiased results, and this made it effective and user-friendly for strategy teams and campaign managers.

scholarly journals Introduction (Special Edition – The Presidential Nomination Process)

2008 ◽  
Vol 28 ◽  
pp. 289-291
Author(s):  
Wayne P. Steger
Keyword(s):  
Political Parties ◽  
Political Party ◽  
The United States ◽  
General Election ◽  
The Political ◽  
Election Campaign ◽  
Special Edition ◽  
Presidential Nomination ◽  
General Elections ◽  
Democratic Country

Understanding why certain candidates get nominated is an important aspect of political scientists. This topic is a narrow one and influences a wider variety of subjects such as the political parties, general elections, and even the extent to which the United States is a democratic country. Presidential nominees matter—they become the foremost spokesperson and the personified image of the party (Miller and Gronbeck 1994), the main selectors of issues and policies for their party’s general election campaign (Petrocik 1996; Tedesco 2001), a major force in defining the ideological direction of a political party (Herrera 1995), and candidates that voters select among in the general election. This volume is devoted to presidential nominations and the 2008 nomination specifically.

A Rigged Game? How Candidate, Partisan, and Electoral Factors Shape Elite Support for the Party Nomination Process

2021 ◽  
Vol 49 (6) ◽  
pp. 681-694
Author(s):  
Caitlin E. Jewitt ◽  
Gregory Shufeldt
Keyword(s):  
General Election ◽  
Election Campaign ◽  
Electoral Rules ◽  
Comprehensive Understanding ◽  
Major Party ◽  
Original Dataset ◽  
Party Elites ◽  
Presidential Nominations

The 2016 presidential nominations revealed deep, yet distinct, divisions within each major party. These divisions persisted and permeated the general election campaign and were reflected in voters’ dissatisfaction with the candidates. Movements such as the “Bernie or Bust” supporters and the “Never-Trumpers” indicated that vocal portions of the parties were dissatisfied with the party nominees or the processes that selected those candidates. There were also indications that many party elites were not pleased with the nomination processes or the outcome; yet, we lack a comprehensive understanding of the extent to which party elites support the nomination process and their party’s nominee and what explains this support. By combining the 2016 Convention Delegate Study and an original dataset of the nomination electoral rules utilized by the states, we assess how candidate, partisan, and electoral factors shape delegate support for the nomination process and nominee. Our analysis reveals that candidate and party-centric explanations better explain delegate views toward the nomination process and nominee than factors related to the electoral context.

On the Ground

2019 ◽  
pp. 290-308
Author(s):  
Patrick French
Keyword(s):  
Electoral Politics ◽  
General Election ◽  
North India ◽  
Election Campaign ◽  
Personal Journey ◽  
Voter Preference ◽  
South West ◽  
Self Interest ◽  
High Turnout ◽  
Voting Decisions

Based on a personal journey through states in south, west, and north India, starting from Bengaluru and ending with Banaras, this chapter examines popular and elite conceptions of electoral politics during the 2014 Indian general election campaign. It argues that the National Democratic Alliance’s success was not monocausal, but arose from effective targeting of ‘winnable’ seats, high turnout by new voters, the professionalism of the BJP’s national campaign, and limits in the success of appeals to caste identity in favour of voter preference based on economic self-interest and aspiration. Using interviews with individuals, ‘On The Ground’ looks at the ways local, regional, or state factors can affect voting decisions.

The Gender Content of Senate Campaign Advertisements

2019 ◽  
pp. 138-180
Author(s):  
Robert G. Boatright ◽  
Valerie Sperling
Keyword(s):  
Gender Norms ◽  
General Election ◽  
Donald Trump ◽  
Demographic Groups ◽  
Normative Expectations ◽  
And Gender ◽  
Campaign Advertising

This chapter explores themes in the campaign advertising of Senate candidates and their allies in the 2016 general election. It details the ways in which Democrats sought to tie their opponents to Donald Trump, highlighting Trump’s more offensive statements, and alleging that their opponents were “weak” or unmanly in their response to Trump. It also examines the extent to which Republican candidates sought to distance themselves from Donald Trump’s campaign in their ads, and how campaigns on both sides sought to tie their opponents to Trump and Clinton. The chapter pays particular attention to explicit and implicit references to gender and gender norms. It also examines whether particular ads were aimed at influencing particular demographic groups (men, women) by activating gender-normative expectations about candidates, in both positive ads and attack ads.

Sign in / Sign up

Export Citation Format

Share Document