scholarly journals Cooperative Fuzzy Games Approach to Setting Target Levels of ECs in Quality Function Deployment

2014 ◽  
Vol 2014 ◽  
pp. 1-9
Author(s):  
Zhihui Yang ◽  
Yizeng Chen ◽  
Yunqiang Yin
Keyword(s):  
Quality Function Deployment ◽  
New Product ◽  
Membership Functions ◽  
Customer Requirements ◽  
Quality Function ◽  
Product Service ◽  
Proposed Model ◽  
Fuzzy Games ◽  
And Performance ◽  
Cooperative Fuzzy Games

Quality function deployment (QFD) can provide a means of translating customer requirements (CRs) into engineering characteristics (ECs) for each stage of product development and production. The main objective of QFD-based product planning is to determine the target levels of ECs for a new product or service. QFD is a breakthrough tool which can effectively reduce the gap between CRs and a new product/service. Even though there are conflicts among some ECs, the objective of developing new product is to maximize the overall customer satisfaction. Therefore, there may be room for cooperation among ECs. A cooperative game framework combined with fuzzy set theory is developed to determine the target levels of the ECs in QFD. The key to develop the model is the formulation of the bargaining function. In the proposed methodology, the players are viewed as the membership functions of ECs to formulate the bargaining function. The solution for the proposed model is Pareto-optimal. An illustrated example is cited to demonstrate the application and performance of the proposed approach.

Development of E-Saving Glass by Malaysia Overview Using Quality Function Deployment Method for Market Transformation

2015 ◽  
Vol 761 ◽  
pp. 594-598
Author(s):  
Syaiful Rizal Hamid ◽  
Boon Cheong Chew ◽  
Muhammad Azfar Abdullah ◽  
Sarah Halim
Keyword(s):  
Quality Function Deployment ◽  
Market Research ◽  
New Product ◽  
Customer Requirements ◽  
Quality Function ◽  
Factors Analysis ◽  
Market Transformation ◽  
Voice Of Customer ◽  
The Voice ◽  
Qfd Method

This paper discusses the development of E-saving glass (ESG) in Malaysia by using quality function deployment (QFD) method for market transformation. This paper focuses on two objectives, i.e., (i) to investigate the suitability of the ESG in Malaysian market for customer satisfaction, product quality and manufacturer competitiveness by using systematic tools of QFD process, and (ii) the implementation of ESG by looking at factors analysis based on QFD method and Malaysian market transformation. The QFD method is utilised by a multidisciplinary team to translate a set of customer requirements (the “voice of customer” (VOC)), market research and technical benchmarking data into an appropriate number of prioritised engineering targets that could be met by a new product design.

scholarly journals The Implementation of Quality Function Deployment (QFD) in Tire Industry

2017 ◽  
Vol 8 (4) ◽  
pp. 223 ◽  
Author(s):  
Hari Abdul Hadi ◽  
Humiras Hardi Purba ◽  
Kurnia Sigma Indarto ◽  
Rorio Gomgom Paska Simarmata ◽  
Guntur Pratama Putra ◽  
...  
Keyword(s):  
Quality Function Deployment ◽  
New Product ◽  
Technical Requirement ◽  
Customer Requirements ◽  
Pattern Design ◽  
Quality Function ◽  
Tire Industry ◽  
Competitive Prices ◽  
The Right ◽  
Qfd Method

This research had two main objectives. The first research objective was to make the right design of new product according to customer requirements with the implementation of Quality Function Deployment (QFD) in the tire industry. The second research objective was to enhance competitiveness based on the renewal of marketing strategy and consumer needs, non-explosive prohibition, non-slip tires, no bulgy, and competitive prices. The research was carried out by using costumer satisfaction rating by comparing with the competitor companies. Based on calculation using QFD method, it shows that split liner has the highest percentage of technical requirement in tire industry about 30,57%. The second factor is pattern design about 25,98%. Then, the third factor is compound technology about 22,68%. Therefore, the researchers can recommend several strategies for the quality improvement based on customer needs for the tire industry.

A New Product Design for Fire Extinguishing Equipment Based on Quality Function Deployment

2014 ◽  
Vol 602-605 ◽  
pp. 412-415
Author(s):  
Yan Jun Li ◽  
Jian Ming Che
Keyword(s):  
Quality Function Deployment ◽  
Design Method ◽  
New Product ◽  
Design Phase ◽  
Customer Requirements ◽  
Quality Function ◽  
Fire Extinguishing ◽  
Conceptual Design Phase ◽  
Effective Design ◽  
Qfd Method

To design a new product for fire extinguishing equipment, knowledge about customer requirements for selecting suitable characteristics is required. And Quality Function Deployment (QFD) is proposed as an effective design method to addresses the translation of customer requirements into product functional characteristics. So this paper describes an extension of QFD method aimed at representing customer needs, technological requirements, environmental impacts and their relationships with the product functionality during the conceptual design phase. At last this method could help designers to design a new conceptual product for fire extinguishing equipment.

scholarly journals Integration of Triz Into Quality Function Deployment

2015 ◽  
Vol 6 (2) ◽  
pp. 56-62 ◽  
Author(s):  
Philipp Tursch ◽  
Christine Goldmann ◽  
Ralf Woll
Keyword(s):  
Conflict Resolution ◽  
Problem Solving ◽  
Product Development ◽  
Initial Phase ◽  
Quality Function Deployment ◽  
Development Process ◽  
New Product ◽  
Customer Requirements ◽  
Quality Function ◽  
The Voice

Abstract Purpose: The objective of successful companies is the integration of customer requirements in the development process of a new product. Therefore, the Quality Function Deployment method has proven useful several times. The customer requirements often contain contradictions, which are mostly solved by compromises. The aim should be to integrate all customers’ demands and wishes into future products. Methodology: The theory of inventive problem solving can be applied to eliminate compromises in the product development. The method’s different tools enable a goal-oriented and systematic conflict resolution and may help to uncover trends. This paper displays an approach where individual tools of TRIZ are integrated into the Quality Function Deployment. Results: The result of this work is the presentation of the resulting benefits from combining the two methods. For this reason, individual tools of TRIZ are used in different points of the QFD process. The paper shows examples of starting points. Value of paper: In the context of this paper, the benefits from the interaction of QFD and TRIZ are presented. These are particularly evident in the initial phase of project implementation. In this phase the goal of the QFD process is to succeed in translating the voice of the customer for the company and then integrating it into the product development.

Mapping the customer centric weather index insurance service design using quality function deployment

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Pankaj Singh ◽  
Gaurav Agrawal
Keyword(s):  
Quality Function Deployment ◽  
Service Design ◽  
Index Insurance ◽  
Importance Rating ◽  
Customer Requirements ◽  
Weather Index ◽  
Quality Function ◽  
Content Type ◽  
Weather Index Insurance ◽  
Design Requirements

PurposeThe present paper aims to propose a framework on weather index insurance (WII) service design by using quality function deployment (QFD).Design/methodology/approachThis study utilizes QFD technique to propose a customer oriented framework on WII service design. In initial phase, customer and design requirements were gathered to derive the relationship between customers' and managers' voice for construct the house of quality (HOQ). Later on, prioritized customer and design requirements as QFD outcome were utilized to develop the action plan matrix in order to suggest the future action plans.FindingsThis study proposed a customer centric framework on WII service design to address the customer requirements. Findings show that adequate claim payments, hassle free prompt claim payment and transparency in losses computation are prioritized customer requirements with highest importance rating, whereas, accurate claim estimation, claim management system and advancement of technology are prioritized service design necessities with highest importance rating.Research limitations/implicationsThe proposed WII service design can enhance the quality of WII service by attain the higher standards of WII service in order to completely satisfy the customers.Practical implicationsThe proposed WII service design can provide a solution to the problems faced by WII industry by improve the customer's service experience and satisfaction.Originality/valueBased on best of author's knowledge, this paper first proposed a framework on WII service design by integrating customer and design requirements by using QFD.

Simulating E-business Innovation Process Improvement with Virtual Teams Across Europe and Asia

2011 ◽  
pp. 1023-1043
Author(s):  
Kenneth D. Strang ◽  
Cliff E.L. Chan
Keyword(s):  
Virtual Teams ◽  
New Product Development ◽  
Quality Function Deployment ◽  
Phase 1 ◽  
Innovation Process ◽  
New Product ◽  
Geographically Dispersed ◽  
Proposed Model ◽  
The Voice

In this article, E-business new product development innovation processes were studied at four enterprises across Europe and Asia. E-entrepreneurship innovation was improved using a quality of idea priority model. The conventional quality function deployment phase 1 matrix was revised to increase the voice of customers and engineer quality of idea decision-making. The proposed model was simulated with geographically dispersed virtual teams (based on production data). Statistical analyses were applied to test the hypothesis that an improved innovation process could better discriminate between new product return on investment pass or fail probability.

Simulating E-business Innovation Process Improvement with Virtual Teams Across Europe and Asia

2010 ◽  
Vol 1 (1) ◽  
pp. 22-41 ◽  
Author(s):  
Kenneth D. Strang ◽  
Cliff E.L. Chan
Keyword(s):  
Virtual Teams ◽  
New Product Development ◽  
Quality Function Deployment ◽  
Phase 1 ◽  
Innovation Process ◽  
New Product ◽  
Geographically Dispersed ◽  
Proposed Model ◽  
The Voice

In this article, E-business new product development innovation processes were studied at four enterprises across Europe and Asia. E-entrepreneurship innovation was improved using a quality of idea priority model. The conventional quality function deployment phase 1 matrix was revised to increase the voice of customers and engineer quality of idea decision-making. The proposed model was simulated with geographically dispersed virtual teams (based on production data). Statistical analyses were applied to test the hypothesis that an improved innovation process could better discriminate between new product return on investment pass or fail probability.

Application of QFD in the Design of Fire Main Fight Vehicles

2013 ◽  
Vol 694-697 ◽  
pp. 2729-2732
Author(s):  
Wu Ba Zhu
Keyword(s):  
Correlation Matrix ◽  
Quality Function Deployment ◽  
Customer Requirements ◽  
Ahp Method ◽  
Quality Function

Quality function deployment (QFD) is a powerful tool of the customer requirements into technical characteristics. With QFD, the design of fire main fight vehicles can be expressed more credibility via the correlation matrix. After the client important degree is calculated through AHP method, requirement is deployed and correlation matrix is built, the requirement important degree is decided. And an example is presented to express and verify the method. It shows that the method is simple and reflects the requirement of users.

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