Desenvolvimento dos tecidos entérico, hepático e muscular de juvenis de pacu (Piaractus mesopotamicus, Holmberg 1887) e dourado (Salminus brasiliensis, Cuvier 1816) alimentados com dieta contendo colostro bovino liofilizado

ResumoEsta pesquisa buscou levantar informações visando oferecer subsídios para o desenvolvimento de estratégias mercadológicas para o aumento do consumo de carne de peixe em Campo Grande - MS. Foi realizada uma pesquisa de campo de caráter exploratório descritiva, por meio da aplicação de um questionário estruturado aplicado a uma amostra aleatória de 404 indivíduos adultos. O questionário buscou identificar o perfil, os hábitos, as atitudes e as preferências, a percepção e o grau de importância, por parte do consumidor, em relação ao consumo de carne de peixe. Constatou-se que a carne de peixe é muito apreciada pelo campo-grandense, principalmente, pelas mulheres (59%). A faixa etária que mais aprecia a carne de peixe está situada entre 31 e 40 anos e renda familiar entre 2 a 4 salários-mínimos. A carne de peixe aparece em terceiro lugar no ranking das preferências. As espécies mais preferidas são pela ordem: pacú (piaractus mesopotamicus), pintado (pseudoplatystoma corruscans), dourado (salminus brasiliensis) e sardinha (Sardinella janeiro). Para aumentar o consumo de carne de peixe são necessárias ações de marketing, que informem aos consumidores sobre a importância nutricional dessa carne, bem como os benefícios que o seu consumo traz para a saúde e aumentar a oferta e a variedade do produto e baixar o seu preço. Palavras-chave: Comportamento do Consumidor. Consumidor de Peixe. Estratégias Mercadológicas. AbstractThis research sought to raise information aiming at offering subsidies for the marketing strategies development for increasing fish meat consumption in Campo Grande city, MS. A descriptive exploratory field survey was conducted through the application of a structured questionnaire applied to a random sample of 404 adult individuals from that city. The questionnaire sought to identify the profile, habits, attitudes and preferences, perception and degree of importance on the part of the consumer in relation to the fish meat consumption. It was observed that fish meat is highly appreciated in Campo Grande city, about 59% are women who showed a higher preference for this type of meat, the age group that most appreciates fish meat is between 31 and 40 years old and family income between 2 and 4 minimum wages. The fish meat appears in third place in the ranking of preferences. The most preferred species are in the order: pacú (piaractus mesopotamicus), pintado (pseudoplatystoma corruscans), dourado (salminus brasiliensis) e sardinha (Sardinella janeiro). To increase the fish meat consumption in Campo Grande, marketing actions are necessary, as well as the benefits that its consumption brings to health. It is also necessary to increase the product supply and variety and lower its price. Keywords: Consumer Behavior. Fish Consumer. Marketing Strategies.

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Fishing resources in the rio Cuiabá basin, Pantanal do Mato Grosso, Brazil

Neotropical Ichthyology ◽

10.1590/s1679-62252004000400004 ◽

2004 ◽

Vol 2 (4) ◽

pp. 217-227 ◽

Cited By ~ 24

Author(s):

Lúcia. A. F. Mateus ◽

Jerry M. F. Penha ◽

Miguel Petrere

Keyword(s):

Species Abundance ◽

Complex Interaction ◽

Trophic Levels ◽

Migratory Species ◽

Mato Grosso ◽

Piaractus Mesopotamicus ◽

Carnivorous Species ◽

Fishing Resources ◽

The City ◽

Salminus Brasiliensis

The rio Cuiabá is one of the most important tributaries of the upper rio Paraguay basin that form the Pantanal wetlands. The fishing resources of the rio Cuiabá basin were studied based on landing data obtained from the Fish Market of the city of Cuiabá, State of Mato grosso, Brazil. A description is given of the composition and origin of the 2000 and 2001 catch. The rio Cuiabá is the main source of fish for Cuiabá, although some fish sold locally comes from the rio Paraguay. The 2000-2001 catch consisted mainly of migratory species. The main landed species were the pimelodids pintado -Pseudoplatystoma corruscans, cachara -Pseudoplatystoma fasciatum, and jaú -Paulicea luetkeni, and the characiforms pacu -Piaractus mesopotamicus, piraputanga -Brycon microlepis, piavuçu -Leporinus macrocephalus, and dourado -Salminus brasiliensis. Large catfishes (Pimelodidae) represented 70% of the landed fish, among which pintado was the most abundant. The data indicate that current catches are smaller than those recorded in the early 1980s and fish are caught far off the urban zone. Moreover, although the number and composition of species caught were similar to those of the 80s, the distribution of species abundance has changed. Currently, fisheries catch more carnivorous species than fish from lower trophic levels. These findings cannot be credited solely to overfishing, but appear to result from a complex interaction of factors, i.e., environmental degradation, changes in market preferences, and restrictive legal fishing regulations.

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