Defining the Tourist: Is It Possible? A View from the Convention and Visitors Bureau

1998 ◽  
Vol 37 (1) ◽  
pp. 67-70 ◽  
Author(s):  
Barbara A. Masberg
2016 ◽  
Vol 2 (2) ◽  
pp. 149-163 ◽  
Author(s):  
Estefania Mercedes Basurto-Cedeño ◽  
Lori Pennington-Gray

Purpose – The purpose of this paper is to develop nine criteria for tourism disaster resilience scorecard for destinations (TDRSD) by using the “disaster resilience scorecard for cities, based on UNISDR’s ten essentials”. As a surrogate for the city, the Convention and Visitors Bureau (CVB) is used at the destination level to manage and oversee disasters within the perspective of a visitor. The initial section of the paper revises the scorecard to adapt to the destination, while the second part of the paper applies the scorecard to a specific city destination. The TDRSD scorecard for CVBs was used to evaluate the destination of Manta, Ecuador. Design/methodology/approach – The approach included four stages. The first stage was to use a Delphi technique to evaluate and adapt the UNIDSRR scorecard to a destination (tourism) context. The second stage included conducting interviews with members of the Manta CVB and Mesa 5 (Emergency Management Department of Manta). Consequently, each answer was paired with support for the item and criteria score. Finally, the weak and strong scores were identified for each essential and match them up with recommendations and trends available in literature. Findings – This study set out to do three things: suggest that a similar scorecard is necessary for destinations; adapt the UNIDSR scorecard to a destination focus; and apply the TDRSD to Manta, Ecuador. Overall, these goals were met. But most interestingly, findings suggest some troubling outcomes. Originality/value – The study allowed to undercover gaps in the current risk management plan of the destination, while providing an evaluation of the engineering resilience of the tourism sector of Manta in case of a disaster.


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