In the evaluation of teaching quality, aiming at the shortcomings of slow convergence of BP neural network and easy to fall into local optimum, an online teaching quality evaluation model based on analytic hierarchy process (AHP) and particle swarm optimization BP neural network (PSO-BP) is proposed. Firstly, an online teaching quality evaluation system was established by using the analytic hierarchy process to determine the weight of each subsystem and each index in the online teaching quality evaluation system and then combined with actual experience, the risk value of each index was constructed according to safety regulations. The regression model is established through BP neural network, and the weight and threshold of the model are optimized by the particle swarm algorithm. Based on the online teaching quality evaluation model of BP neural network, the parameters of the model are constantly adjusted, the appropriate function is selected, and the particle swarm algorithm which is used in the training and learning process of the neural network is optimized. The scientificity of the questionnaire was verified by reliability and validity test. According to the scoring results and combined with the weight coefficient of each indicator in the online course quality evaluation index system, the key factors affecting the quality of online courses were obtained. Based on the survey data, descriptive statistics, analysis of variance, and Pearson’s correlation coefficient method are used to verify the research hypothesis and obtain valuable empirical results. By comparing the model with the standard BP model, the results show that the accuracy of the PSO-BP model is higher than that of the standard BP model and PSO-BP effectively overcomes the shortcomings of the BP neural network.
An Empirical Study of Logistics Service Quality Evaluation Model in the Context of Network Big Data
