scholarly journals Role of Visitor Management for Enhanced Visitor Experience atUNESCO World Heritage Sites:A Case Study of QutubMinar andHumayun’s Tomb

2017 ◽  
Vol 12 (1) ◽  
pp. 15-33
Author(s):  
Monika Aggarwal ◽  
Paramita Suklabaidya

The World Heritage Sites identified by UNESCO are popular with the tourists globally looking for Cultural Heritage Tourism experience. These heritage sites serve as powerful motivators in tourists’ journeys as their significance is universal and it transcends cultural values across the nations. In modern times, increased awareness of the popular UNESCO World Heritage Sites through publicity, word of mouth, pulls visitors to these resources and in the process increases the expectation level of prospective visitor from the site.

2020 ◽  
pp. 135676672096973
Author(s):  
Abdul Hazif Abdul Hamid ◽  
Mohd Rosli Mohamad ◽  
Norazah Mohd Suki

The purpose for this study is to examine the factors affecting tourists’ revisit intention to UNESCO World Heritage Sites in a developing nation. Additionally, the mediating role of place dependence on this relationship is also inspected. Data were collected via a structured questionnaire from 300 foreign tourists visiting heritage sites in Penang, Malaysia, and were analysed via the Partial Least Square-Structural Equation Modelling (PLS-SEM) approach. Empirical results revealed that emotion of joy, love, and positive surprise, and place dependence affect tourists’ revisit intention to UNESCO World Heritage Sites in a developing nation. Furthermore, the indirect influence of the emotion of positive surprise on tourists’ revisit intention to UNESCO World Heritage Sites via place dependence was the strongest, with the emotions of joy and love ranking behind. The findings suggest that tourism authorities, tourism practitioners, and tourism managements should actively engage with existing tourists and potential tourists via digital marketing platforms and social media marketing tools in order to create long-term engagement and promote the connection of heritage tourism to personal feelings in a memorable way. This permits gathering of high volumes of information from other tourists who share their exciting travel-related details of their visits to UNESCO World Heritage Sites. This study adds the current body of knowledge by furnishing a better empirical understanding of the significant evidence to support the notion that returning tourists (i.e. repeaters) are heavily influenced by emotional aspects and bonding arising from their positive memory during the visit. Directions for future research are also offered.


2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Selena Aureli ◽  
Mara Del Baldo

PurposeThe paper aims to investigate the approach and tools adopted by an Italian city, included amongst the UNESCO World Heritage sites (WHS), to involve different stakeholders in the protection and valorisation of its historical centre to achieve the goals of sustainable development. The paper focusses on the role of local authorities as the key actors that should engage different city users to jointly achieve heritage conservation and socio-economic development.Design/methodology/approachData were collected, thanks to the researchers' direct participation in a project launched by the municipality of Urbino, which involved several local stakeholders and lasted about a year. Participant observation allowed the authors to collect informal interviews, join collective discussions and reflect on the direct observation of the activities undertaken.FindingsThe case study analysed suggests how participatory governance may be effective in fostering responsible principles in “asset usage” by any type of city users and how citizens actively co-design and co-implement initiatives of heritage revitalisation when engaged in cultural heritage (CH) policies.Originality/valueThe paper addresses a long-standing problem that has never been solved: how to enhance the consciousness of the CH amongst stakeholders and reconcile their different and conflicting needs in the historical urban environment in the process of revitalisation.


Author(s):  
Louis Kotzé ◽  
S De la Harpe

South Africa became a signatory to and ratified the World Heritage Convention, 1972 (WHC) in 1997. It thereby voluntarily agreed to identify and conserve world heritage areas of universal value for the benefit of mankind. This article presents a case study of the Vredefort Dome, one of South Africa's World Heritage Sites (WHS) and specifically its governance strategies to ensure proper and sustainable governance. Firstly, the issue of fragmentation of the environmental governance regime applicable to WHS is discussed, and in doing so, refers to the various legislative and common law responsibilities and institutional structures related to environmental governance of WHS. Secondly, it briefly discusses the concept of good governance and the concept of cooperative governance as a sub-component of good governance. Finally it comprehensively proposes various strategies to ameliorate the current fragmented and unsustainable environmental governance effort relating to WHS.


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