A Movie Customer Satisfaction Index Model Based On Structural Equation Model

2017 ◽  
Vol 10 (1) ◽  
pp. 179-188
Author(s):  
Mimi Zhang ◽  
Yan Wang ◽  
Jianping . ◽  
Chai Bo Li
2021 ◽  
Vol 235 ◽  
pp. 02010
Author(s):  
Guoxing Zhang ◽  
Jiamin Cai ◽  
Yuhong Sun

In this paper, the structural equation model is used to investigate the factors that affect the satisfaction of college students with Jingdong (JD) logistics. Based on the Swedish customer satisfaction index (SCSI) model and the American customer satisfaction index (ACSI) model, combined with their own actual needs, the model of college students’ satisfaction with JD Logistics is redefined. In this way, the scale indicators of the questionnaire survey are set. Combined with the research and empirical analysis of relevant literature, the initial model hypothesis was constructed, and six path hypotheses were proposed. The reliability and validity analysis confirmed that the questionnaire scale had high reliability and structural validity, and the structural equation model is also carried out. The fitting degree test confirmed that the structural equation hypothesis model has a high degree of fit, and verified the hypothesis established in the article, and finally put forward some countermeasures and suggestions for improving the service system of JD Logistics.


2020 ◽  
Vol 8 (1) ◽  
Author(s):  
Citra Ayu Wardhani ◽  
Anita Sugianto ◽  
Budi Hermana

Kualitas layanan logistik, kepuasan pelanggan, dan citra merek merupakan variabel yang digunakan untuk mengetahui pengaruhnya terhadap loyalitas pelanggan. Keempat variabel itu terbentuk dari 24 indikator dan 5 dimensi yang ada. Selain itu, penelitian ini juga dilakukan untuk mengetahui nilai CSI perusahaan. Penelitian dilakukan terhadap pelanggan dari perusahaan logistik di Indonesia dengan menggunakan metode SEM (Structural Equation Model) dan juga metode CSI (Customer Satisfaction Index). Sehingga diperoleh hipotesis bahwa tiga variabel tersebut memiliki hubungan yang signifikan atau berpengaruh terhadap loyalitas pelanggan, dengan nilai CR sebesar -1,996 dan P sebesar 0,046 untuk kualitas kayanan logistik. Sementara untuk kepuasan pelanggan memiliki nilai CR sebesar 2,550 dan P sebesar 0,012 terhadap loyalitas pelanggan, serta untuk citra merek memiliki nilai CR sebesar 9,534 dan nilai P sebesar *** terhadap loyalitas pelanggan. Selain itu, tingkat kepuasan pelanggan terhadap perusahaan  masuk dalam kategori puas karena memiliki nilai CSI sebesar 78,806%.


Author(s):  
Syifa Fauzia ◽  
Rahayu Relawati ◽  
Gumoyo Mumpuni Ningsih

Restaurant is an interesting business, because of the high profits. The high competition between culinary businesses can encourage businesses to reach consumer satisfaction, in order to get their loyalty. The purpose of this study was to analyze the factors affecting the consumer satisfaction and loyalty at Langensari Restaurant. Accidental sampling was used to take 76 consumers as the research sample. The Structural Equation Model (SEM) and Customer Satisfaction Index (CSI) were used to analyze the data. The study result shows that consumers visiting Langensari Restaurant were very satisfied with the score of 93,57 percent. It means that the restaurant performance in the form of products, fixed prices, places, and services were fulfill the consumers expectation. Price and place affected customer satisfaction, while product and service did not affect customer satisfaction. Satisfaction had a positive effect on loyalty. The higher the level of cunsomer satisfaction, the higher the loyalty. Products, prices, services, and places also indirectly influence loyalty. Restaurants should improve the performance in terms of products, prices, services, and places. They need to be improve the flavor, price affordability, and toilet cleanliness.


Liquidity ◽  
2018 ◽  
Vol 4 (1) ◽  
pp. 43-52 ◽  
Author(s):  
Sri Widyastuti

Customer loyalty is ‘suspected’not been able to optimizationrepetition of transactions, customer recommendation and durability with the establishment relationship quality of the trust, customer satisfaction and commitment. Therefore, research conducted on Bank CIMB Niaga aims to determine the extent of the trust, and commitment to customer satisfaction can increase X-tra and TabunganKU savings customer loyalty. This research is verification and the method of research is explanatory survey method, the sample is 160 customer X-tra and tabunganKU savings in the branch office Bank CIMB Niaga Bintaro. The analytical method used is structural equation model. The results showed loyalty can be achieved with relationship quality for customers through the establishment of trust, and commitment to customer satisfaction, which all three have a positive influence. Therefore, the management of Bank CIMB Niaga need to improve their ability in trust, satisfactionand commitmentwith the bank's customers to become increasingly favored customers.


Author(s):  
Miranda Berliana ◽  
Dinda Amanda Zulestiana

Abstrak: Pada era modern saat ini kemajuan teknologi semakin berkembang pesat dan membawa kita kepada arah basis digital dan mobile. Fenomena tersebut dimanfaatkan oleh industri perbankan untuk berinovasi dalam hal pembayaran secara elektronik yang biasa kita sebut dengan e-money. Uang elektronik muncul dipicu dengan adanya tuntutan dari masyarakat saat ini. Sistem pembayaran yang ada saat ini dituntut untuk dapat melayani setiap kebutuhan masyarakat dalam pemindahan dana dengan efektif dan efisien. Salah satu inovasi yang diluncurkan saat ini adalah Gopay, metode pembayaran berbasis server yang dikeluarkan oleh Gojek Indonesia. Penelitian ini memiliki tujuan yaitu menentukan efek e-service quality pada customer satisfaction dan customer loyalty pelanggan Gopay di Indonesia. Kuesioner dikumpulkan secara online dengan menggunakan google form sebanyak 400 responden. Pengolahan data menggunakan Structural Equation Model (SEM) dengan menggunakan bantuan program AMOS 24. Berdasarkan hasil penelitian ditemukan bahwa e-service quality memiliki pengaruh positif terhadap customer satisfaction, yang dimana customer satisfaction sendiri memiliki pengaruh yang positif terhadap customer loyalty, namun ditemukannya ketidak pengaruhan yang positif bagi e-service quality terhadap customer loyalty.


2020 ◽  
Author(s):  
Andala Rama Putra Barusman ◽  
Evelin Putri Rulian ◽  
Susanto Susanto

Taking a case study of tourism as hospitality industry in Lampung Province in Indonesia, we analyze the antecedent of customer satisfaction and its impact on customer retention. Using Structural Equation Model (SEM), we find that customer relationship management has a significant impact on service quality, customer satisfaction and customer retention.


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