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Published By Stie Ahmad Dahlan Jakarta

2615-4846, 1829-5150

Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 97-107
Author(s):  
Esust Setiawati

This study aims to analyze how strategic management in the Firta Collection Boutique to develop its business, especially in providing services to customers. The method used in this research is a qualitative method that includes Marketing Mix (4P Analysis) and SWOT Analysis, to find out what external factors are opportunities or threats to the Firta Collection Boutique. The results of the study show that the strategies adopted by the Firta Collection Boutique are still inappropriate and need to use other strategies. Changes in the external environment have continued to increase so that it is an opportunity and anticipates threats by utilizing strengths and minimizing weaknesses by innovating and improving approaches and gaining customer trust in product quality, in order to compete in the fashion sector.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 137-143
Author(s):  
Ramon Ramadhan

This study conducted observations and studies to determine the effect of mudharabah financing provided by BMT Baiturrahman on the development of Micro, Small and Medium Enterprises (MSMEs). The research technique used in this study is a quantitative technique with a population of customers who take financing in the BMT with a total of 166 customers financing after using the 10% Slovin error formula to 63 customers as the sample. The sampling technique in this study uses non-probability sampling by convenience sampling method. Whereas for data analysis methods using a simple linear regression analysis model, and for processing data using SPSS 23. This study concluded that mudharabah financing has a very strong relationship (correlation) which is very significant for the development of MSMEs. So it can be concluded that mudharabah financing has a significant effect on the development of MSMEs.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 76-82
Author(s):  
Novitri Landong Namora Sihombing

The object of the research to be studied has different characteristics compared to other organizations. Thus, it requires qualified employees and lecturers to be able to complete the work appropriately, effectively and efficiently in accordance with the mechanism set by the institution. To obtain this, a good organizational culture is needed that can affect the satisfaction and performance of its employees. Therefore, I want to analyze further about the organizational culture applied by the institution besides to find out the extent to which the conditions of organizational culture and job satisfaction have an influence on employee performance.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 70-75
Author(s):  
Erion Erion ◽  
Irma Novida

This study uses a comparative descriptive analysis by analyzing and processing the data of financial statements and fiscal reports. It aims to analyze the benefits of in this part you need to explain “how to analyze tax planning implementation which can minimize the company tax burden. Data types used are primary and secondary data. The resource of the data is compiled from finance and other related department. This research had been held in higher education “X”. The data collection was done by interviewing, documenting and doing library research. Based on the research result, it can make conclusion that the institution has implemented tax planning well, that is by maximizing deductible expenses of employee benefits to deduct the company gross income so that it can minimize company tax burden without violating any prevailing laws.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 124-136
Author(s):  
Aam Slamet Rusydiana

Zakah institution is the intermediary organizations based on social. Although based on social activities, but the management is still needs to uphold professional, accountability and transparency principles. This study attempts to analyze the productivity level of zakat organization in Indonesia, both in terms of changes of its efficiency, and also its technological. There are two things that are calculated in Malmquist index measurement that is catch-up effect and frontier shift effect. The catch-up effect measures the rate of change in relative efficiency from period 1 to period 2. Meanwhile the frontier shift effect measures the rate of technological change that is a combination of input and output from period 1 to period 2. The frontier shift effect is often called an innovation effect. Findings from the results of the productivity index analysis are very interesting. In general, there has been an increase in the level of productivity of zakat institutions in Indonesia in the period 2011 to 2016. The increase in productivity growth (1.116) of zakat institutions in Indonesia is generally caused by technological change (1.137) instead of changes in efficiency (0.982). Thus the service of zakat institutions is needed which is more innovative in relation to the development of technology in the future.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 108-123
Author(s):  
Umiyati Umiyati ◽  
Nadiyya Syaima

The study aims to examine and analyze the influence of brand, reputation, service quality, and location of customer decisions in BJB Syariah. The sample in this study were taken by using the data collection method called purposive sampling. The number of samples used were 60 respondents. The data obtained were analyzed by using Partial Least Square analysis technique through the PLS software version 3.2.7. The result showed that: (1) brand has a significance influence on customer decisions; (2) reputation hasn’t a significant influence on customer decisions; and (3) service quality has a significant influence on customer decisions (4) and also location has a significance influence on customer decisions.


Liquidity ◽  
2018 ◽  
Vol 7 (2) ◽  
pp. 83-96 ◽  
Author(s):  
Siti Rozinah

Higher education is one of the service industries that must have service quality and good branding in order to be able to face competition. Higher education institutions must be able to know the condition of service quality, brand image and perceived value obtained by students, so that they will be able to know the effect on brand loyalty. This research was conducted to illustrate the influence of service quality, brand image and perceived value on brand loyalty of Trisakti STMK students. Respondents from this study were 124 STMK Trisakti students. Descriptive analysis is done to find out what factors influence brand loyalty. The results showed that: 34.9% variation in perceived value can be explained by the variables of service quality and brand image, and 64.1% explained by other variables not found in this study, and 48.1% of variables brand loyalty can be explained by variables brand image and perceived value and 51.9% are explained by other variables not found in this study.


Liquidity ◽  
2018 ◽  
Vol 7 (1) ◽  
pp. 53-62
Author(s):  
Siti Maryama ◽  
Yayat Sujatna

The purpose of this study is to (1) analyzing the level of retail mix consumer satisfaction; (2) analyze the dominant variable in retail mix consumer satisfaction; (3) analyze the difference of retail mix consumer satisfaction performed. The observed of the retail industry is Alfamidi and Indomaret. The study was designed into a descriptive-quantitative method. The source of primary data obtained from the questionnaire of 100 respondents. The formulating variable of retail mix includes: merchandise assortments, pricing, customer services Store design and display, communication mix, and location. Data analyze by using descriptive, analysis of factors, and t-test. The result confirmed that the level of retail mix consumer satisfaction in both industry is relatively similar. However, it can be stated that the respondents were more satisfied to Indomaret compared with Alfamart.


Liquidity ◽  
2018 ◽  
Vol 7 (1) ◽  
pp. 41-52
Author(s):  
M. Koesmawan ◽  
Darwin Erhandy ◽  
Dede Dahlan

In order to meet the needs of living which consists of primary as well as secondary needs, human can work in either a formal or an informal job. One of the informal jobs that is became the subject of this research was to become an ojek driver. Ojek is a ranting motorcycle.  Revenue of ojek drivers, accordingly, should be well managed following the concept of financial management. This research was conducted for the driver of the online motorcycle drivers as well as the regular motorcycle drivers they are called “The Ojek”. Ojek’s location is in Kecamatan (subdistrict) Duren Sawit, East Jakarta with 70 drivers of ojeks. The online ojeks earn an average of Rp 100,000 per day, can save Rp 11,000 to 21,000 per day, while, the regular ojek has an average income per day slightly lower amounted to Rp 78,500, this kind of ojeks generally have other businesses and always record the outflow of theirs money. Both the online and regular ojeks feel a tight competition in getting passengers, but their income can help the family finances and both ojeks want a cooperative especially savings and loans, especially to overcome the urgent financial difficulties. Almost all rivers, do not dare to borrow money. They are afraid of can not refund the money as scheduled.


Liquidity ◽  
2018 ◽  
Vol 7 (1) ◽  
pp. 63-69
Author(s):  
Irma Sari Permata ◽  
Nana Nawasiah ◽  
Trisnani Indriati

The purpose of this study is to answer the phenomena that occur both theoretical phenomena and the empirical phenomenon of potential internal conflicts to the free cash flow of the company and its use for the benefit of increasing corporate value. Such internal conflicts require an appropriate settlement so as not to affect the company's failure. This study examines the role of dividend policy and ownership structure in moderating the relationship between free cash flow and firm value on manufacturing companies listed on BEI as many as 236 companies using randon sampling method. Free cash flows, profitability, firm size have a significant effect on company value while company growth has no significant effect. Dividends and majority ownership and managerial moderate free cash flow against corporate value. The results of this study are expected to generate alternative solutions to free cash flow problems and increase the value of the company.  


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