scholarly journals Diferenciando “primação afectiva” de “primação cognitiva”

2012 ◽  
Vol 23 (4) ◽  
pp. 437-447 ◽  
Author(s):  
Teresa Garcia-Marques
Keyword(s):  
Affective Priming ◽  
Happy Face

Este artigo procura definir o fenómeno da “primação afectiva” (affective priming) discutindo a sua interpretação como sendo a de um fenómeno afectivo vs. um fenómeno cognitivo. Para tal são apresentados dois breves estudos que utilizam como estímulo-primo (prime) afectivo uma happy-face. O primeiro estudo demonstra a capacidade deste estímulo activar o fenómeno de primação afectiva. O segundo demonstra a sua capacidade de induzir nos participantes um estado de espírito positivo. A interpretação e discussão dos resultados é enquadrada na perspectiva teórica oferecida por Niendenthal e seus colaboradores, que sugere que a representação mental de um conceito tende a activar o afecto que lhe está associado.

Faster Choice-Reaction Times to Positive than to Negative Facial Expressions

2003 ◽  
Vol 17 (3) ◽  
pp. 113-123 ◽  
Author(s):  
Jukka M. Leppänen ◽  
Mirja Tenhunen ◽  
Jari K. Hietanen
Keyword(s):  
Facial Expressions ◽  
Cognitive Processing ◽  
Response Selection ◽  
Reaction Times ◽  
Happy Face ◽  
Response Onset ◽  
Response Execution ◽  
Onset Response ◽  
Positive Stimuli ◽  
Choice Reaction Times

Abstract Several studies have shown faster choice-reaction times to positive than to negative facial expressions. The present study examined whether this effect is exclusively due to faster cognitive processing of positive stimuli (i.e., processes leading up to, and including, response selection), or whether it also involves faster motor execution of the selected response. In two experiments, response selection (onset of the lateralized readiness potential, LRP) and response execution (LRP onset-response onset) times for positive (happy) and negative (disgusted/angry) faces were examined. Shorter response selection times for positive than for negative faces were found in both experiments but there was no difference in response execution times. Together, these results suggest that the happy-face advantage occurs primarily at premotoric processing stages. Implications that the happy-face advantage may reflect an interaction between emotional and cognitive factors are discussed.

The Direction of Affective Priming as a Function of Trait Anxiety When Naming Target Words With Regular and Irregular Pronunciation

2004 ◽  
Vol 51 (3) ◽  
pp. 180-190 ◽  
Author(s):  
Michael P. Berner ◽  
Markus A. Maier
Keyword(s):  
Trait Anxiety ◽  
Reading Aloud ◽  
Naming Task ◽  
Affective Priming ◽  
Priming Effects ◽  
Expected Effect ◽  
Negative Affective Priming ◽  
Whole Word ◽  
German Data ◽  
Target Words

Abstract. Results from an affective priming experiment confirm the previously reported influence of trait anxiety on the direction of affective priming in the naming task ( Maier, Berner, & Pekrun, 2003 ): On trials in which extremely valenced primes appeared, positive affective priming reversed into negative affective priming with increasing levels of trait anxiety. Using valenced target words with irregular pronunciation did not have the expected effect of increasing the extent to which semantic processes play a role in naming, as affective priming effects were not stronger for irregular targets than for regular targets. This suggests the predominant operation of a whole-word nonsemantic pathway in reading aloud in German. Data from neutral priming trials hint at the possibility that negative affective priming in participants high in trait anxiety is due to inhibition of congruent targets.

Episodic and semantic aspects of ethnic attitudes assessment, the application of procedure of unconscious affective priming

2011 ◽  
Author(s):  
Irina Plotka ◽  
Dmitry Igonin ◽  
Nina Blumenau ◽  
Marija Bambulyaka ◽  
Elena Ozola ◽  
...  
Keyword(s):  
Affective Priming ◽  
Ethnic Attitudes

Subliminal Affective Priming Effect by Faces With Different Valence: An ERP Study

2010 ◽  
Vol 42 (9) ◽  
pp. 929-938 ◽  
Author(s):  
Yong LU ◽  
Wei-Na ZHANG ◽  
De-Li SHEN
Keyword(s):  
Priming Effect ◽  
Affective Priming

Performance Differences Between Native and Non-Native Speakers on a New Happy–Sad Executive Function Measure

2020 ◽  
Author(s):  
Boji P W Lam ◽  
Zenzi M Griffin ◽  
Thomas P Marquardt
Keyword(s):  
Executive Function ◽  
Lexical Decision ◽  
Inhibitory Control ◽  
Native Speakers ◽  
Incongruent Condition ◽  
Test Administration ◽  
Happy Face ◽  
Decision Performance ◽  
Performance Differences ◽  
Function Measure

Abstract Objective The happy–sad task adapts the classic day–night task by incorporating two early acquired emotional concepts (“happy” and “sad”) and demonstrates elevated inhibitory demands for native speakers. The task holds promise as a new executive function measure for assessing inhibitory control across the lifespan, but no studies have examined the influence of language of test administration on performance. Method Seventy adult native English speakers and 50 non-native speakers completed the computerized day–night and the new happy–sad tasks administered in English. In two conditions, participants were categorized pictorial stimuli either in a congruent manner (“happy” for a happy face) or in a more challenging, incongruent manner (“sad” for a happy face). Lexical decision performance was obtained to estimate levels of English language proficiency. Results Native speakers and non-native speakers performed comparably except for the critical incongruent condition of the happy–sad task, where native speakers responded more slowly. A greater congruency effect for the happy–sad task was found for native than for non-native speakers. Lexical decision performance was associated with performance on the challenging incongruent conditions. Conclusion This study reinforced the usefulness of the happy–sad task as a new measure in evaluating inhibitory control in adult native-speakers. However, the language of test administration needs to be considered in assessment because it may lead to performance differences between native and non-native speakers.

Lateralized affective priming of lateralized affectively valued target words

1987 ◽  
Vol 25 (6) ◽  
pp. 935-946 ◽  
Author(s):  
Nathan Brody ◽  
Steve E. Goodman ◽  
Ethan Halm ◽  
Stephen Krinzman ◽  
Marc M. Sebrechts
Keyword(s):  
Affective Priming ◽  
Target Words

scholarly journals Exploring Affective Priming Effect of Emotion-Label Words and Emotion-Laden Words: An Event-Related Potential Study

2021 ◽  
Vol 11 (5) ◽  
pp. 553
Author(s):  
Chenggang Wu ◽  
Juan Zhang ◽  
Zhen Yuan
Keyword(s):  
Word Processing ◽  
Priming Effect ◽  
Word Type ◽  
Event Related Potential ◽  
Affective Priming ◽  
Clear Understanding ◽  
Emotion Word ◽  
Priming Paradigm ◽  
Emotion Label ◽  
Target Words

In order to explore the affective priming effect of emotion-label words and emotion-laden words, the current study used unmasked (Experiment 1) and masked (Experiment 2) priming paradigm by including emotion-label words (e.g., sadness, anger) and emotion-laden words (e.g., death, gift) as primes and examined how the two kinds of words acted upon the processing of the target words (all emotion-laden words). Participants were instructed to decide the valence of target words, and their electroencephalogram was recorded at the same time. The behavioral and event-related potential (ERP) results showed that positive words produced a priming effect whereas negative words inhibited target word processing (Experiment 1). In Experiment 2, the inhibition effect of negative emotion-label words on emotion word recognition was found in both behavioral and ERP results, suggesting that modulation of emotion word type on emotion word processing could be observed even in the masked priming paradigm. The two experiments further supported the necessity of defining emotion words under an emotion word type perspective. The implications of the findings are proffered. Specifically, a clear understanding of emotion-label words and emotion-laden words can improve the effectiveness of emotional communications in clinical settings. Theoretically, the emotion word type perspective awaits further explorations and is still at its infancy.

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