scholarly journals Planning and Teaching Design Thinking Online

2021 ◽  
Vol 34 (0) ◽  
pp. 703
Author(s):  
Kalyana Chakravarthy Chilukuri
Keyword(s):  
Design Thinking ◽  
Teaching Design

Educating Marketing Students to Understand Designers’ Thought-Worlds

2021 ◽  
pp. 027347532110389
Author(s):  
Janneke Blijlevens
Keyword(s):  
Decision Making ◽  
Critical Thinking ◽  
Creative Thinking ◽  
Design Thinking ◽  
Approaches To Teaching ◽  
Educational Framework ◽  
Teaching Design ◽  
Innovation Teams ◽  
Successful Innovation ◽  
Thought Worlds

Marketers and designers are likely to work together on innovation teams as they both have customer satisfaction as their end goals. Collaboration between these disciplines in innovation teams is often impaired due to the different thought-worlds that drive decision making: intuitive versus rational. To facilitate collaboration between design and marketing it is valuable to teach marketers about designers’ ways of thinking. Approaches to teaching design thinking to marketing students often focus on students becoming more creative, intuitive, and innovative themselves. However, the integration of the two disciplines does not require that marketers become designers, and vice versa, as both bring unique skills necessary for successful innovation. An educational framework is presented that aims to teach marketing students an understanding of the thought-world of design thinking rather than to become design thinkers themselves. The focus is on recognizing how the others’ approach to the same goals are complementary to their own approaches instead of being different or “wrong.” This framework is unique in aligning design thinking phases with critical thinking phases—marketing students’ dominant thinking style—through specifically chosen aictivities to scaffold the understanding of an intuitive, divergent, and creative thinking approach to the development of innovative marketing ideas.

The DT MOOC Prototype: Towards Teaching Design Thinking at Scale

2017 ◽  
pp. 217-237 ◽  
Author(s):  
Mana Taheri ◽  
Lena Mayer ◽  
Karen von Schmieden ◽  
Christoph Meinel
Keyword(s):  
Design Thinking ◽  
Teaching Design

A Reflection on Teaching Design Thinking to First-Year Engineering Students

2019 ◽  
Author(s):  
Kuntinee Maneeratana ◽  
Ratchatin Chancharoen ◽  
Peerapat Thongnuek ◽  
Potcharawan Sukmuen ◽  
Chamaiporn Inkaew ◽  
...  
Keyword(s):  
Engineering Students ◽  
Design Thinking ◽  
First Year ◽  
Teaching Design

scholarly journals To Teach Legal Design — Change Design By Design

2021 ◽  
Vol 4 (1) ◽  
pp. 45
Author(s):  
M. Wszołek ◽  
D. Płuchowska
Keyword(s):  
Design Thinking ◽  
Social Activity ◽  
Modus Operandi ◽  
Study Program ◽  
General Role ◽  
Specific Change ◽  
Teaching Design ◽  
Education Model ◽  
New Education

This article is about using human orientated methods of design (e.g. design thinking) in the context of teaching design, while the role of design is changing. Design should be described as a modus operandi for every social activity that leads through solving problem. General role of design is to animate and moderate social change. In that perspective we are all designers, whether we like it or not. This specific change of design mindset shows great challenge in the new education model, where design is just a small part of study program — in this article it is explained in the context of legal study program.

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