The Relationships Benefits of Corporate Social Responsibility Activities and Word-of-Mouth Communication Intention: The Moderating Role of Brand-Self Image Congruity
2017 ◽
Vol 20
(5)
◽
pp. 35-40
2015 ◽
Vol 21
(4)
◽
pp. 355-374
◽
2021 ◽
Vol 12
(2)
◽
pp. 39-60
2017 ◽
Vol 7
(11)
◽
pp. 269-283
2022 ◽
Vol 1
(1)
◽
pp. 1
2015 ◽
Vol 59
◽
pp. 538-549
◽