Offline and Online Brand Image Creation

Zeszyty Naukowe Uniwersytetu Szczecińskiego Problemy Zarządzania Finansów i Marketingu ◽

10.18276/pzfm.2015.39-13 ◽

2015 ◽

Vol 39 ◽

pp. 155-166

Author(s):

Aleksandra Całka ◽

Barbara Mróz-Gorgoń

Keyword(s):

Brand Image ◽

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The Effects of Taekwondo Globalness on Nation Brand Image Creation through Users Experience of Electronic Hogu: Moderation Effect of Players' Ethnocentrism

TAEKWONDO JOURNAL OF KUKKIWON ◽

10.24881/tjk.2017.8.4.311 ◽

2017 ◽

Vol 8 (4) ◽

pp. 311-334

Author(s):

byung gyung kim

Keyword(s):

Brand Image ◽

Moderation Effect ◽

Image Creation ◽

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The Intrinsic Relationship Between Creative Culture Industry and City Brand Image Creation

2018 International Conference on Economics, Finance, Business, and Development (ICEFBD 2018) ◽

10.25236/icefbd.18.050 ◽

2018 ◽

Keyword(s):

Brand Image ◽

Culture Industry ◽

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Sponsorship portfolio as a brand-image creation strategy

Journal of Business Research ◽

10.1016/j.jbusres.2010.02.010 ◽

2011 ◽

Vol 64 (2) ◽

pp. 142-149 ◽

Author(s):

P. Monica Chien ◽

T. Bettina Cornwell ◽

Ravi Pappu

Keyword(s):

Brand Image ◽

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Sponsorship portfolio as brand image creation strategies: A commentary essay

Journal of Business Research ◽

10.1016/j.jbusres.2010.05.003 ◽

2011 ◽

Vol 64 (6) ◽

pp. 628-630 ◽

Author(s):

David N. Bibby

Keyword(s):

Brand Image ◽

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The Effect of Promotion, Service Quality, Brand Image on the Satisfaction of the Tourists Visiting the City Palembang and the Implication on Their Loyalty to the Visited Resorts

Journal of Business and Economics ◽

10.15341/jbe(2155-7950)/04.06.2015/012 ◽

2015 ◽

Vol 6 (4) ◽

pp. 770-780

Author(s):

Sri Rahayu

Keyword(s):

Service Quality ◽

Brand Image ◽

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BRAND IMAGE CONGRUENCE THROUGH SPONSORSHIP OF SOCCER TEAMS: THE INFLUENCE OF PERCEIVED BRAND LOCALNESS

Global Fashion Management Conference ◽

10.15444/gmc2018.13.05.03 ◽

2018 ◽

Vol 2018 ◽

pp. 1548-1553

Author(s):

Adam Langer ◽

Keyword(s):

Brand Image ◽

Soccer Teams ◽

Image Congruence

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DO BRAND IMAGE AND COUNTRY OF MANUFACTUR AFFECT CONSUMERS’ PERCEPTION OF LUXURY BRAND AFTER M&AS?

10.15444/gmc2014.10.04.02 ◽

2014 ◽

Author(s):

Hsiang-Ming Lee ◽

◽

Tsai Chen ◽

Hong-Yew Lee

Keyword(s):

Brand Image ◽

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CONSUMER PERCEPTIONS TOWARDS AN ART-LUXURY BRAND IMAGE - A CASE STUDY OF LOUIS VUITTON

Global Fashion Management Conference ◽

10.15444/gfmc2019.02.05.02 ◽

2019 ◽

Vol 2019 ◽

pp. 213-214

Author(s):

Eirini Bazak ◽

◽

Jia Ren

Keyword(s):

Brand Image ◽

Consumer Perceptions ◽

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A Study on the Effects of Service Recovery Performances on the Service Recovery Satisfaction, Brand Image and Loyalty: Focusing on Mobile Communication and Family Restaurants

Journal of Korea Service Management Society ◽

10.15706/jksms.2015.16.1.011 ◽

2015 ◽

Vol 16 (1) ◽

pp. 245-265 ◽

Author(s):

Park, Eui jung ◽

정지아 ◽

Hanjoo Yoo

Keyword(s):

Mobile Communication ◽

Brand Image ◽

Service Recovery ◽

Recovery Satisfaction

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The Effects of Education Quality to School Brand Image - Focusing on a Purpose of Establishment on High-school in Deagu -

Journal of Korea Service Management Society ◽

10.15706/jksms.2008.9.3.010 ◽

2008 ◽

Vol 9 (3) ◽

pp. 207-228

Author(s):

천상은 ◽

Jinchoo Lee ◽

Lee,Hong-Woo

Keyword(s):

High School ◽

Brand Image ◽

Education Quality

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