Demand-side Workforce Needs and the Potential for Job Customization
This article discusses the utility of a demand-side approach in rehabilitation practice and how this approach is illustrated by customized employment. Customized employment refers to the identification and negotiation of carved, re-structured or created tasks in a workplace that can be performed by an individual with a significant disability, and that simultaneously meet a specific operational need of the employer. This article presents an operational framework for a demand-side job development approach and relates it to strategies that result in customized job placements. A preliminary evaluation of one local project's implementation of this approach, as applied to employers hiring people considered to have significant disabilities, shows that employers are willing and able to customize their work assignments, especially if direct benefit to their operation can be demonstrated. The implications for rehabilitation practice and job development are discussed.