scholarly journals Impact of Social Media Integration in Teaching Methods on Exam Outcomes

2020 ◽  
Vol Volume 11 ◽  
pp. 53-61 ◽  
Author(s):  
Arslaan Javaeed ◽  
Zeeshan Kibria ◽  
Zohaib Khan ◽  
Sanniya Khan Ghauri
2019 ◽  
Vol 121 (14) ◽  
pp. 1-24 ◽  
Author(s):  
Martin Rehm ◽  
Stefania Manca ◽  
Diana L. Brandon ◽  
Christine Greenhow

Social media has attracted considerable scholarly interest. Previous research has demonstrated the need for a more comprehensive overview of social media research across diverse disciplines. However, there is a lack of research that identifies the scope of social media integration across educational settings and how it relates to research in other academic disciplines. Harnessing the search terms of previous literature reviews, this study collected data on 80,267 articles from the Web of Science Core Collection database using search terms that were based on previous literature reviews. The data were analyzed using a combination of co-citation and bibliometric analyses via a mixed-methods approach. Our results show that there has been a constant increase in the number of publications concerned with social media, both as a transversal topic and within the educational sector. We are also able to show a range of topical domains in which the vast majority of research on social media is conducted. Our findings have practical implications for scholars and practitioners alike. Scholars can benefit from these types of analyses to identify authors and topic clusters that might otherwise have been unrecognized. Similarly, practitioners can benefit from this overview of the current “state-of-the-art” on social media.


Author(s):  
Ana Adi ◽  
Christina Gasser Scotte

With technological innovation and social media infiltrating every field of activity, it was only a matter of time until universities and faculty would need to embrace the technological challenge. This chapter offers three case studies of social media training delivery in universities and researcher centres in the UK, USA, and Bahrain. These case studies cover the use of emerging technologies in higher education research, teaching and policy, and associated first- and second-order barriers to their implementation. Results and impact of the training sessions, including questions asked and feedback provided by participants are also discussed. The chapter emphasizes the increasing interest in training in emerging technologies for educators and affiliated university staff, but also highlights the challenges faced when promoting tools and platforms not supported by either the IT infrastructure of the universities or the policies in place.


Author(s):  
Ellen Yeh ◽  
Nicholas Swinehart

Social media, with its ability to create opportunities for interaction, presents a platform for applying technology into social constructivist learning contexts in innovative and meaningful ways. This chapter proposes a model for integrating mobile social media in a content-based ESL curriculum. Newly-arrived international art students were introduced to popular social media platforms and were trained on how to use these tools to conduct research and document their experiences in the field during a summer intensive program. Results are discussed in terms of effects on students' academic English knowledge and abilities, knowledge of local academic and creative cultures, and technology literacy. Finally, limitations and implications for future studies are explored.


2021 ◽  
Vol 92 ◽  
pp. 06014
Author(s):  
Milena Janakova

Research background: Competitive pressure and high customer expectations lead to the use of new innovations for communication with customers. In many cases, this communication is based on CRM systems. CRM systems have great capabilities, but the current problem is evident in the difficulty of choosing the optimal CRM for small businesses due to doubts about unexpected needs (such as human sources, necessary hardware and software, finances and time). Purpose of the article: The aim of this paper is to support optimal customer contact through better CRM (Customer Relationship Management) implementation in a global society. The purpose of this article is to determine the necessary metrics (not just tough financial issues) to know the preferences for CRM with their weights. This information shows the possibilities of choosing the optimal CRM systems for business support to be improved in terms of automation and social media integration. Methods: The method solution is based on a review of the literature, specification of suitable metrics such as automation, cloud, free access, mobile access, segmentation, social media integration, and templates. The following data collection is the basis for a discussion on the possibilities of CRM implementation. Findings & Value added: The findings are based on the results of multidimensional decision making, which uses a comparison of selected criteria (such as the Fuller’s triangle). The value added is visible in the recommendation on how to choose a CRM system for small business to share the necessary information between marketers and customers through social networks to build a brand.


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