SOCIAL MEDIA USE IN SUSTAINABLE WATER MANAGEMENT PRACTICES AMONG SMALLHOLDER FARMERS: MPUMALANAGA, SOUTH AFRICA

2021 ◽  
Vol 77 (8) ◽  
Author(s):  
Welcome NS Zondo ◽  
Jorine Ndoro
2021 ◽  
Vol 9 ◽  
Author(s):  
Sofia S. Oliveira ◽  
Bárbara Barros ◽  
Joana L. Pereira ◽  
Paulo T. Santos ◽  
Ruth Pereira

Citizen science projects often use social media, which is not surprising since they constitute a great opportunity to recruit, retain, and train volunteers. This study intended to quantitatively characterize the current use of social media by biodiversity- and environment-related projects and to reason on the best management practices. For this purpose, a database of projects was compiled and analyzed. The results revealed that 42% of the projects were present at least in one social platform, with Facebook being the most popular. Facebook posts were mainly intended to raise awareness and disseminating knowledge, but recruitment- and retainment-dedicated posts were also regularly shared.


2021 ◽  
pp. 205789112110682
Author(s):  
Yanqiu Zhang ◽  
Daniel Oloo Ong'ong'a

This study explored social media use by CGTN Africa and BBC Africa under the concept of digital diplomacy. Digital diplomacy has been seen recently as an important component that international media adapt to set agendas, expand their online presence and create, engage and sustain relationships with their foreign audience. A content analysis was employed to analyse 1200 posts from Facebook accounts of the media. The study's findings show that the media set an agenda through actively posting stories that promote African values and culture to generate interaction among their readership. Also, findings indicate that foreign media prioritized reporting on specific issues in Uganda, Sudan, South Africa, Nigeria, Kenya and Ethiopia over others. The audience engaged more with reports on sports and less with those on tourism and wildlife. CGTN Africa rarely engages in conversation with its audience. Thus, there is a need to build the capacity of its staff, which might help China's media perform better on social media.


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