use of social media
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Land ◽  
2022 ◽  
Vol 11 (1) ◽  
pp. 137
Aireona B. Raschke ◽  
Jeny Davis ◽  
Annia Quiroz

Land managers are currently faced with a nexus of challenges, both ecological and social, when trying to govern natural open spaces. While social media has led to many challenges for effective land management and governance, the technology has the potential to support key activities related to habitat restoration, awareness-raising for policy changes, and increased community resilience as the impacts of increased use and climate change become more apparent. Through the use of a case study examining the work of the Central Arizona Conservation Alliance’s social media ambassadorship and its app-supported community science projects, we examine the potential and realized positive impact that technology such as social media and smartphone apps can create for land managers and surrounding communities.

2022 ◽  
Vol 11 (1) ◽  
pp. 523-531
Nicole Araos-Gallardo

<p style="text-align: justify;">The worldwide pandemic Coronavirus disease, affected every aspect of people’s lives due to being locked at their homes, therefore many difficulties began to appear, especially in education. Scholars were the leading group that has been affected the most due to the online lessons that began from one day to another, without any kind of previous training specifically in these types of contexts at home. According to some national diagnostical studies, most of the students could not achieve the minimum educational objectives in mathematics and language, which are the essential subjects in Chilean education. In this study, in which qualitative phenomenology analysis was used, the aim was to reveal the current state of students after a whole year of online lessons in terms of personal technological use and personal perceptions about e-learning. In this study, in which the criterion sampling was used, semi-structured interviews were conducted with 10 adolescents from different sorts of schools who experienced online lessons using their previous personal knowledge in Information and Communication Technologies. The data were analyzed in Nvivo node tree, which revealed six main themes that define the experience and personal perception of the participants: adaptation to the new order, learning by their own, how to use better the technology, use of social media, new ways of personal knowledge sharing, importance of classmates. It is believed that the results obtained from this study will contribute to schools’ view of learning and teaching education in the 21st century and to improve students’ experiences in online lessons.</p>

2022 ◽  
Vol 6 ◽  
Kristiina Tammisalo ◽  
Mirkka Danielsbacka ◽  
Emilia Andersson ◽  
Antti O. Tanskanen

Older adults have recently begun to adopt social media in increasing numbers. Even so, little is known about the factors influencing older adults’ social media adoption. Here, we identify factors that predict the use of social media among older adults (aged 68–73) and compare them to those of their adult children (aged 19–56) using population-based data from Finland. As predictors for social media use, we utilized demographic factors as well as characteristics of the respondents’ social lives. In addition, we test whether social media use in older adults is predicted by the social media use of their adult children. The data used in this study uniquely enable the study of this question because actual parent-child dyads are identifiable. In both generations, women and those with higher education were more likely to use social media. Predictors specific to men of the older generation were being divorced and younger, and predictors specific to women of the older generation were having better health and more frequent contact with friends. A higher number of children predicted use in both men and women in the older generation. As for the younger generation, specific predictors for social media use in women were younger age, divorce, higher number of children, and more frequent contact with friends. For men in the younger generation, there were no significant predictors for social media use besides higher education, which predicted social media use in all groups. Finally, social media use in a parent representing the older generation was predicted by the social media use of their adult children. This study provides novel information on the predictors of the use of social media in two family generations.

Javier Torregrosa ◽  
Gema Bello-Orgaz ◽  
Eugenio Martínez-Cámara ◽  
Javier Del Ser ◽  
David Camacho

AbstractExtremism has grown as a global problem for society in recent years, especially after the apparition of movements such as jihadism. This and other extremist groups have taken advantage of different approaches, such as the use of Social Media, to spread their ideology, promote their acts and recruit followers. The extremist discourse, therefore, is reflected on the language used by these groups. Natural language processing (NLP) provides a way of detecting this type of content, and several authors make use of it to describe and discriminate the discourse held by these groups, with the final objective of detecting and preventing its spread. Following this approach, this survey aims to review the contributions of NLP to the field of extremism research, providing the reader with a comprehensive picture of the state of the art of this research area. The content includes a first conceptualization of the term extremism, the elements that compose an extremist discourse and the differences with other terms. After that, a review description and comparison of the frequently used NLP techniques is presented, including how they were applied, the insights they provided, the most frequently used NLP software tools, descriptive and classification applications, and the availability of datasets and data sources for research. Finally, research questions are approached and answered with highlights from the review, while future trends, challenges and directions derived from these highlights are suggested towards stimulating further research in this exciting research area.

2022 ◽  
Vol 14 (1) ◽  
pp. 11-28
Maria Anita Carolina Kioek ◽  
Lena Ellitan ◽  
Yuliasti Ika Handayani

This study further finds out about the influence of instagram social media and electronic word of mouth (EWOM) as promotional media on buying interest and consumer purchase decisions on Somethinc skincare products. The sampling technique used is non-probability sampling by purposive sampling. As for the background of this research is the role of the use of social media Instagram and how influential electronic word of mouth (EWOM) on buying interest and consumer purchasing decisions. The research was conducted for skincare products with the SomeThinc brand. The sampling technique used is nonprobability sampling by purposive sampling. The sample used in this study were 105 respondents. The respondents in this study were required to be at least 17 years old, have an instagram social media account and have purchased SomeThinc skincare products. The data analysis technique used is SEM-PLS analysis using the SmartPLS 3.0 program. The results of this study indicate that instagram social media has a significant effect on buying interest, instagram social media has a significant effect on consumer purchasing decisions, electronic word of mouth (EWOM) has a significant effect on buying interest, electronicword of mouth (EWOM) has an effect on consumer purchasing decisions, buying interest has a significant effect on consumer purchasing decisions, social media instagram has a significant effect on consumer purchasing decisions mediated by buying interest,  electronic word of mouth (EWOM) has a significant effect on consumer purchasing decisions mediated by buying interest.

Fahmida Liza Piya ◽  
Sumaiya Amin ◽  
Anik Das ◽  
Muhammad Ashad Kabir

COVID-19’s unanticipated consequences have resulted in the extended closure of various educational institutions, causing significant hardship to students. Even though many institutions rapidly transitioned to online education programs, various issues have emerged that are impacting many aspects of students’ lives. An online survey was conducted with students of Bangladesh to understand how COVID-19 impacted their study, social and daily activities, plans, and mental health. A total of 409 Bangladeshi students took part in a survey. As a result of the COVID-19 pandemic, 13.7% of all participants are unable to focus on their studies, up from 1.2% previously. More than half of the participants (54%) have spent more time on social media than previously. We found that 45% of the participants have severe to moderate level depression. In addition, 48.6% of the students are experiencing severe to moderate level anxiety. According to our findings, students’ inability to concentrate on their studies, their increased use of social media and electronic communications, changing sleep hours during the pandemic, increased personal care time, and changes in plans are all correlated with their mental health.

2022 ◽  
Vol 7 (1) ◽  
pp. 13-27
Akmala Hadita ◽  

This study aims to develop a communication model based on local wisdom originating from Sundanese culture, namely Silih Simbeuh, which is carried out by bureaucrats to socialize their policies to the public. The method used is qualitative, with a survey approach – descriptive. Data were collected through interviews, observation, and documentation studies. 29 research informants were determined purposively. Data analysis was carried out through the stages of reduction, display, analysis, and concluding. The objects of research are three governors who actively use social media, namely Anis Baswedan (DKI Jakarta), Ridwan Kamil (West Java), and Ganjar Pranowo (Central Java). The results show that the use of social media can be an effective and efficient communication tool in disseminating policies, through increasing public participation. This is shown in the form of following social media accounts, comments, reposts, and other interactions. The results of other studies show that the communication model using social media based on the Silih Simbeuh concept has proven to be effective in minimizing potential conflicts between policymakers and citizens and between citizens. The research location is narrow, the respondents are limited, and the methods used do not allow for generalizations. Further research is needed with more comprehensive coverage of respondents and methods Silih Simbeuh's local wisdom values can minimize conflicts in the communication process between policymakers and the community

Epidemiologia ◽  
2022 ◽  
Vol 3 (1) ◽  
pp. 11-25
Osman Ulvi ◽  
Ajlina Karamehic-Muratovic ◽  
Mahdi Baghbanzadeh ◽  
Ateka Bashir ◽  
Jacob Smith ◽  

Research indicates that excessive use of social media can be related to depression and anxiety. This study conducted a systematic review of social media and mental health, focusing on Facebook, Twitter, and Instagram. Based on inclusion criteria from the systematic review, a meta-analysis was conducted to explore and summarize studies from the empirical literature on the relationship between social media and mental health. Using PRISMA guidelines on PubMed and Google Scholar, a literature search from January 2010 to June 2020 was conducted to identify studies addressing the relationship between social media sites and mental health. Of the 39 studies identified, 20 were included in the meta-analysis. Results indicate that while social media can create a sense of community for the user, excessive and increased use of social media, particularly among those who are vulnerable, is correlated with depression and other mental health disorders.

Meriam Brahem ◽  
Samira Boussema

This paper examines a new type of entrepreneurship conducted via social networking sites named as social media entrepreneurship. In Tunisia, the number of women entrepreneurs operating on social media platforms such as Facebook is noteworthy. Thus, in this study it is aimed to determine the factors that prompted women to develop businesses on Facebook, and how this social network is a venue for female entrepreneurship. Particular attention is paid to identify individual-related (push/pull entrepreneurial motivation), technology-related and institutional factors that bear on the use of social media. To this end, semi-structured interviews were conducted with a sample of 24 female entrepreneurs. The research findings provide relevant information and support the idea that social media has opened up new horizons and entrepreneurial opportunities for women to pursue their entrepreneurial intention. Pull motivations are really behind the decision to start up social commerce. Facebook advantageous features have empowered women to create customer networks, used nature marketing tool at no cost and acquire positive attitude towards entrepreneurship. Finally, although the informal nature of business on Facebook is attractive, formalization remains a challenge for the majority of women. It seems that ambition to grow their businesses brings them to formal economy.

2022 ◽  
Vol 6 (2) ◽  
pp. 50-61
Natasya Priscilla Suhartono

In the creative industry world, many start-up stationery businesses have started to emerge which still have an audience base. The main target market is Gen Z teenagers who are actively using social media. To be able to reach Gen Z, the right marketing strategy is needed to create brand awareness of the stationary business. Therefore, it is necessary to study literature on social media strategies, brand communication and Gen Z behavior in using social media. From the results of the literature study, it can be said that social media content that is simple, relevant, and repeatable is effective in building relationships between stationery and consumers on social media. It is hoped that with optimal use of social media, brand awareness of the stationary business will also increase.   Keywords: Social Media Strategy, Gen Z, Brand Communication

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