Similarity of Affective Meaning and the Evaluation of Metaphor
1975 ◽
Vol 41
(3)
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pp. 787-790
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Keyword(s):
Q Sort
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This study explored the role of similarity of affective meaning between the elements of metaphors (an X is a Y) in the evaluation of metaphor. Similarity was measured by subjects' ratings of the metaphor elements on the Evaluation, Potency, and Activity factors of the semantic differential technique (Osgood, Suci, & Tannenbaum, 1957). To determine evaluation scores, other subjects ranked the metaphors on a Q-sort task for goodness, vividness, meaningfulness, strangeness, and interestingness. Only a positive linear relationship was found between similarity and evaluation. Similarity on Activity was most strongly related to the positive evaluation of the metaphors.
1965 ◽
Vol 67
(2)
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pp. 303-314
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2017 ◽
Vol 51
(1)
◽
pp. 82-98
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1997 ◽
Vol 14
(4)
◽
pp. 445-475
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1970 ◽
Vol 34
(5)
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pp. 373-374