scholarly journals Konsekuensi dari Website Personality Pada Online Shop Lazada Indonesia

2019 ◽  
Vol 19 (1) ◽  
pp. 35
Author(s):  
Grace Intan Irinawati ◽  
Fatik Rahayu
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Design Methodology ◽  
Positive Influence ◽  
Equation Modeling ◽  
Impulse Buying ◽  
Web Browsing ◽  
Analysis Tools

<p><strong>Abstrak</strong></p><p><strong>Tujuan</strong>– Penelitian ini bertujuan untuk mengidentifikasi dan menganalisis konsekuensi dari kepribadian situs web pada toko online Lazada Indonesia</p><p><strong>Desain/Metodologi/Pendekatan - </strong>Data dikumpulkan dengan menyebarkan kuesioner kepada 332 responden yang telah melakukan pembelian online di situs Lazada Indonesia dengan frekuensi setidaknya 1-3 kali selama tahun 2016 dan dianalisis menggunakan alat analisis Structural Equation Modeling (SEM) yang diproses melalui program SPSS.</p><p><strong>Hasil </strong>– Hasil penelitian ini menunjukkan bahwa ada pengaruh positif kepribadian situs web pada penelusuran web utilitarian, penelusuran web hedonis, dan pembelian impuls online dan ada pengaruh positif penelusuran web hedonis pada pembelian impuls online. Namun, tidak ada pengaruh positif dari penelusuran web utilitarian terhadap pembelian impuls online. </p><p><strong><em> </em></strong></p><p><strong><em>Abstract</em></strong><strong></strong></p><p><strong><em>Purpose - </em></strong><em>This study aims to identify and analyze the consequences of website personality on the online shop Lazada Indonesia</em><em></em></p><p><strong><em>Design/Methodology/Approach </em></strong><em>–The data collected by distributing questionnaires to 332 respondents who have made purchases online on the website Lazada Indonesia with frequency at least 1-3 times during the year 2016 and were analyzed using analysis tools Structural Equation Modeling (SEM) that is processed through the SPSS program.</em><em></em></p><p><strong><em>Finding </em></strong><em>- The results of this study indicate that there is a positive influence of website personality on the utilitarian web browsing, hedonic web browsing, and online impulse buying and there is a positive influence of hedonic web browsing on the online impulse buying. However, there are no positive influence of utilitarian web browsing on the online impulse buying.</em><em>           </em></p>

Comparing the service experience of satisfied and non-satisfied customers in the context of wine tasting rooms using the SERVQUAL model

2019 ◽  
Vol 32 (2) ◽  
pp. 301-324
Author(s):  
Matti Haverila ◽  
Kai Haverila ◽  
Mehak Arora
Keyword(s):  
Structural Equation Modeling ◽  
Customer Satisfaction ◽  
Structural Equation ◽  
Design Methodology ◽  
Equation Modeling ◽  
Value For Money ◽  
Service Experience ◽  
Content Type ◽  
Survey Results ◽  
Repurchase Intent

Purpose The purpose of this study is to compare satisfied and non-satisfied customers in the context of wine tasting rooms using the SERVQUAL model and to examine the relationships in the model in terms of service experience to better understand customer needs. Design/methodology/approach The data used in this study were derived from a survey conducted among wineries in British Columbia, Canada. Analysis of survey results using the partial least squares structural equation modeling was undertaken. Sample size was 402. Findings The findings show that the SERVQUAL constructs that had the most impact on customer satisfaction and dissatisfaction were tangibility and assurance. Somewhat surprisingly, the perceived value for money construct was not significantly related to customer satisfaction but was significantly related to repurchase intent. Furthermore, all SERVQUAL constructs, except the reliability construct, were significantly related to customer satisfaction. Originality/value This study provides an overview of how wineries can improve their services to increase the number of satisfied customers.

C. PENGARUH SERTIFIKASI GURU DAN KOMITMEN GURU TERHADAP KINERJA GURU

2017 ◽  
Vol 2 (1) ◽  
pp. 25
Author(s):  
Nugroho Prambudiarto ◽  
Titok Waskito Adi ◽  
Erlyna Hidyantari
Keyword(s):  
Structural Equation Modeling ◽  
Random Sampling ◽  
Structural Equation ◽  
Design Methodology ◽  
Equation Modeling

Purpose - Penelitian ini bertujuan untuk menganalisis pengaruh sertifikasi guru  dan  komitmen guru terhadap kinerja guru. Design/Methodology/Approach - Teknik analisis dalam penelitian ini menggunakan Structural Equation Modeling (SEM) dengan program AMOS 18.  Sampling  menggunakan random  sampling, pada pengguna e-commerce. Sejumlah 450 responden ambil bagian dan ukuran sampel yang dapat digunakan adalah 180 sesudah proses penyeleksian. Findings and implications - Pertama: menyatakan bahwa sertifikasi guru berpengaruh signifikan terhadap kinerja guru diterima. Kedua menyatakan bahwa sertifikasi guru berpengaruh signifikan terhadap kinerja guru. Limitations – Meski justifikasi untuk menggunakan sampel berdasarkan etnis dan wilayah di negara Indonesia untuk penelitian yang berkaitan dengan sertifikasi guru telah ada dalam literatur, sampel ini mungkin tidak mencerminkan keseluruhan populasi guru yang sebenarnya di seluruh dunia.

How avatars create identification and loyalty among online gamers

2019 ◽  
Vol 29 (6) ◽  
pp. 1443-1468 ◽  
Author(s):  
Ching-I Teng
Keyword(s):  
Structural Equation Modeling ◽  
Electronic Commerce ◽  
Physical Attractiveness ◽  
Structural Equation ◽  
Design Methodology ◽  
Role Playing ◽  
Online Games ◽  
Equation Modeling ◽  
Content Type ◽  
Role Playing Game

Purpose Online games are popular electronic commerce platforms in which gamers use avatars to interact with others. Avatar identification (the extent to which gamers regard avatars as an extension of themselves) is known to be related to online gamer loyalty. However, few studies have examined how avatars could be designed to enhance avatar identification and online gamer loyalty, indicating a gap. Therefore, the purpose of this paper is to contextualize self-affirmation theory into online gaming contexts, identified key theoretical elements and examined how they are related to avatar identification and online gamer loyalty. Design/methodology/approach This study surveyed 1,348 massively multi-player online role-playing game players, and their responses were analyzed using structural equation modeling. Findings The analytical results indicate that irreplaceability within a team and avatar customization are positively related to unique avatar image, while avatar customization is positively related to positive avatar image. Moreover, avatar physical attractiveness and avatar ability to achieve are positively related to positive avatar image. Both unique and positive images of an avatar (as perceived by the user) are positively related to avatar identification, and further to online gamer loyalty. Originality/value This study proposes new constructs: irreplaceability within a team, avatar ability to achieve, unique avatar image and positive avatar image. Such new constructs provide insights to aid electronic commerce managers in avatar design, thus instilling gamer identification with avatars, and thus loyalty.

How do avatar attractiveness and customization impact online gamers’ flow and loyalty?

2019 ◽  
Vol 29 (2) ◽  
pp. 349-366 ◽  
Author(s):  
Gen-Yih Liao ◽  
T.C.E. Cheng ◽  
Ching-I Teng
Keyword(s):  
Structural Equation Modeling ◽  
Social Identity ◽  
Structural Equation ◽  
Design Methodology ◽  
Total Concentration ◽  
Equation Modeling ◽  
Important Process ◽  
Process Variables ◽  
Content Type ◽  
Flow Theories

Purpose Avatars are known to be influential in gaming communication. However, little is known about how avatar attractiveness and customization impact online gamers’ flow, i.e., the experience of total concentration with intrinsic enjoyment and loyalty. Grounded in social identity and flow theories, the purpose of this paper is to construct a model to explain how avatar attractiveness and customization can impact online gamers’ flow and loyalty. Design/methodology/approach The responses of 1,944 online gamers are collected. Structural equation modeling is used for analyses. Findings The analytical results indicate that avatar attractiveness and customization are positively related to avatar identification, which is positively related to flow, and then to online gamer loyalty. In addition, avatar identification and flow are important process variables in the above relations. Originality/value This study is novel in being the first attempt to apply social identity and flow theories to explain how avatar attractiveness and customization contribute to online gamers’ flow and loyalty.

The Effect of Kindergarten Principals' Leadership Behaviors on Teacher Work Performance

2013 ◽  
Vol 41 (2) ◽  
pp. 251-262 ◽  
Author(s):  
Jao-Nan Cheng
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Work Performance ◽  
Leadership Behaviors ◽  
Positive Influence ◽  
Kindergarten Teachers ◽  
Equation Modeling ◽  
Modeling Analysis ◽  
Teacher Work ◽  
Positive Effect

In this study 732 Taiwanese kindergarten teachers, divided into 4 regional areas: northern, central, southern, and eastern, completed a questionnaire about their work performance and how it is affected by principals' leadership behaviors. Regression and structural equation modeling analysis showed that the use of empathetic concern by kindergarten principals had a positive effect on teachers' work performance. Although assertive orders were found to have a positive influence, the correlation with work performance was lower than that with empathetic concern. Rewards and punishments had no significant effect on improving teachers' work performance. Emotion-based leadership in the form of showing empathetic concern could be used to improve kindergarten teachers' work performance.

scholarly journals PEMODELAN STRUKTURAL DARI EMOSI POSITIF SEBAGAI PEMEDIASI TERHADAP PEMBELIAN TIDAK TERENCANA

2015 ◽  
Vol 4 (3) ◽  
pp. 104
Author(s):  
NI WAYAN ARNI YANITA ◽  
KETUT JAYANEGARA ◽  
I PUTU EKA N. KENCANA
Keyword(s):  
Structural Equation Modeling ◽  
Indirect Effect ◽  
Latent Variables ◽  
Structural Equation ◽  
Positive Emotions ◽  
Goodness Of Fit ◽  
Situational Factors ◽  
Equation Modeling ◽  
Impulse Buying ◽  
Mediation Models

Latent variables are variables that can not be observed directly. Latent variables can be observed with constituent indicators. One of the methods used to analyze the latent variables are Structural Equation Modeling (SEM). This research raised the case of impulse buying to be applied to the SEM method. Impulse buying influenced by the characteristics of the hypermarket, situational factors, the characteristics of the product, promotion and positive emotions. The purpose of this research was to determine the effect dari positive emotions as mediation to impulse buying.The results obtained indicate that positive emotions directly affect the impulse buying of 0.302, promotion directly affects the positive emotions of 0.367, and the promotion of indirect effect to impulse buying of 0.111. So positive emotions can mediate to impulse buying of 0.020. Goodness of fit mediation models not good with value 0.39.

scholarly journals Me, myself and I

2018 ◽  
Vol 38 (7) ◽  
pp. 1519-1539 ◽  
Author(s):  
Torsten Steinbach ◽  
Carl Marcus Wallenburg ◽  
Kostas Selviaridis
Keyword(s):  
Structural Equation Modeling ◽  
Service Provider ◽  
Structural Equation ◽  
Design Methodology ◽  
Unintended Consequences ◽  
Customer Behavior ◽  
Equation Modeling ◽  
Service Outsourcing ◽  
Content Type

Purpose This research focuses on the role of customer behavior in service outsourcing relationships that are governed by outcome-oriented contracts. The purpose of this paper is to explain how non-collaborative customer behavior impedes the effectiveness of outcome-oriented contracts to align the goals and incentives of the customer and service provider, and leads to service provider opportunism. Design/methodology/approach Nine hypotheses are developed regarding customer behavior and the reaction of the service provider to this. These are tested using structural equation modeling with data from 213 service outsourcing relationships. Findings Outcome-orientated contracts in service outsourcing may have unintended consequences because they create value attribution ambiguity. This ambiguity induces non-collaborative customer behavior, which, in turn, results in service provider opportunism. This reveals a paradox, where customer behavior aimed at curbing service provider opportunism instead induces such opportunism. This chain of effects can be counteracted by increased outcome attributability, which reduces the ambiguity and, thus, the motivation for non-collaborative customer behavior. Originality/value This research extends the existing literature by stressing that non-collaborative customer behavior is a key reason why outcome-oriented contracts fail in effectively governing outsourcing relationships, and that this can be counteracted by increased outcome attributability.

scholarly journals The Influence of Employee Promotion, Upward Downward Communication and Work Environment on Job Satisfaction of PT. Holcim Indonesia, Tbk

2019 ◽  
Author(s):  
Albert Yansen ◽  
Yetti Supriyati ◽  
Kadir .
Keyword(s):  
Job Satisfaction ◽  
Structural Equation Modeling ◽  
Work Environment ◽  
Questionnaire Survey ◽  
Latent Variables ◽  
Structural Equation ◽  
Positive Influence ◽  
The Other ◽  
Equation Modeling ◽  
Survey Questionnaire

Research was conducted to explore job satisfaction of employee in PT. Holcim Indonesia,Tbk.Thisstudycoveredforpermanentemployee.Thepurposeofthispaper is to investigate whether employee promotion, upward downward communication and work environment influences the job satisfaction of PT. Holcim Indonesia, Tbk. This paper is based on a questionnaire survey of all employee position (manager and non-manager) in all plant of Indonesia with a random sample of 225 employees, and the method of analysis used is the frequency distribution and path analysis. The Data was collected through a self-administered survey questionnaire. The questionnaire is adopted from a previous validated survey. The data was analyzed using structural equation modeling (SEM) with Smart PLS. The results showed that among seven hypotheses tested, all variables have the positive influence, however, there are two latent variables which have direct significant associations, while the others have not. A variable which have indirect significant associations, while the other one has not. WorkEnvironmenthavedirectpositiveandsignificantinfluenceonthejobsatisfaction, while employee promotion and upward downward communication have a direct positiveinfluencebutnotsignificant.Otherwise,both employee promotion and upward downward communication have an indirect positive influence on the job satisfaction with intervening variable (work environment). The study provides ways to increase the job satisfaction of all employees so that they will be able to produce reliable company performances.

scholarly journals Pengaruh Kualitas Pelayanan Dan Customer Relationship Management Terhadap Loyalitas Nasabah Pada Bank BRI

2020 ◽  
Vol 4 (02) ◽  
pp. 26-38
Author(s):  
Erline Erline ◽  
Boby Saputra
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Customer Relationship Management ◽  
Customer Loyalty ◽  
Structural Equation ◽  
Relationship Management ◽  
Positive Influence ◽  
Customer Relationship ◽  
Equation Modeling ◽  
Branch Office

This study aims to determine whether service quality affects customer loyalty at BRI Bank Muara Teweh Branch. Does Customer Relationship Management affect customer loyalty at BRI Bank Muara Teweh Branch Office This research method uses the data analysis technique used, namely the analysis of Structural Equation Modeling from the IBM SPSS Statistics Amos version 20 program AMOS (Analysis of Moment Structures) analysis program Structural Equation Modeling (SEM) a covariance-based The results of this test show significant results with a CR value of 3.848> 1.96 and the p number is 0.000, this number is far below 0.05 so that H0 is rejected and H1 is accepted, which means that there is an influence between service quality on customer loyalty This test shows significant results with a CR value of 2.322> 1.96 and the p number is 0.006, this figure is far below 0.05 so that H0 is rejected and H1 is accepted, which means that there is an influence between customer relationship management on customer loyalty The results of the study concluded that service quality variables have a significant and positive influence on customer loyalty variables customer relationship management have a significant and positive influence on customer loyalty. For further researchers, it is suggested that the Muara Teweh branch of BRI bank improve the quality of their services to increase customer loyalty.  

scholarly journals The influence of service quality on satisfaction and behavioral intentions of football spectators: a study in Pernambuco football

2020 ◽  
Vol 32 (1) ◽  
Author(s):  
Marcos Antonio Barros Filho ◽  
Carlos Augusto Mulatinho de Queiroz Pedroso ◽  
Yves de Holanda Batista de Miranda ◽  
José Pedro Sarmento ◽  
Victor Henrique Rodrigues Silva ◽  
...  
Keyword(s):  
Structural Equation Modeling ◽  
Service Quality ◽  
Behavioral Intentions ◽  
Structural Equation ◽  
Structural Model ◽  
Positive Influence ◽  
Equation Modeling ◽  
Professional Football ◽  
Quality Perception ◽  
Game Players

The aim of this study was to examine the influence of service quality perception on spectators’ satisfaction and behavioral intentions in the Pernambuco Professional Football Championship of 2017 - Brazil. Data were collected on match days, using an adapted questionnaire, consisting of four variables. The sample was composed of spectators at the competition, divided into two moments (1st. n = 386 / 2nd. n = 620). The data were analyzed through two-step structural equation modeling in AMOS 24. After the refinement of the model, the results of the structural model [χ² (314) = 762.849 (p <.001) χ² / df = 2.42; GFI = .92; CFI = .95; RMSEA = .05] indicated that the players' performance positively influenced both satisfaction (β = .76, p <.001) and behavioral intentions (β = .33, p <.001). In turn, the crowd experience had a positive influence only on the spectators’ behavioral intentions (β = .38, p <.001). It is concluded that provision of service quality, positively evaluated by the spectators, especially in relation to the aspects of the game/players, is a way for the club to satisfy them and generate positive behavioral intentions.

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