scholarly journals CORPORATE SOCIAL RESPONSIBILITY IN THE HOTEL INDUSTRY

2017 ◽  
Vol 44 (2) ◽  
pp. 7
Author(s):  
Srđan Bogetić ◽  
Zorana Antić ◽  
Snežana Lekić
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Hospitality Industry ◽  
Cost Savings ◽  
Global Market ◽  
Consumer Attitude ◽  
Major Market ◽  
Economic Perspectives ◽  
Electricity Saving ◽  
Corporate Social

The hospitality industry has been characterized by an intense growth rate enabling the development of certain world regions (mostly East Asia and the Pacific region), which until recently had poor economic perspectives. The global market conditions have necessitated their implementation of corporate social responsibility (CSR) principles aimed at promoting their competitiveness. Corporate social responsibility is no longer just a desire of certain hospitality enterprises to appreciate the environment in which they operate; it is also a business operation approach in the contemporary market. The reason for these changes is a result of the changes not only among customers, but also the market itself and the way it operates. Namely, the hospitality market has undergone major market segmentation as a result of a changed end consumer attitude towards hospitality services. In the hospitality industry, the environmental issues, such as greening, are becoming one of the major activities i n the field of CSR. The reason for the commitment of the hospitality industry to the protection of the environment lies in the fact that such a business approach leads to major cost savings in terms of water consumption saving (laundry), electricity saving, etc., which have been a great enough motive for other hotels to consider this concept

scholarly journals Exploring corporate social responsibility and organisational commitment within a retail organisation

2016 ◽  
Vol 6 (4) ◽  
pp. 132-140
Author(s):  
Jerelene Soobramoney ◽  
Ophillia Ledimo
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Human Resources ◽  
Positive Influence ◽  
Global Market ◽  
Organisational Commitment ◽  
Competitive Edge ◽  
Corporate Social ◽  
Retail Company ◽  
The Relationship

Organisations have difficulty retaining employees who have the necessary talent, skills and knowledge to give the company a competitive edge in a global market, thus emphasising the need for organisational commitment. The objective of the study was to explore the relationship between corporate social responsibility and organisational commitment within a South African retail organisation. Corporate social responsibility has a positive influence on consumer behaviour and can contribute to corporate success because CSR activities enhance an organisation’s image. Research has indicated that corporate social responsibility is related to an employee’s commitment. The Corporate Social Responsibility Scale and the Organisational Commitment Scale were administered to a non-probability sample of 171 employees from a population of 268 employees in the human resources department of a retail company. Person’s correlation analysis was used to determine the relationship between corporate social responsibility and organisational commitment. This study provided insight into the corporate social responsibility of the organisation. Managers and practitioners in the human resources may use these findings for the development of corporate social responsibility policies and practices in order to build employee commitment.

scholarly journals Influence Of Corporate Social Responsibility On Hotel Demand

2014 ◽  
Vol 13 (7) ◽  
pp. 1625 ◽  
Author(s):  
Claudia Sevilla-Sevilla ◽  
Maria Dolores Reina-Paz ◽  
Ainhoa Rodriguez-Oromendia
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Direct Effect ◽  
Hospitality Industry ◽  
Distribution Channel ◽  
Travel Agencies ◽  
Sustainability Reports ◽  
Corporate Social ◽  
Online Travel ◽  
Online Travel Agencies

The embrace of corporate social responsibility (CSR) by the Spanish hospitality industry is still in the early stages. Few hotel companies publish sustainability reports, although the number of tourism and distribution channel organizations (tour operators, online travel agencies, etc.) incorporating specific aspects of CSR is growing each year. In this paper, the authors analyze whether CSR has a direct effect on end-consumer demand in Spain, identifying those aspects that customers evaluate positively.

scholarly journals Modern Slavery Statements and Leading UK Hotel Companies

2021 ◽  
Vol 8 (3) ◽  
pp. 147-162
Author(s):  
Peter Jones ◽  
Daphne Comfort
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Global Economy ◽  
Hospitality Industry ◽  
Methodological Approach ◽  
Corporate Commitment ◽  
Modern Slavery ◽  
And Performance ◽  
The Uk ◽  
Corporate Social

Modern slavery is an insidious problem in many sectors of the global economy, and it is widely perceived to be commonplace in the hospitality industry. However modern slavery has received little attention in the academic hospitality literature and this paper looks to explore one of the ways in which leading hotel companies in the UK have publicly addressed the issue by reviewing their modern slavery statements. The paper adopts a simple methodological approach to review, and offer some reflections on, the modern slavery statements of seven of the leading hotel companies within the UK. The findings revealed that six interlinked themes, namely corporate commitment; risk areas; due diligence; awareness and training; audit; and performance measures; illustrated the seven companies’ approach to tackling modern slavery. The authors also suggested that the hotel companies’ approaches to modern slavery were expectational and that there were concerns about the scope of the auditing processes employed by the hotel companies and by the limited public reporting of their attempts to tackle modern slavery as part of their approach to corporate social responsibility. Keywords: modern slavery, modern slavery statements, UK hotel industry, hospitality industry, auditing, corporate social responsibility

Corporate social responsibility and employee pro-environmental behaviors

2019 ◽  
Vol 8 (3) ◽  
pp. 246-265 ◽  
Author(s):  
Zahid Hameed ◽  
Ikram Ullah Khan ◽  
Tahir Islam ◽  
Zaryab Sheikh ◽  
Safeer Ullah Khan
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Organizational Citizenship ◽  
Organizational Support ◽  
Hospitality Industry ◽  
Positive Influence ◽  
Content Type ◽  
Corporate Social ◽  
Relationship Of ◽  
The Relationship

Purpose The purpose of this paper is to extend the corporate social responsibility (CSR) literature by examining the influence of a firm’s external CSR activities (efforts directed toward external stakeholders of the firm) and internal CSR activities (efforts directed toward employees) on employees’ organizational citizenship behaviors toward the environment (OCBE) via organizational pride. The authors also examine the moderating role of perceived organizational support (POS) between CSR and organizational pride. Design/methodology/approach A total of 324 questionnaires were collected from the hospitality industry of Pakistan. Findings The results of this research revealed that dimensions of CSR (external and internal) have a positive influence on organizational pride. Also, organizational pride is found as an underlying mediating mechanism between the relationship of CSR and OCBE. The results also indicated that a higher level of POS strengthens the relationship between CSR and organizational pride. Practical implications The findings are limited to only hospitality industry. Organizations can enhance employees’ sense of pride through CSR activities, which subsequently enhance employees OCBE. The findings also suggested that organizational pride contains intrinsic motivation that can help employees to enhance their OCBE. Originality/value This research suggests that organizational pride and POS are important factors which influence the relationship between CSR and OCBE. Further, it also empirically tests this model in a developing country context.

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