scholarly journals The specifics of the podcast discourse organization (based on the materials of popular science podcast “Rosenthal and Guildenstern”)

Author(s):  
Natal'ya A. Katsai ◽  
Fachsprache ◽  
2017 ◽  
Vol 32 (3-4) ◽  
pp. 100-121
Author(s):  
Friederike Prassl

This article focuses on the decision-making processes involved in research and knowledge integration in translation processes. First, the relevance of decision taking intranslation is discussed. Second, the psychology of decision making as seen by Jungermann et al. (2005) is introduced, who propose a categorization of decision-making processes intofour types: “routinized”, “stereotype”, “reflected” and “constructed”. This classification is then applied to the translations by five professional translators and five novices of five segments occurring in a popular-science text. The analysis reveals that the decision-making types are distributed differently among students and professional translators, which also has to be seen against the background of whether the decisions made were successful or not. The preliminary results of this study show that students resort to reflected decisions in most cases, but with a low success rate. Professionals achieve a higher success rate when making reflected decisions. As expected, they also make more routinized decisions than students. The professionals’ success rates improve with increasing cognitive involvement, while their failure rates are relatively high when making routinized decisions, an aspect worthwhile considering in translation didactics.


2020 ◽  
Author(s):  
Wanqi Gong ◽  
Qin Guo

BACKGROUND Physician-patient conflicts have increased more than ten times from the 2000s to 2010s in China and arouse heated discussion on microblog. However, little is known about similarities and differences among views of opinion leaders from the general public, physician, and media regarding physician-patient conflict issues on microblog. OBJECTIVE This study aimed to explore how opinion leaders from physician, the general public, and media areas framed the posts on major physician-patient conflict issues on microblog. Findings will provide more objective evidence of trilateral (health profession, general public, and media) attitudes and perspectives on physician-patient conflicts. METHODS A comparative content analysis was conducted to examine the posts (N=545) from microblog opinion leaders regarding the major physician-patient conflicts in China from 2012 to 2017. RESULTS Media used significantly more conflict (M=0.16) and attribution frames (M=0.16) but least popularize medical science frame (M=0.03) than physician (M=0.06, p<0.001; M=0.06, p<0.001; M=0.08, p=0.035, respectively) and general public opinion leaders (M=0.06, p<0.001; M=0.09, p=0.003; M=0.12, p<0.001, respectively). There are no significant differences in the use of conflict, cooperation, negative and popular science frames between general public and physician opinion leaders. CONCLUSIONS This imbalanced use of frames by media would cultivate and reinforce the public perception of physician-patient contradiction. The physician and general public opinion leaders share some commons in post frames, implying that they do not have a fundamental discrepancy on physician-patient conflict issues. It is essential to guide and encourage media microbloggers to make every effort to popularize medical science and improve physician-patient relationships.


Author(s):  
Michael H. Whitworth

This chapter examines Oliver Lodge’s popular science book Ether and Reality, which was published in 1925. In it, Oliver Lodge purported to give a non-technical account of the functions of the luminiferous ether. However, Lodge himself had a dilemma, as he wanted the ether to be different from material bodies but not wholly immaterial. Lodge thus needed to present both an account of the ether and an account of a scientific view that was sympathetic to its possible existence. This chapter examines Lodge’s expository strategies in his book. It considers Lodge’s creation of ethos, and the reader that his text implies, paying particular attention to his use of analogy, repetition, parallelism and allusion. It also identifies previously unremarked literary allusions and allusions to the Bible. Finally, as this chapter shows, much of Lodge’s work is done through suggestion and insinuation: Lodge requires the reader to complete his meaning for him.


Author(s):  
Frank S. Levin

Surfing the Quantum World bridges the gap between in-depth textbooks and typical popular science books on quantum ideas and phenomena. Among its significant features is the description of a host of mind-bending phenomena, such as a quantum object being in two places at once or a certain minus sign being the most consequential in the universe. Much of its first part is historical, starting with the ancient Greeks and their concepts of light, and ending with the creation of quantum mechanics. The second part begins by applying quantum mechanics and its probability nature to a pedagogical system, the one-dimensional box, an analog of which is a musical-instrument string. This is followed by a gentle introduction to the fundamental principles of quantum theory, whose core concepts and symbolic representations are the foundation for most of the subsequent chapters. For instance, it is shown how quantum theory explains the properties of the hydrogen atom and, via quantum spin and Pauli’s Exclusion Principle, how it accounts for the structure of the periodic table. White dwarf and neutron stars are seen to be gigantic quantum objects, while the maximum height of mountains is shown to have a quantum basis. Among the many other topics considered are a variety of interference phenomena, those that display the wave properties of particles like electrons and photons, and even of large molecules. The book concludes with a wide-ranging discussion of interpretational and philosophic issues, introduced in Chapters 14 by entanglement and 15 by Schrödinger’s cat.


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