scholarly journals Feature Based Sentiment Analysis of Mobile Product Reviews using Machine Learning Techniques

Author(s):  
Minu P Abraham
2019 ◽  
Vol 11 (3) ◽  
pp. 1-12 ◽  
Author(s):  
Nimesh V Patel ◽  
Hitesh Chhinkaniwala

Sentiment analysis identifies users in the textual reviews available in social networking sites, tweets, blog posts, forums, status updates to share their emotions or reviews and these reviews are to be used by market researchers to do know the product reviews and current trends in the market. The sentiment analysis is performed by two methods. Machine learning approaches and lexicon methods which are also known as the knowledge base approach. These. In this article, the authors evaluate the performance of some machine learning techniques: Maximum Entropy, Naïve Bayes and Support Vector Machines on two benchmark datasets: the positive-negative dataset and a Movie Review dataset by measuring parameters like accuracy, precision, recall and F-score. In this article, the authors present the performance of various sentiment analysis and classification methods by classifying the reviews in binary classes as positive, negative opinion about reviews on different domains of dataset. It is also justified that sentiment analysis using the Support Vector Machine outperforms other machine learning techniques.


Author(s):  
Amit Purohit

Sentiment analysis is defined as the process of mining of data, view, review or sentence to Predict the emotion of the sentence through natural language processing (NLP) or Machine Learning Techniques. The sentiment analysis involve classification of text into three phase “Positive”, “Negative” or “Neutral”. The process of finding user Opinion about the topic or Product or problem is called as opinion mining. Analyzing the emotions from the extracted Opinions are defined as Sentiment Analysis. The goal of opinion mining and Sentiment Analysis is to make computer able to recognize and express emotion. Using social media, E-commerce website, movies reviews such as Face book, twitter, Amazon, Flipkart etc. user share their views, feelings in a convenient way. Sentiment analysis in a machine learning approach in which machines classify and analyze the human’s sentiments, emotions, opinions etc. about the products. Out of the various classification models, Naïve Bayes, Support Vector Machine (SVM) and Decision Tree are used maximum times for the product analysis. The proposed approach will do better result as compare to other machine learning techniques.


The growing need for individual mining information from text leads to analyzing sentiment and viewpoints. Retailers, E-commerce companies, product companies, media houses, real estate firms, and whom all have recognized that sentiment analysis is the key to success. They perform sentiment analysis necessary to get customer information related to feelings; attitudes, reactions, and opinions of existing and potential buyers towards their product or services. In this context, evaluating an individual's viewpoint or humor from a piece of text is challenging. In recent years the need for this analysis has increased due to the benefits obtained from it. In this paper, we conduct sentiment analysis on Flipkart product reviews using machine learning techniques to address the above challenge.


2018 ◽  
Vol 34 (3) ◽  
pp. 569-581 ◽  
Author(s):  
Sujata Rani ◽  
Parteek Kumar

Abstract In this article, an innovative approach to perform the sentiment analysis (SA) has been presented. The proposed system handles the issues of Romanized or abbreviated text and spelling variations in the text to perform the sentiment analysis. The training data set of 3,000 movie reviews and tweets has been manually labeled by native speakers of Hindi in three classes, i.e. positive, negative, and neutral. The system uses WEKA (Waikato Environment for Knowledge Analysis) tool to convert these string data into numerical matrices and applies three machine learning techniques, i.e. Naive Bayes (NB), J48, and support vector machine (SVM). The proposed system has been tested on 100 movie reviews and tweets, and it has been observed that SVM has performed best in comparison to other classifiers, and it has an accuracy of 68% for movie reviews and 82% in case of tweets. The results of the proposed system are very promising and can be used in emerging applications like SA of product reviews and social media analysis. Additionally, the proposed system can be used in other cultural/social benefits like predicting/fighting human riots.


2018 ◽  
Vol 7 (2.32) ◽  
pp. 462
Author(s):  
G Krishna Chaitanya ◽  
Dinesh Reddy Meka ◽  
Vakalapudi Surya Vamsi ◽  
M V S Ravi Karthik

Sentiment or emotion behind a tweet from Twitter or a post from Facebook can help us answer what opinions or feedback a person has. With the advent of growing user-generated blogs, posts and reviews across various social media and online retails, calls for an understanding of these afore mentioned user data acts as a catalyst in building Recommender systems and drive business plans. User reviews on online retail stores influence buying behavior of customers and thus complements the ever-growing need of sentiment analysis. Machine Learning helps us to read between the lines of tweets by proving us with various algorithms like Naïve Bayes, SVM, etc. Sentiment Analysis uses Machine Learning and Natural Language Processing (NLP) to extract, classify and analyze tweets for sentiments (emotions). There are various packages and frameworks in R and Python that aid in Sentiment Analysis or Text Mining in general. 


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