The Satisfaction Is Mine: Extrinsic Reward Reduces Desire for Revenge
Revenge is often driven by desire to feel gratified. Consequently, extrinsic reward should diminish revengeful cravings. One hundred fourteen participants received either insulting or praising feedback from another individual, were led to believe that they or the other individual won an unexpected monetary reward, and then indicated how much they desired revenge. Participants who received insulting feedback desired revenge more than praised counterparts, yet insulted participants who won the reward desired revenge less than those who did not win. This evidence emphasizes the need for personal satisfaction as fuel for revenge as well as highlights the importance of balancing the scales in retribution seeking.
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1988 ◽
Vol 62
(03)
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pp. 411-419
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1967 ◽
Vol 28
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pp. 207-244
Keyword(s):
1967 ◽
Vol 28
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pp. 177-206
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1999 ◽
Vol 173
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pp. 249-254
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1976 ◽
Vol 32
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pp. 577-588