scholarly journals TOURISM DEVELOPMENT POTENTIALS IN GOLUBAC MUNICIPALITY WITH A SPECIAL FOCUS ON ITS CLIMATE

Author(s):  
Dobrila Lukić ◽  
2012 ◽  
Vol 18 (2) ◽  
pp. 267-279
Author(s):  
Božo Mihailović ◽  
Ilija Moric

The purpose – The purpose of this paper is to research the role of marketing concept in the process of the sustainable rural tourism development. Design – The special focus is given to analysis of the factors that influence the implementation of marketing philosophy in tourism and its specifics in area of rural tourism. Methodology – Using available secondary and primary data from government bodies and relevant international organisations, several factors are identified that affect the implementation of marketing philosophy in area of rural tourism. Followed by qualitative analysis, these factors are analyses in details in order to provide the ideas for future development.The development of information technology, competition and growth in its global character, the new buyer and the need for sustainable development are just some of the factors that determine a new way of keeping the rural tourism business. Approach – Implementation of marketing philosophy in rural tourism is examined on the level of tourist destination, due to importance of cooperation and coordination on this macro level for the sustainable development of the rural tourism. Findings – Key findings indicate that marketing in rural tourism should be seen as a means to achieve development of strategic goals of rural tourist destinations, such as: long-term prosperity, guest satisfaction, profit maximization, extension of the tourist season, neutralizing the negative social impacts, stabilization of employment, support and further diversification of existing economic activity, temporal and spatial redistribution of tourist demand etc. Therefore, marketing cannot be understood simply as propaganda or simply as printing leaflets, but as a platform for defining business objectives and strategies, and creation of tourist products which deliver unique experience to consumers and generate profit for rural tourism destination. The originality of this research – The originality comes from the analysis of the specifics of marketing implementation in rural tourism.


Author(s):  
Anđela Jakšić-Stojanović ◽  
Neven Šerić

The modern phenomenon of tourism is more focused on specific forms of tourism in which sports and health tourism play a very important role. That fact is not surprising having in mind that they represent interconnected activities that complement each other and give each other completely new dimension. On one side, sports and health represent very important content of tourist offer because of the fact they enable tourists to become active participants in various activities, and on the other side, they represent important driving force for visiting particular destination. The idea of this chapter is to provide a theoretical and practical framework of this issue with a special focus on case study of Montenegro. According to the results of the research that was carried out, the general conclusion is that Montenegro has extremely valuable natural resources and potentials for the development of sports and health tourism, but there are still a lot of challenges that should be faced in the future in order to improve the quality of tourist offer and the level of tourists’ satisfaction as well as to create completely new image of the destination and position it as high-quality sports and health tourist destination on international market.


2018 ◽  
Vol 7 (2) ◽  
pp. 133-152
Author(s):  
Petra Vašaničová ◽  
Eva Litavcová ◽  
Sylvia Jenčová

Abstract Accommodation has an important role in the development of tourism in every country we perceive as the tourism destination. Due to the increasing competition in the tourism industry, it is necessary to analyze the occupancy of the accommodation establishments, and thus to find specific segments of the market, which the tourism development strategy should focus on. The aim of this study is to describe, which types of the selected accommodation establishments are preferred in the Slovak Republic by foreign tourists with a special focus on seven specific nationalities (Czech, Hungarian, Polish, Ukrainian, German, Austrian, and Russian nationalities). Formally, the hypothesis being tested is whether there is a statistically significant relationship in the choice of the accommodation establishment by tourists of any of these nationalities over time. In addition, we aim to discuss the development of the selected types of the accommodation establishments in the Slovak Republic in 2014–2017, and at the same time to emphasize the development of the hotels according to hotel classes. The results showed that in the Slovak Republic, the most numerous groups of the accommodation establishments by their type, were hotels, motels, botels, and guesthouses, and these establishments are also the most used by foreign tourists. Furthermore, the set hypothesis has been confirmed, on the basis of the results of Friedman ANOVA and the Kendall coefficient of concordance.


ECONOMICS ◽  
2020 ◽  
Vol 8 (1) ◽  
pp. 83-92
Author(s):  
Ivo Županović ◽  
Ana Krivokapić

AbstractSustainable tourism implies establishing a positive relationship and link between tourism development and environmental protection, i.e achieving a full harmony between economic and environmental interests. Tourism that is based on respect for ecological interests can ensure the constant maintenance of balance in the natural environment and tourism development. Building a private accommodation association, as one of the aspects of sustainable tourism, ensures the long-term sustainability that is needed for the destination of Budva, due to the large number of problems it encounters, starting from the gray business zone to the very poor quality private accommodation, which is higher than in basic accommodation, which should be the basis of tourism development. In view of the given problem, the subject of research of this paper is the direction in which the receptive factors in the destination of Budva should be developed, with reference to the basic and complementary accommodation units.The aim of the research is to provide a solution for the currently unfavorable receptive situation in the destination, with special focus on diffused and integral models of private accommodation.


VASA ◽  
2012 ◽  
Vol 41 (5) ◽  
pp. 313-318 ◽  
Author(s):  
Ernemann ◽  
Bender ◽  
Melms ◽  
Brechtel ◽  
Kobba ◽  
...  

Interventional therapies using angioplasty and stenting of symptomatic stenosis of the proximal supraaortic vessels have evolved as safe and effective treatment strategies. The aim of this paper is to summarize the current treatment concepts for stenosis in the subclavian and brachiocephalic artery with regard to clinical indication, interventional technique including selection of the appropriate vascular approach and type of stent, angiographic and clinical short-term and long-term results and follow-up. The role of hybrid interventions for tandem stenoses of the carotid bifurcation and brachiocephalic artery is analysed. A systematic review of data for angioplasty and stenting of symptomatic extracranial vertebral artery stenosis is discussed with a special focus on restenosis rate.


2016 ◽  
Vol 21 (1) ◽  
pp. 30-40 ◽  
Author(s):  
Paulo S. Boggio ◽  
Gabriel G. Rêgo ◽  
Lucas M. Marques ◽  
Thiago L. Costa

Abstract. Social neuroscience and psychology have made substantial advances in the last few decades. Nonetheless, the field has relied mostly on behavioral, imaging, and other correlational research methods. Here we argue that transcranial direct current stimulation (tDCS) is an effective and relevant technique to be used in this field of research, allowing for the establishment of more causal brain-behavior relationships than can be achieved with most of the techniques used in this field. We review relevant brain stimulation-aided research in the fields of social pain, social interaction, prejudice, and social decision-making, with a special focus on tDCS. Despite the fact that the use of tDCS in Social Neuroscience and Psychology studies is still in its early days, results are promising. As better understanding of the processes behind social cognition becomes increasingly necessary due to political, clinical, and even philosophical demands, the fact that tDCS is arguably rare in Social Neuroscience research is very noteworthy. This review aims at inspiring researchers to employ tDCS in the investigation of issues within Social Neuroscience. We present substantial evidence that tDCS is indeed an appropriate tool for this purpose.


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