Communication Accommodation Theory

2019 ◽  
pp. 168-185
Author(s):  
James M. Goodwin
Keyword(s):  
Incomplete Information ◽  
Limited Feedback ◽  
Communication Accommodation ◽  
Communication Accommodation Theory ◽  
Face To Face ◽  
The World ◽  
Barriers To Communication ◽  
Accommodation Theory

A lack of face-to-face interactions affects society while digital influences on the world create and sustain communications characterized by limited feedback, incomplete information, tentative connections, and misunderstandings. Thousands of digital messages lack the full communication components—sender-receiver-feedback—creating barriers to communication completion. The ability to adapt to the receiver and the medium is enhanced in face-to-face communication, as defined within communication accommodation theory (CAT). CAT allows all parties to emphasize or minimize differences in verbal and non-verbal conversations.

Audience Replies to Character Blogs as Parasocial Relationships

2010 ◽  
pp. 302-314
Author(s):  
James D. Robinson ◽  
Robert Agne
Keyword(s):  
Soap Opera ◽  
Parasocial Interaction ◽  
Parasocial Relationships ◽  
Communication Accommodation ◽  
Communication Accommodation Theory ◽  
Communicative Behaviors ◽  
Face To Face ◽  
Accommodation Theory ◽  
The Relationship ◽  
Blog Posts

News anchors, talk show hosts, and soap opera characters often become objects of parasocial affection because of the nature of these program genres. This chapter explores the concept of parasocial interaction by focusing on audience replies to blog posts made on behalf of a TV character, Jessica Buchanan of ABC Television Network’s One Life to Live show. The authors employ communication accommodation theory to illuminate the concept and to identify specific communicative behaviors that occur during parasocial interaction. The chapter presents evidence of parasocial interaction within the blog replies and audience accommodation to the blog posts. Analysis suggests that parasocial interaction is the mediated manifestation of the relationship dimension inherent in television messages and used by audience members in much the same way it is used during face-to-face interaction.

Audience Replies to Character Blogs as Parasocial Relationships

2010 ◽  
pp. 1869-1881
Author(s):  
James D. Robinson ◽  
Robert R. Agne
Keyword(s):  
Soap Opera ◽  
Parasocial Interaction ◽  
Parasocial Relationships ◽  
Communication Accommodation ◽  
Communication Accommodation Theory ◽  
Communicative Behaviors ◽  
Face To Face ◽  
Accommodation Theory ◽  
The Relationship ◽  
Blog Posts

News anchors, talk show hosts, and soap opera characters often become objects of parasocial affection because of the nature of these program genres. This chapter explores the concept of parasocial interaction by focusing on audience replies to blog posts made on behalf of a TV character, Jessica Buchanan of ABC Television Network’s One Life to Live show. The authors employ communication accommodation theory to illuminate the concept and to identify specific communicative behaviors that occur during parasocial interaction. The chapter presents evidence of parasocial interaction within the blog replies and audience accommodation to the blog posts. Analysis suggests that parasocial interaction is the mediated manifestation of the relationship dimension inherent in television messages and used by audience members in much the same way it is used during face-to-face interaction.

scholarly journals Strategi Akomodasi Komunikasi dalam Proses Pembelajaran Secara Daring Selama Masa Pandemi Covid-19

2021 ◽  
Vol 5 (1) ◽  
pp. 110-122
Author(s):  
Astrid Kusuma Rahardaya ◽  
Irwansyah Irwansyah
Keyword(s):  
Online Learning ◽  
Learning Process ◽  
Teaching And Learning ◽  
Real Life ◽  
Learning Activities ◽  
Communication Accommodation ◽  
Communication Accommodation Theory ◽  
Face To Face ◽  
Face To Face Learning ◽  
Accommodation Theory

This study aims to determine the communication accommodation strategy in the online learning process during the Covid-19 pandemic which occurred in teaching and learning activities in English at the elementary, junior high, senior high school and vocational school levels in Jakarta and also to determine the obstacles in communication accommodation strategies in the learning process. This study uses an exploratory method with Communication Accommodation Theory as a reference for data analysis used to discuss the possibility of a new phenomenon that has not been found in previous research and to examine phenomena in the context of real life. The results showed that the convergence strategy in communication accommodation in the online learning process during the Covid-19 pandemic was mostly carried out by English teachers at the SD, SMP, SMA, and SMK levels. This is to show that the teaching and learning delivery process is easier for students to understand and accept during online learning. In addition, based on the results of the interview, the researcher found that there were obstacles and impacts that were felt in the teaching and learning process taking place. Students tend to be passive compared to face-to-face learning.

Language barriers in healthcare delivery

2021 ◽  
Vol 16 (3) ◽  
Author(s):  
Mercy Akrofi Ansah ◽  
Mercy Adzo Klugah
Keyword(s):  
Ad Hoc ◽  
Healthcare Delivery ◽  
Language Barriers ◽  
Medical Personnel ◽  
Structured Interviews ◽  
Communication Accommodation ◽  
Quality Healthcare ◽  
Communication Accommodation Theory ◽  
Doctor Patient Communication ◽  
Accommodation Theory

The relevance of language for quality healthcare delivery cannot be overemphasised. Within the framework of communication accommodation theory, this paper discusses language barriers in expatriate doctor–patient communication in three state-owned hospitals in Ghana, and the strategies employed by the medical personnel to bridge communication gaps. The study design is qualitative and the data were obtained through semi-structured interviews with 16 expatriate doctors, three nurses and three patients. Furthermore, observation of five patient–doctor interactions was undertaken and notes taken. Both datasets were then analysed using the qualitative conventional content analysis approach. The findings revealed that the expatriate doctors employed convergence strategies such as ad hoc interpreters, gestures, picture charts and electronic dictionaries to deal with language barriers. The study is expected to stimulate further research into innovative ways of dealing with language barriers in expatriate doctor–patient interactions.

scholarly journals Managing patient aggression in healthcare: Initial testing of a communication accommodation theory intervention

2021 ◽  
Vol 25 (1) ◽  
pp. 62-81
Author(s):  
Rachyl Pines ◽  
Howard Giles ◽  
Bernadette Watson
Keyword(s):  
Communication Skills ◽  
Workplace Violence ◽  
Healthcare Professionals ◽  
Primary Care Clinic ◽  
Initial Test ◽  
Communication Accommodation ◽  
Care Clinic ◽  
Communication Accommodation Theory ◽  
Patient Cooperation ◽  
Accommodation Theory

Abstract Patient-perpetrated workplace violence (WPV) in healthcare is common. Although communication skills trainings are helpful, they may be strengthened by having a theoretical framework to improve replicability across contexts. This study developed and conducted an initial test of a training framed by Communication Accommodation Theory (CAT) using longitudinal mixed-methods surveys of healthcare professionals in an American primary care clinic to increase their self-efficacy, patient cooperation, and use of CAT strategies to de-escalate patient aggression. Results of the intervention indicate that the CAT training significantly increased professionals’ efficacy and reported patient cooperation over time. Findings showed that those who reported using more of the five CAT strategies also reported situations that they were able to de-escalate effectively. This initial test of a CAT training to prevent WPV demonstrates promise for the applicability of CAT strategies to de-escalate patient aggression, and the need to scale and test these trainings in settings that experience high WPV levels.

scholarly journals The Applicability of Communication Accommodation Theory and Empathy Strategy in Speeches ——A Case Study from Remarks by Ambassador Cui Tiankai in 2018

2021 ◽  
Vol 9 (4) ◽  
Author(s):  
Yuhuan Wang
Keyword(s):  
Social Exchange ◽  
Social Identity Theory ◽  
Social Exchange Theory ◽  
Causal Attribution ◽  
Careful Analysis ◽  
Communication Accommodation ◽  
Communication Accommodation Theory ◽  
Communication Practice ◽  
Accommodation Theory

This paper is mainly based on the topic of whether the theory of Communication Accommodation (CAT) is applicable in speeches and how the Empathy strategy is applied in speeches. A case study from a speech by Ambassador Cui Tiankai at the Welcome Dinner Hosted by Kentucky Governor Matt Bevin is analyzed as a sample of intercultural communication practice. The research analyzes and explores the origin of the CAT and its related theories as well as elaborates on similarity-attraction theory, social exchange theory, causal attribution, social identity theory and some major strategies such as convergence, divergence and over-convergence for the purpose of the applicability of CAT in speeches. What is more, empathy as an important strategy is illustrated in detail. After a careful analysis, it has been proved that it is effective and practical for the application of CAT in speeches. Furthermore, the application of Empathy strategy in speeches will create a rewarding outcome.

Sign in / Sign up

Export Citation Format

Share Document