From Business Intelligence to Big Data

2021 ◽  
pp. 44-62
Author(s):  
Mouhib Alnoukari
Keyword(s):  
Big Data ◽  
Organizational Performance ◽  
Business Intelligence ◽  
Corporate Strategy ◽  
Big Data Analytics ◽  
Organizational Capability ◽  
Strategy Transformation ◽  
Executive Managers ◽  
New Research ◽  
Research Challenge

Boundaries between business intelligence (BI), big data (BD), and big data analytics (BDA) are often unclear and ambiguous for companies. BD is a new research challenge; it is becoming a subject of growing importance. Notably, BD was one of the big buzzwords during the last decade. BDA can help executive managers to plan an organization's short-term and long-term goals. Furthermore, BI is considered as a kind of decision support system (DSS) that can help organizations achieving their goals, creating corporate value and improving organizational performance. This chapter provides a comprehensive view about the interrelationships between BI, BD, and BDA. Moreover, the chapter highlights the power of analytics that make them considered as one of the highly impact's organizational capability. Additionally, the chapter can help executive managers to decide the way to integrate BD initiatives as a tool, or as an industry, or as a corporate strategy transformation.

scholarly journals Business Intelligence and Big Data Analytics for Organizational Performance Management in Public Sector: The Conceptual Framework

2016 ◽  
Vol 22 (8) ◽  
pp. 1919-1923
Author(s):  
Jamaiah H Yahaya ◽  
Aziz Deraman ◽  
Nor Hani Zulkifli Abai ◽  
Zulkefli Mansor ◽  
Yusmadi Yah Jusoh
Keyword(s):  
Big Data ◽  
Public Sector ◽  
Conceptual Framework ◽  
Organizational Performance ◽  
Performance Management ◽  
Business Intelligence ◽  
Data Analytics ◽  
Big Data Analytics

Big data analytics capability and organizational performance measures: The mediating role of business intelligence infrastructure

2021 ◽  
pp. 026638212110553
Author(s):  
Aboobucker Ilmudeen
Keyword(s):  
Big Data ◽  
Firm Performance ◽  
Organizational Performance ◽  
Performance Measures ◽  
Business Intelligence ◽  
Data Analytics ◽  
Big Data Analytics ◽  
Operational Performance ◽  
Marketing Performance ◽  
Analytics Capability

The growing importance of big data has headed enterprises to advance their big data analytics capability to strengthen their firm performance. This study tests how big data capability impact on business intelligence infrastructure to achieve firm performance measures such as operational performance and marketing performance. This study is based on the recent literature on the knowledge-based view, big data capability, IT capability, and business intelligence. The primary survey of 272 responses from Chinese firms’ IT managers and big data analysts are used to uncover the relationship in the proposed model. The finding shows that the big data analytics capability significantly impacts on business intelligence infrastructure that in turn positively impact on operational performance and marketing performance. Further, the business intelligence infrastructure partially mediates between big data analytics capability and operational performance, and fully mediates between big data analytics capability and marketing performance. This research contributes to the information systems literature such as big data analytic capability, business intelligence, and firm performance measures, and thus offers grounds to extend more widespread studies in this field. This study adds to the literature on the theory and practical bases for big data capability and business intelligence infrastructure.

Big data analytics capabilities and organizational performance: the mediating effect of dual innovations

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Xiaofeng Su ◽  
Weipeng Zeng ◽  
Manhua Zheng ◽  
Xiaoli Jiang ◽  
Wenhe Lin ◽  
...  
Keyword(s):  
Big Data ◽  
Organizational Performance ◽  
Empirical Analysis ◽  
Data Analytics ◽  
Big Data Analytics ◽  
Mediating Effect ◽  
Content Type ◽  
Mediating Role ◽  
The Relationship

PurposeFollowing the rapid expansion of data volume, velocity and variety, techniques and technologies, big data analytics have achieved substantial development and a surge of companies make investments in big data. Academics and practitioners have been considering the mechanism through which big data analytics capabilities can transform into their improved organizational performance. This paper aims to examine how big data analytics capabilities influence organizational performance through the mediating role of dual innovations.Design/methodology/approachDrawing on the resource-based view and recent literature on big data analytics, this paper aims to examine the direct effects of big data analytics capabilities (BDAC) on organizational performance, as well as the mediating role of dual innovations on the relationship between (BDAC) and organizational performance. The study extends existing research by making a distinction of BDACs' effect on their outcomes and proposing that BDACs help organizations to generate insights that can help strengthen their dual innovations, which in turn have a positive impact on organizational performance. To test our proposed research model, this study conducts empirical analysis based on questionnaire-base survey data collected from 309 respondents working in Chinese manufacturing firms.FindingsThe results support the proposed hypotheses regarding the direct and indirect effect that BDACs have on organizational performance. Specifically, this paper finds that dual innovations positively mediate BDACs' effect on organizational performance.Originality/valueThe conclusions on the relationship between big data analytics capabilities and organizational performance in previous research are controversial due to lack of theoretical foundation and empirical testing. This study resolves the issue by provides empirical analysis, which makes the research conclusions more scientific and credible. In addition, previous literature mainly focused on BDACs' direct impact on organizational performance without making a distinction of BDAC's three dimensions. This study contributes to the literature by thoroughly introducing the notions of BDAC's three core constituents and fully analyzing their relationships with organizational performance. What's more, empirical research on the mechanism of big data analytics' influence on organizational performance is still at a rudimentary stage. The authors address this critical gap by exploring the mediation of dual innovations in the relationship through survey-based research. The research conclusions of this paper provide new perspective for understanding the impact of big data analytics capabilities on organizational performance, and enrich the theoretical research connotation of big data analysis capabilities and dual innovation behavior.

THE RELATIONSHIP OF SOCIOTECHNICAL AND TECHNOLOGICAL ASPECTS OF THE INTRODUCTION AND APPLICATION OF BUSINESS INTELLIGENCE SYSTEMS

2021 ◽  
Vol 5 (12) ◽  
pp. 30-35
Author(s):  
Edward N. Ozhiganov ◽  
◽  
Alexander A. Chursin ◽  
Alexey D. Linkov ◽  
◽  
...  
Keyword(s):  
Big Data ◽  
Business Intelligence ◽  
New Technologies ◽  
Business Analytics ◽  
Scientific Publications ◽  
Business Decisions ◽  
Business Decision ◽  
Business Intelligence Systems ◽  
Demand Fluctuations ◽  
New Research

This article describes a relation between sociotechnical and technological factors involved in launching and implementing Business Intelligence systems. Advanced BI systems include business analytics, data mining, data visualization, data tools and infrastructure, and advanced IT solutions to support business decisions based on big data. Various industries and businesses handle large amounts of data to adapt to changing markets and demand fluctuations, push new technologies, and repair ineffective strategies, etc. With an upsurge in data sizes, more and more new research papers are published today to describe BI implemen-tation, use and results. However, today most studies and scientific publications focus on Business Intelligence technological challenges, while sociotechnical aspects – that is processes involved in business decision mak-ing based on big data – are studied in much rarer cases.

Big Data Predictive and Prescriptive Analytics

2014 ◽  
pp. 370-391 ◽  
Author(s):  
Ganesh Chandra Deka
Keyword(s):  
Big Data ◽  
Business Intelligence ◽  
Data Analytics ◽  
Action Plan ◽  
Big Data Analytics ◽  
Clear Understanding ◽  
Future Planning ◽  
Prescriptive Analytics ◽  
Hybrid Data ◽  
Recent Trends

The Analytics tools are capable of suggesting the most favourable future planning by analyzing “Why” and “How” blended with What, Who, Where, and When. Descriptive, Predictive, and Prescriptive analytics are the analytics currently in use. Clear understanding of these three analytics will enable an organization to chalk out the most suitable action plan taking various probable outcomes into account. Currently, corporate are flooded with structured, semi-structured, unstructured, and hybrid data. Hence, the existing Business Intelligence (BI) practices are not sufficient to harness potentials of this sea of data. This change in requirements has made the cloud-based “Analytics as a Service (AaaS)” the ultimate choice. In this chapter, the recent trends in Predictive, Prescriptive, Big Data analytics, and some AaaS solutions are discussed.

Big Data Predictive and Prescriptive Analytics

Big Data ◽  
2016 ◽  
pp. 30-55 ◽  
Author(s):  
Ganesh Chandra Deka
Keyword(s):  
Big Data ◽  
Business Intelligence ◽  
Data Analytics ◽  
Action Plan ◽  
Big Data Analytics ◽  
Clear Understanding ◽  
Future Planning ◽  
Prescriptive Analytics ◽  
Hybrid Data ◽  
Recent Trends

The Analytics tools are capable of suggesting the most favourable future planning by analyzing “Why” and “How” blended with What, Who, Where, and When. Descriptive, Predictive, and Prescriptive analytics are the analytics currently in use. Clear understanding of these three analytics will enable an organization to chalk out the most suitable action plan taking various probable outcomes into account. Currently, corporate are flooded with structured, semi-structured, unstructured, and hybrid data. Hence, the existing Business Intelligence (BI) practices are not sufficient to harness potentials of this sea of data. This change in requirements has made the cloud-based “Analytics as a Service (AaaS)” the ultimate choice. In this chapter, the recent trends in Predictive, Prescriptive, Big Data analytics, and some AaaS solutions are discussed.

The Nature of Intelligent Analytics

2021 ◽  
pp. 1-21
Author(s):  
Zhaohao Sun ◽  
Andrew Stranieri
Keyword(s):  
Artificial Intelligence ◽  
Big Data ◽  
Research And Development ◽  
Business Intelligence ◽  
Data Analytics ◽  
Data Science ◽  
Big Data Analytics ◽  
Business Analytics ◽  
Novel Approach ◽  
Advanced Analytics

Intelligent analytics is an emerging paradigm in the age of big data, analytics, and artificial intelligence (AI). This chapter explores the nature of intelligent analytics. More specifically, this chapter identifies the foundations, cores, and applications of intelligent big data analytics based on the investigation into the state-of-the-art scholars' publications and market analysis of advanced analytics. Then it presents a workflow-based approach to big data analytics and technological foundations for intelligent big data analytics through examining intelligent big data analytics as an integration of AI and big data analytics. The chapter also presents a novel approach to extend intelligent big data analytics to intelligent analytics. The proposed approach in this chapter might facilitate research and development of intelligent analytics, big data analytics, business analytics, business intelligence, AI, and data science.

Multisensory experience for enhancing hotel guest experience

2019 ◽  
Vol 31 (11) ◽  
pp. 4313-4337 ◽  
Author(s):  
Minwoo Lee ◽  
Seonjeong (Ally) Lee ◽  
Yoon Koh
Keyword(s):  
Big Data ◽  
Customer Satisfaction ◽  
Business Intelligence ◽  
Critical Role ◽  
Big Data Analytics ◽  
Cognitive Effort ◽  
Content Type ◽  
The Relationship ◽  
Multisensory Experience

Purpose This study aims to investigate the effect of customers’ multisensory service experience on customer satisfaction with cognitive effort and affective evaluations using big data and business intelligence techniques. Design/methodology/approach Online customer reviews for all New York City hotels were collected from Tripadvisor.com and analyzed through business intelligence and big data analytics techniques including data mining, text analytics, sentiment analysis and regression analysis. Findings The current study identifies the relationship between affective evaluations (i.e. positive affect and negative affect) and customer satisfaction. Research findings also find the negative effect of reviewer’s cognitive effort on satisfaction rating. More importantly, this study demonstrates the moderating role of multisensory experience as an innovative marketing tool on the relationship between affect/cognitive evaluation and customer satisfaction in the hospitality setting. Originality/value This study is the first study to explore the critical role of sensory marketing on hotel guest experience in the context of hotel customer experience and service innovation, based on big data and business intelligence techniques.

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