Using Data Labels to Discover Moderating Effects in PLS-Based Structural Equation Modeling

2014 ◽  
Vol 10 (4) ◽  
pp. 1-16 ◽  
Author(s):  
Ned Kock

PLS-based structural equation modeling is extensively used in e-collaboration research, as well as in many other fields of research. Two main types of exploratory analyses are frequently employed in the context of PLS-based structural equation modeling: covariance (or correlation) analyses, where the covariances (or correlations) among all variables are inspected; and model-driven exploratory analyses, where one or more variations of theory-supported models are built and adjusted associations among variables are inspected. These analyses, while useful, provide limited insights about the possible presence of moderating effects. We discuss a general approach through which researchers can employ data labels, implemented as symbols that are displayed together with legends on graphs, to uncover moderating relationships among variables. The discussion is illustrated with the software WarpPLS version 4.0. While the approach is illustrated in the context of e-collaboration research, it arguably applies to any field where PLS-based structural equation modeling can be used.

2016 ◽  
pp. 1298-1311
Author(s):  
Ned Kock

PLS-based structural equation modeling is extensively used in e-collaboration research, as well as in many other fields of research. Two main types of exploratory analyses are frequently employed in the context of PLS-based structural equation modeling: covariance (or correlation) analyses, where the covariances (or correlations) among all variables are inspected; and model-driven exploratory analyses, where one or more variations of theory-supported models are built and adjusted associations among variables are inspected. These analyses, while useful, provide limited insights about the possible presence of moderating effects. We discuss a general approach through which researchers can employ data labels, implemented as symbols that are displayed together with legends on graphs, to uncover moderating relationships among variables. The discussion is illustrated with the software WarpPLS version 4.0. While the approach is illustrated in the context of e-collaboration research, it arguably applies to any field where PLS-based structural equation modeling can be used.


1993 ◽  
Vol 5 (4) ◽  
pp. 663-682 ◽  
Author(s):  
Scott D. Gest ◽  
Jennifer Neemann ◽  
Jon J. Hubbard ◽  
Ann S. Masten ◽  
Auke Tellegen

AbstractStructural equation modeling was used (a) to determine the extent to which parent-related and non-parent-related adversity were associated with increases in conduct problems between childhood and adolescence and (b) to evaluate the possible preventive, compensatory, and moderating effects of parenting quality in this regard. Subjects were 180 boys and girls from the Project Competence longitudinal study of adversity, competence, and resilience (Garmezy & Tellegen, 1984). Conduct problems, parenting quality, and socioeconomic status were assessed when subjects were in the third through sixth grades, and adversity and conduct problems were assessed again 7 years later. Results were consistent with the view that parentrelated adversity experienced between the two assessment times was associated with a small increase in conduct problems. Adversity involving siblings, extended family, and friends was not associated with changes in conduct. Effective parenting was associated with less parent-related adversity during adolescence. Effective parenting, however, did not directly compensate for the negative effects of adversity; nor did it moderate the effects of adversity. Structural equation modeling was helpful in testing for several of these effects simultaneously. Short-term longitudinal studies with baseline measures, more frequent assessments, and adequate sample size are necessary to clarify the processes suggested by these results.


2021 ◽  
Vol 4 (3) ◽  
Author(s):  
Niyi Israel Akeke ◽  
◽  
Adenike Rita Akeke ◽  
Ayodeji Muyideen Awolaj ◽  
Mathew Olufemi Oyebanji

The study explores the potential influences of strategic orientation constructs of entrepreneurial, market and technology orientations on telecommunication firms’ performance using data obtained through structured questionnaires from 57 line managers and 300 customers of these firms. The data collected were subjected to the structural equation modeling technique. The results revealed that strategic orientation has a positive significant relationship with firm performance. Specifically, it showed that only technology orientation has a significant influence on telecommunication firms’ performance. The study contributes to the understanding of the rationale behind which set of strategic orientations should be implemented for improved level of performance in the telecommunication sector.


2014 ◽  
Vol 26 (7) ◽  
pp. 1065-1082 ◽  
Author(s):  
Hui-Chun Huang ◽  
Ya-Ting Chang ◽  
Che-Yi Yeh ◽  
Chung-Wei Liao

Purpose – The authors empirically evaluated the effect of price promotions on customer quality evaluations and repeat-purchase intentions in coffee chain stores. The moderating role of customer characteristics in this process was also investigated. Design/methodology/approach – Consumers in 12 coffee chain stores were surveyed and 488 usable questionnaires were obtained. Relationships in the test model were examined using structural equation modeling techniques. A multiple-group solution was used to test the moderating effects of consumer characteristics. Findings – The results of structural equation modeling analyses suggested that price-promotion activities at Starbucks in Taiwan had a favorable effect on customer quality evaluations and positively influenced repeat-purchase intentions. The moderating effects of consumer characteristics were partially supported. Whereas sex showed no significant moderating effect, consumption frequency did demonstrate a moderating effect. Practical implications – The results indicate that existing customers may see price promotions at Starbucks in Taiwan as a reward or incentive, and thus lead to an increase in favorable evaluations. The findings provide a new perspective that may encourage those involved in the marketing of coffee chain stores to manage price promotions in a more strategic manner by considering customer characteristics. Originality/value – The effects of price promotions on brand evaluation remain controversial and may vary among product categories. Additionally, most studies regarding price promotions have used an experimental approach, and few studies of price promotions in the coffee industry have been reported. The study is among the first to empirically examine the effects of price promotions and the moderating role of consumer characteristics in the process at coffee chain stores.


2021 ◽  
Vol 10 (5) ◽  
pp. 153
Author(s):  
Sanjeev S. Ingalagi ◽  
Nishad Nawaz ◽  
Habeeb Ur Rahiman ◽  
A. Hariharasudan ◽  
Vanishree Hundekar

In the present era, women-owned firms are one of India’s fastest increasing entrepreneurial communities in the form of women entrepreneurs. The objective of the study is to identify the factors that influence women’s entrepreneurial orientation and firms’ performance. The research study discusses the influencing factors and their effect on firms’ performance and satisfaction in this regard. The proposed framework and hypotheses have been tested using data gathered from boutiques, beauty parlors, carpet manufacturers, and retail shops in Karnataka, India. Data analysis was done using univariate, bivariate, and multivariate techniques. In Structural Equation Modeling (SEM), paths were created for evaluating the cause-and-effect relationship between different factors viz., social, psychological, financial, and resource factors and entrepreneurial performance and satisfaction. Seven relationships were significant, while two relationships were insignificant in this structural equation. The key finding of the paper is that all factors have a significant impact on the firm’s performance. The implications of research results for researchers and practitioners are discussed, and suggestions have also been made.


2013 ◽  
Vol 41 (4) ◽  
pp. 643-650 ◽  
Author(s):  
Yih-Chearng Shiue ◽  
Lisa Shih-Hua Li

In this study, we investigated the importance of brand involvement in retaining dissatisfied customers. We surveyed 377 customers dissatisfied with their shopping experience on the Lativ shopping website because of its dishonesty, and then analyzed the data using structural equation modeling. The results revealed that brand involvement had moderating effects that improved the possibility of repatronage in the presence of many negative messages. This fits with previous studies in which it was shown that inertia had no influence on customers, and clarifies our understanding of the importance of brand involvement as a buffer that decreases customer exit intentions following organizational failures. Finally, the findings contribute to theory and practice in relation to our investigation of the factors of consumers' intentions reflected in their dissatisfied responses, and the role of brand involvement in repatronage.


2020 ◽  
pp. 135481662090233 ◽  
Author(s):  
Huimin Song ◽  
Jamie M Chen ◽  
Yibin Chen

This article examines the relationship between golf activities and tourist perceptions and intentions using data from 592 golf tourists on Hainan Island, China. The results obtained from structural equation modeling show that the attractiveness of the destination can improve the identity of the location, and both factors significantly increase the travel intentions of golf tourists (i.e. revisit intentions and word-of-mouth recommendations). The results also show that place identity has significant mediating effects between destination attractiveness and travel intentions. In addition, the results reveal that the disposable income of golf tourists has significant moderating effects on the attractiveness of the destination, the identity of the destination, and the intention to revisit. This study has some important economic implications for golf destination management. Golf course managers can improve the attractiveness of the destination and strengthen the identity of the location to enhance the behavioral intentions of golf tourists.


Author(s):  
Roula Kteily-Hawa ◽  
Laura Warren ◽  
Mina Kazemi ◽  
Carmen H. Logie ◽  
Shazia Islam ◽  
...  

Objectives: We examined how multiple, nested, and interacting systems impact the protective process of resilience for women living with HIV (WLWH). Methods: Using data from a Cohort Study, we conducted univariate analyses, multivariable logistic regression, and a 2-step structural equation modeling for the outcome, high resilience (N = 1422). Results: Participants reported high overall resilience scores with a mean of 62.2 (standard deviation = 8.1) and median of 64 (interquartile range = 59-69). The odds of having high resilience were greater for those residing in Quebec compared to Ontario (adjusted odds ratio [aOR] = 2.1 [1.6, 2.9]) and British Columbia (aOR = 1.8 [1.3, 2.5]). Transgender women had increased odds of high resilience than cisgender women (aOR = 1.9 [1.0, 3.6]). There were higher odds of resilience for those without mental health diagnoses (aOR = 2.4 [1.9, 3.0]), non-binge drinkers (aOR=1.5 [1.1, 2.1]), and not currently versus previously injecting drugs (aOR = 3.6 [2.1, 5.9]). Structural equation modeling confirmed that factors influencing resilience lie at multiple levels: micro, meso, exo, and macro systems of influence. Conclusion: There is a need to consider resilience as the interaction between the person and their environments, informing the development of multilevel interventions to support resilience among WLWH.


2017 ◽  
Vol 18 (1) ◽  
pp. 84-93 ◽  
Author(s):  
Luciana A. Gil ◽  
Abhishek Dwivedi ◽  
Lester W. Johnson

Purpose Peer pressure and popularity are important issues for teenagers, potentially affecting teenagers’ attitudes toward luxury products. In turn, peer pressure and popularity can potentially be affected by self-concept clarity (how clearly teens view themselves). The authors empirically aim to investigate these relationships using data from a sample of Brazilian teens and find that self-concept clarity has a significant effect on peer pressure, popularity and social consumption motivation, which, by itself, directly affects attitudes toward luxury items. Design/methodology/approach The total sample consisted of 558 teenagers between the ages of 12 and 19 (grades 7 through 12). Hypotheses were tested using structural equation modeling. Findings The results of the study suggest that teenagers’ social consumption motivations positively affect attitudes toward luxury. Originality/value The paper first explicitly examines the impact of peer pressure and popularity on attitude toward luxury among teenagers.


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