The Potential of Cultural Heritage Tourism to Promote Sustainable Urban Development: The Case of Tainan City

2013 ◽  
Vol 316-317 ◽  
pp. 446-450 ◽  
Author(s):  
Hsing Ping Kuo ◽  
Kang Li Wu
Keyword(s):  
Cultural Heritage ◽  
Urban Development ◽  
Local Governments ◽  
Heritage Tourism ◽  
Tourism Development ◽  
Cultural Tourism ◽  
Decision Makers ◽  
Sustainable Urban Development ◽  
Tainan City ◽  
Cultural Heritage Tourism

As cultural heritage tourism is widely regarded as a key element of promoting sustainable urban development and making a city competitive, allocating suitable budget for developing cultural heritage tourism thus becomes an important issue. Tainan City is an ancient cultural city with many cultural heritages, up to 112 attractions, in Taiwan. As the budget of local governments to promote tourism activities is limited, it is exceptionally important to assess the potential of cultural heritage tourism. Modified the cultural tourism assessment indicators proposed by Mckercher and Ho, this study assessed the potential of eight cultural heritage attractions in Tainan City by surveying visitors who have visited these attractions to verify the positioning of tourism development and to prioritize the resources for enhancing these attractions. The outcomes can provide a reference for decision-makers to promote sustainable tourism and allocate resources.

scholarly journals MARKETING CULTURAL TOURISM IN A DEVELOPING COUNTRY SETTINGS: THE CASE OF MURSHIDABAD, WEST BENGAL, INDIA

2021 ◽  
Keyword(s):  
Cultural Heritage ◽  
Local Community ◽  
West Bengal ◽  
Heritage Tourism ◽  
Strong Support ◽  
Tourism Development ◽  
Cultural Tourism ◽  
Cultural Resources ◽  
Bhagirathi River ◽  
Cultural Heritage Tourism

Many potential destinations are rich in cultural resources. As cultural tourism becomes increasingly important for communities to showcase their cultural capital, it is vital to assess how cultural tourists can be better understood and serviced through planning and marketing to attract more international visitors. The marketing funnel process can help policymakers understand the critical components of tourists’ visiting behavior. The process conceptualizes the process of how a consumer purchases a product or service from awareness through to purchase. We augment this marketing funnel process by also noting the importance of post-consumption evaluation: the likelihood to recommend. Cultural heritage tourism is an important feature of India’s tourism. Murshidabad, a district of West Bengal, India, situated on the bank of Bhagirathi River, is 220 kilometres away from the State capital, Kolkata. Murshidabad has a large number of cultural resources, both tangible and intangible. The study explores the cultural resources and their potential availability in Murshidabad. This will determine the scope of cultural heritage tourism development. This research assesses tourists’ awareness, visitation, and likelihood to recommend cultural heritage resources in Murshidabad. It also assesses residents’ perceptions towards cultural heritage tourism development as well as the community’s participation level in cultural tourism development. This research uses a quantitative method to sample both tourists and the local community. The findings reveal strong support for cultural tourism development among the local community and high willingness to recommend many cultural attractions, although promotion and awareness of some attractions can be improved.

scholarly journals Resident-Tourist Value Co-Creation in the Intangible Cultural Heritage Tourism Context: The Role of Residents’ Perception of Tourism Development and Emotional Solidarity

2021 ◽  
Vol 13 (3) ◽  
pp. 1369
Author(s):  
Tianning Lan ◽  
Zhiyue Zheng ◽  
Di Tian ◽  
Rui Zhang ◽  
Rob Law ◽  
...  
Keyword(s):  
Cultural Heritage ◽  
Positive Impact ◽  
Heritage Tourism ◽  
Tourism Development ◽  
Intangible Cultural Heritage ◽  
Mediating Role ◽  
Local Residents ◽  
Emotional Solidarity ◽  
Cultural Heritage Tourism

The value co-creation behavior of residents can contribute to the sustainable development of intangible cultural heritage (ICH) tourism. This paper aims to provide a theoretical framework that uses “cognition–affection–behavior” theory to explain how the two variables of tourism development perception and emotional solidarity affect the value co-creation participation behavior of the local residents in the context of intangible cultural heritage tourism while considering the mediating role of emotional solidarity. This study empirically investigates Meizhou Island in Fujian Province, China as an example by using a structural equation model (SEM). Results show that the perception of local residents toward the benefits of tourism development has a significant positive impact on their emotional solidarity and value co-creation participation behavior, whereas their perception toward the costs of tourism development has a significant negative impact. In addition, the emotional solidarity of these residents has a significant positive impact on their value co-creation participation and plays a mediating role in the relationship between the tourism development perceptions of local residents and their value co-creation participation behavior. This study has important theoretical and practical significance for the management of ICH tourist destinations.

scholarly journals The Conflict of Place Identity at Cultural Heritage Tourism Site

2021 ◽  
Vol 2 (2) ◽  
pp. 16-29
Author(s):  
Ahmad Nazrin Aris Anuar ◽  
Aida Fazila Ab Aziz ◽  
Nur Idzhainee Hashim ◽  
Norajlin Jaini ◽  
Firdaus Chek Sulaiman
Keyword(s):  
Cultural Heritage ◽  
Place Attachment ◽  
Heritage Tourism ◽  
Cultural Tourism ◽  
Place Identity ◽  
Kuala Lumpur ◽  
The Real ◽  
Domestic Tourist ◽  
Cultural Heritage Tourism

The cultural heritage tourism site is hard to maintain identity since it is not representing the real identity in the site. Alongside, diminishing of the place significance that occurs at the cultural tourism site also contributed to the conflict of place identity. By considering the issue that faced at cultural heritage tourism site, the aims of this study are to understanding the potential of conflict place identity at cultural heritage tourism site towards the domestic tourist perspectives. Two objectives for this study: i) to identify the factor conflict of place identity that affect the significance of cultural heritage tourism site, ii) to evaluate the significance of place attachment towards the conflict of place identity at cultural heritage tourism site. This study is using quantitative techniques and the domestic tourists as main respondents at Petaling Street, Kuala Lumpur. The result of this study showed that the factors of conflict place identity at cultural heritage tourism sites could affect the tourist’s experiences and expectations about the tourism places. This study may inspire the stakeholders in handling the conflict of place identity and delivered better services to tourists for better services at cultural heritage tourism sites.

scholarly journals Visiting peaceful Maghilewa: Culture and Nature as The Potentials of Community-Based Tourism

2020 ◽  
Author(s):  
Eny Endah Pujiastuti ◽  
Sriyono Sriyono ◽  
Adi Soeprapto ◽  
Simon Pulung Nugroho
Keyword(s):  
Cultural Heritage ◽  
Heritage Tourism ◽  
Cultural Tourism ◽  
Tourism Industry ◽  
Regional Government ◽  
Community Based ◽  
Tourism Product ◽  
Qualitative Descriptive ◽  
Historical Heritage ◽  
Cultural Heritage Tourism

Currently, there is a rapid growth of demand for cultural tourism and there is a growing trend of cultural interest as a tourism product in the world. Indonesia has a lot of cultural and historical heritage with a multicultural population and serves as an integral part of the world's cultural heritage. In order to have an impact on the economy, this cultural heritage must be managed properly. Therefore there needs to be a study on the cultural heritage tourism model by balancing the interests between the tourism industry and heritage preservation as the main agenda to get a mutually sustainable relationship in cultural heritage tourism. The objectives in research are to; 1) knowing the potential of the Maghilewa traditional village as a cultural tourism destination, 2) knowing the feasibility of the traditional village as a cultural heritage destination, 3) formulating the steps that will be taken to prepare the traditional village as a cultural heritage destination. This research is a qualitative descriptive study to get an overview of the potential and feasibility of cultural tourism villages and the steps to make traditional villages into cultural tourism destinations. The results showed that the traditional village of Maghilewa was feasible to be developed into a cultural heritage destination. In developing the traditional village of Maghilewa, it is feasible as a cultural heritage destination, it requires a lot of support from the community, local government, and academics. The steps that must be taken are to build synergy between stakeholders in order to build the capacity of the Maghilewa Traditional Village community and encourage the Regional Government to implement comprehensive policies in participatory tourism development by prioritizing the conservation of local culture.

Sign in / Sign up

Export Citation Format

Share Document