scholarly journals An analysis of buyer-supplier collaboration in the South African textile industry

2007 ◽  
Vol 7 (1) ◽  
Author(s):  
H. Parker

Purpose: The purpose of this article is to explore perceptions regarding buyer and supplier collaboration around product development. The aim is to gain an understanding of which factors influence buyer-supplier collaboration outcomes in the South African textile industry. Methodology: This study comprised two data collection stages. The first stage comprised the design and administration of a questionnaire survey. The second stage utilised a qualitative interview methodology and entailed interviewing a subset of the questionnaire respondents in order to probe respondents’ own experiences in collaborative product developments and their perception of the factors that determine collaboration outcome. Findings: This study has shed light on the experiences of South African firms in the textile industry engaging in buyer-supplier collaboration around product development. While this study is exploratory, it has provided evidence that there are certain factors which are perceived to have a significant influence on collaboration. Implications: Under the past protective shield of tariffs, South African clothing and textile manufacturers could afford to allow an adversarial mode of operation to perpetuate inefficiencies. However, the increasing external pressures, including the very real threat of overseas competition, heighten the need for collaboration between buyers and suppliers. This relates, in particular, to collaboration aimed at new product development, which can be seen as a new imperative for the survival and growth of this industry. Currently, there are numerous barriers to effective collaboration. The overwhelming power of retailers in the value chain is one such barrier, as it creates an environment which is pressurised, strained and not conducive to buyer-supplier collaboration. Contribution and Value: Studies on collaborative new product development have primarily been done in developed countries, with a focus on technology intensive industries. This study sheds light on the dynamics of collaborative new product development in the South African context. It is a mature industry which is facing severe challenges. Factors which influence the performance of collaborative projects in this context were explored and hold important implications for managerial action, and government support for buyer-supplier collaboration initiatives.

2017 ◽  
Vol 2017 ◽  
pp. 24-28
Author(s):  
Fabio Shimabukuro Sandes ◽  
◽  
Fundacao Getulio Vargas

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hao Shen ◽  
Yu Gao ◽  
Chuan Liu ◽  
Xiangru Chen

Purpose Integrating the coopetition perspective with institutional theory, this study aims to determine how balanced patterns (BPs) and combinative patterns (CPs) of coopetition impact firms’ new product development (NPD) and how these effects are contingent on the various types of interactions between firms and the institutional environments in which they are embedded. Design/methodology/approach To test the hypotheses, 303 firms in China were surveyed. Based on the responses, the proposed model was estimated using structural equation modeling and hierarchical regression analysis. Findings The findings indicate that CP of coopetition enhances NPD but a BP of coopetition impedes NPD. Further, the results suggest that obtaining government support positively moderates the effect of the CP on NPD but negatively moderates the effect of the BP. Conversely, influencing government policy negatively moderates the effect of the CP but positively moderates that of the BP on NPD. Research limitations/implications The findings indicate that different patterns of inter-firm coopetition may have different effects on NPD, thus, providing a holistic and dynamic understanding of the contingent value of coopetition for NPD. The findings also suggest that the complex effects of coopetition on NPD are influenced by institutional interactions, introducing further contingencies to the process of coopetition-based innovation. Practical implications This study provides guidelines for managers seeking to fully understand and capitalize on the dual nature of coopetition: they should be cautious about the different patterns of competition – cooperation interaction and manage their interactions with institutional environments to increase the benefits and avoid the potential damage that different types of coopetition may bring. Originality/value This study offers direct insights into the balanced nature of coopetition and opens up an avenue for further exploration of the specific effects of cooperation dominance and competition dominance on firm performance in the business-to-business context. Moreover, the proposed contingency model offers a potential interface between institutional and coopetition research on NPD in marketing and strategic fields.


2016 ◽  
Vol 35 (1) ◽  
pp. 88-103 ◽  
Author(s):  
Peter Robbins ◽  
Colm O’Gorman

AbstractSmall- and medium-sized enterprises (SMEs) make a considerable contribution to the development and diffusion of innovation as well as accounting for the bulk of economic activity and employment in Ireland. A formal process for managing the stages of innovation projects is generally cited as a key component of best practice in new product development (NPD). Successfully managing innovation is an important business objective for SMEs, and yet, relatively little is known about how innovation-active firms approach innovation and, specifically, whether firms use formal processes to manage their NPD activities. This study of innovation-active Irish SMEs finds that three quarters of firms report that they do not operate a formal innovation process, yet this is not associated with poorer performance in terms of revenues from new products and services; and there are few differences between firms with formal innovation processes and firms with informal innovation process across each stage of the Innovation Value Chain. Having a more formal innovation process is, however, associated with success at bringing novel products to market. This study contributes to our understanding of the management of innovation in SMEs and to the emerging literature on SMEs that has emphasised both the prevalence and the effectiveness of informal management processes.


Author(s):  
António Moreira ◽  
Pedro Miguel Freitas da Silva

The internationalization of firms has reached levels never seen before. As a consequence and in order to face the new competitive challenges of globalized markets, industrial small and medium-sized enterprises must be able to adapt to new organizational approaches, to innovate and to further develop their networks. Based on a case study, this chapter reviews the literature on internationalization and networks and addresses a less researched topic of supplier-clients relationships in the value chain referring to the importance of the networks, resources and collaborative new product development on the internationalization process of firms. The case reports a successful ex-small technical textile company that leveraged its competitive strategy based on technology-based paths and is thriving in both domestic and international markets.


2020 ◽  
Vol 312 ◽  
pp. 01002
Author(s):  
Vuyo T Hashe

This paper was to investigate, explore and gain an understanding of the factors that enable and support supplier-client collaboration in New Product Development Projects (NPDP) within the South African manufacturing industry. This study was based on two case studies where two NPDP within South African on two different firms were studied. The predominant focus of this report studied the supplier involvement and relationship factors, supplier selection factors, and cultural environment and collaboration factors. The main data used was collected via interviews and internal company documents. The collected data was then analyzed and the outcome provided insight into the factors and relationship between these factors. This study noted that firms can enter into collaboration to accelerate the product development process. This includes enhancing the ability of the firm to respond to key customer needs. Firms can make use of the collaboration advantage where they see a market opportunity where their teams have less to no expertise and skills required to capture the opportunity. In addition, research and development costs stand to be reduced significantly, where the collaboration partner is chosen effectively. This study concludes by seeing it as beneficial to firms to collaborate with their suppliers under proper management.


2016 ◽  
Vol 31 (4) ◽  
pp. 488-497 ◽  
Author(s):  
David Elvers ◽  
Chie Hoon Song

Purpose The purpose of this paper is to gain knowledge on the impact of customer integration on the new product development of chemical companies in growing markets. The literature affirms the value of customer integration in the new product development, but it is relatively silent on the integration of value-adding partners, who are located further down the value chain. Considerable research has shown that organizations are more successful, when they integrate customers and suppliers into the product development and design process. The research described herein juxtaposes two modes of current theory on customer integration and refines and expands the existing theoretical framework. Hence, the purpose is to build theories from cases to provide an answer to the question of how an organization adopts customer integration by refining the understanding of the different roles of value-adding partners in the innovation process. Design/methodology/approach The paper uses an extended case method, including the resource-based view, literature related to the customer integration and four cases as a basis for establishing theoretical framework. Several in-depth interviews were conducted to gather information on the managerial practice to strengthen the grounding of theory. Findings An explorative study provides a value chain-oriented theory for chemical companies to improve the efficiency of the product development process. Therefore, it differentiates between the integration of direct and indirect customers. Each party can bring in complementary resources, which are not available internally. The findings show that integration of indirect customers contributes to more accurate anticipation of market needs. This allows companies to increase their success rate for new product development (NPD) activities. Research limitations/implications The results of this explorative study cannot be generalized, as theory building from case studies stands on its own analytic unit. Therefore, scholars are encouraged to test the proposed propositions using quantitative data and to apply them in other industrial sectors. Practical implications The paper includes implications for the development of a more efficient research and development, as well as launch, process of radical innovation of chemical companies. Originality/value This is one of the first studies using a value chain-oriented approach for customer integration during new product development.


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