Eye tracking in audiovisual translation research

Author(s):  
Jan-Louis Kruger
Author(s):  
Lina Alvarenga ◽  
Vera Lúcia Santiago Araújo ◽  
Eliana Paes Cardoso Franco

This article presents contributions from three translation scholars aimed at discussing the present situation of audiovisual translation research in Brazil and in Europe. The first contribution deals with issues concerning both contexts whereas the two others focus on local research issues.


2013 ◽  
Vol 57 (2) ◽  
pp. 408-422
Author(s):  
Josu Barambones ◽  
Raquel Merino ◽  
Ibon Uribarri

Recent historical translation research done on Basque state-owned television shows that while the Basque-speaking channel has used dubbed translation of children’s programmes to promote and standardize the use of Basque, the Spanish-speaking channel has competed in the wider market of Spanish broadcasting channels with fiction for adults. The choice of products to be broadcast for diverse target audiences clearly reflects a diglossic situation in terms of language distribution but it also serves to illustrate government language planning policies. Since Basque television is controlled by political instances (power), manipulation and ideology clearly have an influence both selecting the programmes and controlling the type of (Basque) language used when translating and dubbing imported products.


2018 ◽  
Vol 1 (1) ◽  
pp. 101-121
Author(s):  
Maria Pavesi

Focussing on the verbal code alone in audiovisual translation research is often criticised as it supposedly disregards the semiotic and cultural complexity of the audiovisual text. This article by contrast argues for the relevance of an in-depth analysis of the linguistic component of the multimodal complex. First, the article presents a model of key dimensions necessary to account for the space occupied by the language of dubbing, while placing it within a wider sociolinguistic context. Three pairs of dimensions are proposed: naturalness and register specificity, target language orientation and source language interference, and routinisation and creativity. Second, the article argues that translation for dubbing can be applied as a heuristic device to explore the translation of casual conversation. By analysing the rendering of a typical structure of conversational English in dubbed Italian, an illustration is provided of systematic cross-linguistic correspondences that potentially extend to spontaneous speech. Further sociolinguistic, diachronic and cross-cultural investigations are suggested as a way to push research into the language of dubbing forward.


2021 ◽  
pp. 48-58
Author(s):  
Адріана Амір ◽  
Тарас Шмігер

The article reveals the main achievements of the modern Slovak school of translation studies in the fi elds of theory, history, criticism and didactics of translation. In today’s Slovakia translation research is concentrated in four academic centres: the Slovak Academy of Arts and Sciences in Bratislava as well as the Universities of Banska Bystrica, Nitra and Presov. Slovak researchers are developing a number of partial theories of translation, including the theory of audiovisual translation and the theory of translation competencies. Interestingly, machine translation is also well-studied, although the topic might be neglected as the number of Slovak speakers is not so numerous. Researchers are very active in studying the history of translation, especially in the fi eld of biography studies. History studies apply the methodology of sociological research which help to evaluate the reception of foreign literatures in various perspectives. On the basis of judging books in translation, translation criticism does not seem to be very popular as a research topic, although the publication of the specialized journal “Kritika prekladu” will defi nitely stimulate this domain. Ukrainian studies in Slovakia – including the domain of translation studies – also have a strong position due to the scholars of Prešov University. This can be explained by long and fruitful academic traditions of the Ukrainian autochthonous community. Within the last decade, the researchers of Ukrainian background also contributed to translation studies in the areas of the cultural theory of translation and court interpreting and translation. Although there are a number of books in translation, publishing eff orts have some problems as well, i. e. the small volume of monographic editions, which sometimes resemble a lengthy article rather than a book. The books are published not only in print, but also in electronic format and online which will facilitate the availability of these publications to much wider readership. Key words: Slovakia, translation theory, translation history, audiovisual translation, Ukrainian studies.


2011 ◽  
Vol 18 (4) ◽  
pp. 391-407 ◽  
Author(s):  
Anne-Lise Feral

This article explores how certain feminine voices are adapted or ‘naturalized’ in audiovisual translation in order to conform to the intended audience’s assumed gender beliefs and values. Using purposefully selected examples from the American series Sex and the City, the author analyses elements pertaining to American feminism and how they are rendered in the French dubbing and subtitles. While the subtitles retain most references, the dubbing reveals a marked tendency to delete, weaken and transform allusions to American feminist culture as well as female achievements in the public sphere and feminist ideology. These findings are discussed in relation to the history, place and representation of women and feminism in France. The case study suggests that integrating a feminist approach in audiovisual translation research could help women’s studies detect the unspoken gender values of the cultures for which audiovisual translation is produced.


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