scholarly journals Digital Transformation of Retail Business Strategy

Author(s):  
Jelena Končar ◽  
Sonja Vučenović ◽  
Radenko Marić
2021 ◽  
Vol 14 (1) ◽  
pp. 40-47
Author(s):  
Tatуana Ivanovna LOMACHENKO ◽  

Nowadays, there is no consensus that digitalization is a threat to business security or an opportunity to comprehensively manage the entire chain of business processes in real time, taking into account incoming data from all assets. However, political and economic instability, demand volatility, and competition are all a set of global challenges that digital transformation has responded to. In industry, the competitive advantage has become not the ownership of the enterprise, the firm, but access to digital technology, on which the efficiency of work with specific resources depends. The processes of forming individual business segments related to production management based on modern digital technology have already been launched and most companies are focused on this direction. The article reveals the features of the evolutionary stage of digital economy development, presents the relationship of this process with the formation of the conceptual framework from the theoretical foundations, substantiated in the 1990s by foreign and domestic scientists to modern approaches in the interpretation of digital economy definitions. The article proposes the structural dynamics of the digital economy in today's realities, revealing internal problems, opportunities for economic growth, maturity and readiness of the state to new ways of doing business in the digital economy and digital transformation, to form the country's national strategy. In addition, the conditions under which digital transformation opens up new opportunities for the business environment, the public sector and society as a whole are presented. Changes in business strategy, organizational forms, business process capabilities, new approaches in working with clients, competitive advantages, increase in profit sources are analyzed. As a result, the efficiency of the whole system increases, which allows to reach a fundamentally new level of production efficiency in a short time.


2020 ◽  
Vol 32 (4) ◽  
pp. 561-585
Author(s):  
Alessia Zoppelletto ◽  
Ludovico Bullini Orlandi ◽  
Cecilia Rossignoli

PurposeThis article aims to understand whether and how a digital transformation strategy (DTS) can strengthen the relationship between network organizations and the generation/regeneration of their business network commons (BNC). Further, it investigates the role of the DTS in managing the BNC, a critical source of business network success.Design/methodology/approachA two-year longitudinal case study of an Italian business network operating in the wine sector was conducted.FindingsThis study provides theoretical insights into the digital, sustainable shift of a business network. On combining a network's business strategy and its DTS, digital resources are a key driver to promote BNC regeneration. A DTS undertaken to manage, regenerate and preserve the BNC can positively affect organizational variables, such as participatory architecture, and the network-level organizational integration and can help in preventing opportunistic behaviors affecting the BNC. Moreover, the DTS supports quality and social responsibility.Research limitations/implicationsThis study focuses on an Italian case and its findings are hence not generalizable. It would be interesting to study sustainable business networks' digital shift in different socioeconomic contexts as well as in different industry settings.Practical implicationsNetwork SMEs and other stakeholders (institutions, competitors and consumers) can foster the transition from a “business-as-usual” strategy to a long-term strategy for digitalized management of common resources.Originality/valueThe study is at the intersection of, and contributes to, several research streams. It contributes to the digital transformation literature by adding information on the positive externalities of digitalization in the social and economic environment. It also contributes to the early streams of organizational and managerial literature on the BNC.


2019 ◽  
Vol 9 (1) ◽  
pp. 1-19
Author(s):  
Deepa Pillai ◽  
Leena B. Dam

Learning outcomes The learning outcomes are as follows: decision-making in the areas of business plan, business strategy, financial management, profit planning and marketing, learning from outer business environment, succession planning for first-generation entrepreneur and choosing appropriate source of financing and drivers for diversification. Case overview/synopsis Immersed in sipping green tea in his capacious office lounge, the octogenarian Arjun Mehta introspected on the trials and tribulations of his journey as an entrepreneur, the voyage which started four decades ago. From 1976 to 2018, the business has now traversed three generations. Starting with Spice Mart (Sole Proprietor) to Hindware and Lament Construction (partnership firms) to Starlite Homes Pvt. Ltd. (corporate entity), Mr Mehta witnessed transformation and restructuring in organization with every new generation which characterized the evolution of family business. Handholding children to take up the reins of Spice Mart was not a calculated choice. Yet it is remarkable to study the growth in organizational structure of the regional family business. As a self-made entrepreneur, morals, ethics and value system are vital ingredients steering the organic growth story. Third-generation Mehta’s are enterprising, aspiring and visionary. With the incorporation of a corporate entity, they convinced themselves to bring inorganic growth in their business. Arjun Mehta gleamed with pride as Spice Mart partakes an organized structure which had lost prominence with the second-generation entrepreneurs. But he is equally hammered with juxtaposed thoughts. He contemplates whether the integration of retail business with real estate corroborates sustainable innovation. Will independent businesses create the brand’s footprints perpetually? Should the millennial confine business natively or should they grow internationally and become a conglomerate? Complexity academic level The case can be exclusively taught to masters and executive education class of students pursuing entrepreneurship and business management courses. The case will supplement understanding of theories of entrepreneurship and dimensions of family businesses in emerging economies. Supplementary materials Teaching Notes are available for educators only. Please contact your library to gain login details or email [email protected] to request teaching notes. Subject code CSS 3: Entrepreneurship.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ramkumar Chandrasekaran

Purpose The purpose of this paper is to shed light on how organisations can leverage digital transformation by discussing the importance of having a zero-trust approach when it comes to security. This is something that is imperative, and so this paper aims to provide advice on how organisations can keep their networks and systems safe from cyberattacks and opportunistic cybercriminals. Design/methodology/approach This paper is a thought leadership piece and draws on Tata Consultancy Services (TCS’) COVID-19 Business Impact Survey, which surveys nearly 300 executives on how they are planning and managing the near and long-term impacts of the coronavirus pandemic. Those surveyed represented mostly large companies across 11 countries in North America, Europe and Asia-Pacific. Moreover, 63% of these companies had an annual revenue of over $5bn. Findings The findings from the survey revealed that most organisations lack digital capabilities, and the coronavirus pandemic is exposing these weaknesses. It found that companies with essential digital capabilities (“leaders”) have held up better during the pandemic than those without (“followers). Moreover, the survey demonstrated that there is a significant lack of clarity on how to strategically move on multiple digital fronts cost-effectively. Originality/value As TCS is a global leader in information technology services, consulting and business solutions, this paper provides value to senior business and technology leaders in organisations that hold influence over the company’s security strategies. By focussing on zero trust, this paper recommends how such leaders can rethink and reassess their business strategy to thrive in a post-pandemic world.


2020 ◽  
Vol 9 (3) ◽  
pp. e41931683
Author(s):  
Heri Yanto Wibowo

The number of flights and passenger frequencies has decreased significantly, which is an impact of the airline's tariff policy which sets prices close to the upper limit for each class. Based on data from the Indonesian Central Bureau of Statistics (BPS) it was stated that the movement of passengers in January 2019 decreased by 6.7 million people or decreased by 16.07% compared to December 2018 and the Soekarno-Hatta Airport in Tangerang experienced the largest decline of 23.31 %. This condition will certainly threaten the company's efforts to achieve its predetermined targets, namely one of the revenue targets of 11.4T and of course aero revenue as the biggest contributor becomes threatened and the assumption of non-aero income with a composition of 35% of revenue aero. Related to this, that in order to increase non-aero income there are opportunities that are very possible by developing support areas in the subsidiaries. Subsidiaries are very potential due to the flexibility of the portfolios owned by the subsidiaries and profits that can be directly consolidated into the group. This research to analyze current business of PT Angkasa Pura Solusi, by analyzing external and internal conditions in order to increase the portion of non-cash income in the corporate income structure. Then, it is expected to formulate appropriate strategy for PT Angkasa Pura Solusi based on Analysis in order to increase the portion of non-captive income in the APS revenue structure and the final step is to develop action plan from proposed corporate strategy in order to increase retail revenue by implementing business model strategies. In order to reach the goals from the aims, the author use business model canvas and marjeting mix to create the strategy. And to strengthen the quality of the strategy, the author started to analize the conditions using the TOWS Matrix. Finally, the conclusion is offered based on the analysis result.


2021 ◽  
Vol 7 (3A) ◽  
pp. 416-426
Author(s):  
Nguyen Thanh Hai

This article studies the digital transformation barriers for small and medium enterprises (SMEs) in Vietnam today. To carry out the study, we conducts a survey on small and medium-sized enterprises in Vietnam, then uses the SEM model to analyze the collected data. Our research results show that three main resources (including IT, human resources and business strategy) have a positive impact on the digital transformation of SMEs; however, these factors are the barriers to the digital transformation of these enterprises. In addition, digital transformation has a positive impact on the business results of SMEs. From there, the article proposes some recommendations to small and medium enterprises, business associations and state agencies for the success of the digital transformation.


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