Soul! was a publicly funded cultural affairs television program that aired for five seasons on Public Broadcasting Service affiliates in the United States from 1968 to 1973. Its first season aired on New York public television, and after that it was distributed nationally via the Public Broadcasting Service. A showcase for Black arts, culture, and politics, Soul! was closely associated with the producer and host Ellis Haizlip, a Black gay man, who emphasized a vision of “soul” culture that was eclectic, inclusive, and aligned with the radical political energies of the Black Power movement. Soul! provided a powerful platform for Black musicians and other artists and public figures at a time when their access to national TV was severely constrained. It also employed Black women in significant on- and off-camera roles and helped vault the poet Nikki Giovanni to national prominence. Filmed live in a small New York studio, Soul! included an in-studio audience within its representational frame, giving viewers an opportunity to see audiences reacting to guests. These guests ranged from the gospel singer Marion Williams to the soul singer Al Green; from the dancer George Faison to the spoken-word group The Last Poets; and from the activist and entertainer Harry Belafonte to Black Panthers leader Kathleen Cleaver. Other notable Soul! guests included Nation of Islam leader Louis Farrakhan, writer and activist James Baldwin, singer-actor Novella Nelson, and musicians including Labelle, Earth, Wind and Fire, Rahsaan Roland Kirk, Horace Silver, Gladys Knight and the Pips, and Valerie Ashford and Nick Simpson. As a Black-produced TV show aimed explicitly at Black audiences, Soul!’s trajectory was always precarious. Early funding for the show came from New York public broadcasting and the Ford Foundation, liberal institutions eager to support Black media in the wake of uprisings following Dr. Martin Luther King Jr.’s assassination. However, backlash to the Black Power movement—as represented by the election of “law and order” candidate Richard Nixon in the 1968 presidential election—translated into attempts to silence Black public media. Despite evidence that it resonated powerfully with Black viewers, the show was cancelled in 1973. Soul! inspired innumerable writers, performers, and technicians to seek opportunities in television. It set a mark for television that sought to entertain and educate, keeping an eye on diversity within the Black collective.
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