scholarly journals Exploring the mediating role of trust in food products with Protected Designation of Origin. The case of ´Jamón de Teruel´

2016 ◽  
Vol 14 (1) ◽  
pp. e0102 ◽  
Author(s):  
Carmina Fandos-Herrera

The growing concern about quality in food products has substantially increased the competitiveness of agro-food products that possess quality-system certifications compared to non-certificated products. This research focused on understanding how consumer trust is greater when agro-food products have a Protected Designation of Origin (PDO). In particular, we analyze whether the influence of consumers’ perceived quality of a PDO product has a direct effect on their perceived risk or whether this relationship is mediated by consumer trust, which can help us advance in the study of consumer behavior within the agro-food marketing discipline. Our findings obtained through the comparison of two models, the proposal and another rival, suggest that the initially proposed model present a better fit and explains the relationships better than the rival model, which highlights the essential role of consumer trust in explaining consumers’ perceived risk and their subsequent purchasing behavior. Consequently, managers should pay special attention to consumer trust because trust is the key mediating aspect which allows the incorporation of characteristics highly valued by consumers in food products like origin, tradition and production methods to reduce perceived risk.

2020 ◽  

Introduction and Objectives: Appropriate relationships in society are shaped based on healthy and intimate rapports in families. Divorce is regarded as one of the most important sources of damage to families and marriages. This study aimed to design and test a model to investigate the effect of moral intelligence and early maladaptive schemas on emotional divorce considering the mediating role of marital burnout in women referring to psychological centers in Ahvaz, Iran. Materials and Methods: The statistical population of this descriptive-correlational study included all the women referring to psychological centers in Ahvaz, Iran, during 2019. In total, 264 individuals were selected using the convenience sampling method. The data were collected using an emotional divorce questionnaire, moral intelligence scale, early maladaptive schemas, and marital burnout questionnaire. Furthermore, the proposed model was evaluated using a path analysis method. A bootstrap test was utilized to test the indirect relationships. Pearson correlation coefficient and path analysis through AMOS software were employed to examine the relationships among the variables. Results: The results of this study showed the significance of all direct paths of the early maladaptive schemas with emotional divorce. Indirect pathways were also significant through marital burnout with emotional divorce (P<0.001). Conclusion: The proposed model indicated an acceptable fit level and was regarded as an important step in recognizing the effective factors in the emotional divorce of women. Moreover, it can be useful as a model to develop stress management programs and control increased emotional divorce among women.


2020 ◽  
Vol 48 (8) ◽  
pp. 781-801 ◽  
Author(s):  
Ouidade Sabri ◽  
Hai Van Doan ◽  
Faten Malek ◽  
Hager Bachouche

PurposeThe purpose of this paper is to demonstrate that the positive effect of packaging transparency on purchase intention is moderated by product quality risk (PQR) associated with the product category.Design/methodology/approachTwo separate experiments were conducted. Study 1 was designed to test the mediating role of perceived quality to account for the positive effect of transparency on purchase intention. Two types of packaging (opaque vs transparent) for a product associated with a high level of PQR were examined. Study 2 extended the findings by introducing the moderating role of PQR. A 2 (type of packaging: opaque vs transparent)*2 (PQR: low vs high) between subjects design was used.FindingsThe moderating role of the product PQR level is established: transparent packaging improves the product perceived quality and brand purchase intention when the product is associated with a high PQR, whereas there is no such preference for transparent packaging when the product is associated with a low PQR.Practical implicationsThe results offer insights to better understand the potential gains from adopting transparent packaging. If a brand manager's main goals are to develop sales, costly investments in research and development of transparent packaging appear to be fruitful only for products associated with high PQR.Originality/valueThis paper contributes to packaging, cue utilisation and perceived risk literatures by evidencing the moderating role of PQR to explain the positive effect of transparency on purchase intention.


2016 ◽  
Vol 7 (3) ◽  
pp. 288-302 ◽  
Author(s):  
Suraiya Ishak ◽  
Abd Hair Awang ◽  
Mohd Yusof Hussain ◽  
Zaimah Ramli ◽  
Sarmila Md Sum ◽  
...  

Purpose The purpose of this paper is to examine potential determinants of halal perception and to validate the mediating model of halal perception on purchasing decision of Malaysian consumers. Design/methodology/approach This study uses a survey to obtain the relevant data. The survey involved self-administration of questionnaires to 420 consumers and 96 per cent responded. The questionnaire consists of four sections designed to obtain information on demography, halal perception, determinants of halal perception and purchase decision. Findings The main finding reiterates the role of credible signals in credence items purchased as suggested by the signaling theory. Halal perception has association with respondents’ purchase decision. Thus, it highlights that halal perception is the mediating variable that intervenes in the relationship of a few independent variables and the purchase decision trends. The independent variables such as manufacturer identity, product label, physical product and packaging as well country of origin are considered to be important extrinsic cues that deliver messages regarding the halal of certain food products. The association of the four variables with halal perception is also found to be significant. Originality/value The originality of this study lies in its attempt to explore the role of halal perception in the marketing of food products especially within the scope of a Muslim’s market. Besides, this study attempts to investigate the halal issue based on a specific model that includes potential variables and the intervening role of halal perception.


2018 ◽  
Vol 36 (3) ◽  
pp. 940-956 ◽  
Author(s):  
Nicole Barbaro ◽  
Yael Sela ◽  
Mohammad Atari ◽  
Todd K. Shackelford ◽  
Virgil Zeigler-Hill

Previous research indicates that the romantic attachment dimensions of anxiety and avoidance are associated with performance frequency of Benefit-Provisioning and Cost-Inflicting domains of mate retention. The current research aimed to replicate previous findings in a non-Western sample (Iran, Study 1) and to extend this research by investigating the mediating role of perceived risk of partner infidelity (Study 2). Studies 1 and 2 tested the hypotheses that attachment anxiety is positively associated with mate retention and that attachment avoidance is negatively associated with mate retention. Study 2 tested the hypothesis perceived risk of partner infidelity mediate the association between attachment dimensions and mate retention domains. Results of Studies 1 and 2 replicated previous research and also revealed that perceived risk of partner infidelity mediated the association between attachment anxiety, specifically, and mate retention. The current research advances our understanding of romantic attachment from an evolutionary psychological perspective.


2020 ◽  
Vol 12 (1) ◽  
pp. 245-250
Author(s):  
Mahmoud Mohebi ◽  
◽  
Hassan Gharayagh Zandi ◽  
Mohammad Ali Besharat ◽  
Mahboubeh Ghayour Najafabadi ◽  
...  

Introduction: The present study aimed to examine a proposed model for the relationship between resilience and emotional reactions to failure, mediated by self-compassion and Emotion Regulation (ER) among martial artists. Materials and Methods: A total of 286 athletes (191 males & 95 females; Mean±SD age: 20.98±3.30 years) from different disciplines of martial arts (taekwondo, karate, Judo, & wushu) engaged in league championship participated in the study. Athletes completed the Sports Mental Toughness Questionnaire (SMTQ), the Positive and Negative Affect Schedule (PANAS), the Self-Compassion Scale (SCS), and the Cognitive Emotion Regulation Questionnaire (CERQ). The proposed model was evaluated using structural equation modeling. Results: The obtained results revealed that resilience has direct and indirect effects on emotional reactions to failure. Furthermore, self-compassion and maladaptive ER play a partial negative mediating role between resilience and emotional reactions to failure. However, the mediating role of adaptive ER was not significant. Conclusion: The study data predicted negative emotional reactions to failure based on resilience, mediated by self-compassion and ER among martial artists; thus, these data indicate the necessity of paying attention to the development of resilience in martial artists. This method emphasizes self-compassion and the reduction of maladaptive ER for better recovery of failure and reduces its effects.


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