Subject Area
Total quality management, logistic, entrepreneurship, management and small business management.
Study level/applicability
The case is relevant for undergraduates specializing in business. The case incorporates courses such as entrepreneurship and small business management.
Case overview
This case study outlines the factors behind the success of the Royal Transportation Management Systems Company. This company was established in 2007 and has become one of the most successful valet parking companies in Abu Dhabi. The case study will also highlight the company's core concept which is quality as baseline towards success of the business and how this has influenced the success of the company.
Expected learning outcomes
The case can be used to understand management concepts in entrepreneurship, small business management, and total quality management concepts in the provision of high-quality services, and help students to understand marketing strategies for developing a successful small business.
Supplementary materials
Teaching notes are available for educators only. Please contact your library to gain login details or email [email protected] to request teaching notes.
Impact of Total Quality Management Practice on Small and Medium Scale Enterprises in Nigeria. (A Case Study of Small Business Owners in Lagos).
