YouTube is a social media application that allows users to view, send and share videos. Based on data compiled by We Are Social, it has been recorded that 88% of Indonesians have used the social media Youtube. This means that out of 150 million social media users in Indonesia, around 132 million people already use YouTube. The large number of active YouTube users around the world can certainly provide an opportunity for famous football clubs to make the YouTube platform a social media marketing platform. The 5 richest football clubs in the world that use YouTube as a marketing platform are: Barcelona, Real Madrid, Bayern Munich, Manchester United and Liverpool. The purpose of this study is to calculate the credibility of the YouTube channel's performance of the 5 Richest Football Clubs in the World. The method used for this research is quantitative exploratory method. The results of this study indicate that the Bayern Munich football club is ranked first and has good channel performance credibility.