International Strategic Management Review
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scholarly journals A review and future directions of brand experience research

2015 ◽  
Vol 3 (1-2) ◽  
pp. 1-14 ◽  
Author(s):  
Imran Khan ◽  
Zillur Rahman
Keyword(s):  
Brand Experience ◽  
Future Directions

scholarly journals Identification and evaluation of critical factors to technology transfer using AHP approach

2015 ◽  
Vol 3 (1-2) ◽  
pp. 24-42 ◽  
Author(s):  
Sanjay Kumar ◽  
Sunil Luthra ◽  
Abid Haleem ◽  
Sachin K. Mangla ◽  
Dixit Garg
Keyword(s):  
Technology Transfer ◽  
Critical Factors

scholarly journals Roles and Resource Contributions of Customers in Value Co-creation

2015 ◽  
Vol 3 (1-2) ◽  
pp. 144-160 ◽  
Author(s):  
Amit Kumar Agrawal ◽  
Zillur Rahman
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