Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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196

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Published By Springer International Publishing

9783319169361, 9783319169378

Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Longitudinal Study of Preferences for Multinational Products

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_97 ◽

2015 ◽

pp. 418-421 ◽

Cited By ~ 1

Author(s):

Faramarz Damanpour ◽

John H. Hallaq

Keyword(s):

Longitudinal Study

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Marketing Computer Systems in the Middle East: A Comparative Study of Turkey and Saudi Arabia

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_9 ◽

2015 ◽

pp. 40-44

Author(s):

Metin N. Gurol ◽

Ahmet A. Yucel

Keyword(s):

Saudi Arabia ◽

Middle East ◽

Comparative Study ◽

Computer Systems

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The Marketing of Intercollegiate Sports: Problems, Mistakes and Future Opportunities

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_89 ◽

2015 ◽

pp. 384-387

Author(s):

Alan J. Masters ◽

J. Donald Weinrauch

Keyword(s):

Intercollegiate Sports

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An Analysis of Discriminating Criteria in the Financial Service Market

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_75 ◽

2015 ◽

pp. 318-322

Author(s):

Joseph J. Belonax ◽

Lowell E. Crow

Keyword(s):

Financial Service ◽

Service Market

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Personal Values and the Salesperson’s Performance: A Theoretical Perspective

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_73 ◽

2015 ◽

pp. 311-316 ◽

Cited By ~ 1

Author(s):

Yao Apasu ◽

Seth N. Buatsi

Keyword(s):

Personal Values ◽

Theoretical Perspective

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The Problems, Concerns, and Strategies of the Multinational Corporation

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_71 ◽

2015 ◽

pp. 303-306

Author(s):

Walter Earl Greene

Keyword(s):

Multinational Corporation

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Premixing, Remixing, and Scratch Mixing in the Marketing of Goods, Services, and Goods/Services Bundles

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_61 ◽

2015 ◽

pp. 259-262

Author(s):

Martin L. Bell

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The Diagnostic Module: A Method of Measuring Learning Integration

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_57 ◽

2015 ◽

pp. 241-245

Author(s):

Kenneth Traynor

Keyword(s):

Diagnostic Module

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Selecting Live-Case Projects for the Advertising Class

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_56 ◽

2015 ◽

pp. 237-240

Author(s):

Douglas J. Lincoln ◽

Gary McCain

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A Value Exchange Model for the Channel of Distribution

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science ◽

10.1007/978-3-319-16937-8_5 ◽

2015 ◽

pp. 22-27

Author(s):

J. Paul Merenski ◽

Richard Lee Miller ◽

M. Wayne DeLozier

Keyword(s):

Exchange Model ◽

A Value

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Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing ScienceLatest Publications

TOTAL DOCUMENTS

H-INDEX

Published By Springer International Publishing

Longitudinal Study of Preferences for Multinational Products

Marketing Computer Systems in the Middle East: A Comparative Study of Turkey and Saudi Arabia

The Marketing of Intercollegiate Sports: Problems, Mistakes and Future Opportunities

An Analysis of Discriminating Criteria in the Financial Service Market

Personal Values and the Salesperson’s Performance: A Theoretical Perspective

The Problems, Concerns, and Strategies of the Multinational Corporation

Premixing, Remixing, and Scratch Mixing in the Marketing of Goods, Services, and Goods/Services Bundles

The Diagnostic Module: A Method of Measuring Learning Integration

Selecting Live-Case Projects for the Advertising Class

A Value Exchange Model for the Channel of Distribution

Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Latest Publications