Quality and Human Resources, Two JIT Critical Success Factors

Author(s):  
Jorge Luis García-Alcaraz ◽  
José Luis Rodríguez-Álvarez ◽  
Jesús Alfonso Gil-López ◽  
Mara Luzia Matavelli de Araujo ◽  
Roberto Díaz-Reza
Author(s):  
José Duarte Santos ◽  
José Pita Castelo ◽  
Fernando Almeida

Companies of various sizes and structures have progressively adopted specialized CRM software that aims to capture customer data and prospects, streamline business processes and provide greater visibility for the business. The result of these initiatives has been very heterogeneous and strongly dependent of several factors, such as the experience, partnerships and qualification of the human resources that these companies possess. In this sense, it becomes pertinent to identify the critical success factors for the launching of a CRM strategy. The findings establish a six-dimensional model composed of sixty-five critical factors. These factors and their relationship between them are presented and discussed in this chapter.


2022 ◽  
pp. 255-270
Author(s):  
José Duarte Santos ◽  
José Pita Castelo

If the definition of CRM is not consensual, the model for incorporating or analyzing the concept within an organization is also not. In this chapter, considering the ‘Six-Dimensional Model CRM Strategy', which integrates 65 critical success factors, the authors analyze how these manifest themselves in an organization. Thus, the case studied is presented and described following the six dimensions (CRM strategy formulation, relational marketing philosophy, best practices, organizational and human resources, CRM processes, CRM technology) and also synthesizes in a table how the company analyzed reacted to critical success factors.


Author(s):  
Vidyadhar V. Gedam ◽  
Rakesh D. Raut ◽  
Ana Beatriz Lopes de Sousa Jabbour ◽  
Balkrishna E. Narkhede ◽  
Oksana Grebinevych

2018 ◽  
Author(s):  
Franka Cadée ◽  
Marianne J. Nieuwenhuijze ◽  
Antoine L. M. Lagro-Janssen ◽  
Raymond de Vries

2010 ◽  
pp. 41-61
Author(s):  
V. Andreev

The article discusses the concept of "success" in relation to innovative business and its performance. The quantity of innovative projects that can consistently overcome the stages of the innovation process to achieve the desired result is defined. The author presents the results of empirical research of successful and unsuccessful projects of leading Russian innovative companies in various industries, identifies key factors of successful development of new industrial products.


Author(s):  
Fernando Forcellini ◽  
Milton Pereira ◽  
Helio Aisenberg Ferenhof ◽  
Arthur Boeing Ribeiro

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