Since the 1980s, Mexico has had the National System of Researchers (SNI), a program that recognizes the prestige and quality of the scientific production of the academics that comprise it. Through this, an economic stimulus is granted according to the level obtained, which can be: candidate, level I, II, III, and emeritus. The main of this work is to analyze how the 125 researchers of level III of the area of Sociology have incorporated the use of science 2.0 tools for the visibility and dissemination of their scientific production, from the creation and updating of academic profiles in Google Scholar and on two academic social networks: ResearchGate, and Academia.edu. For this, regardless of the particular indicators of each of these platforms, we review: level of update of the profile; type of documents deposited; number of downloads, cites and visits to their profile.