An evolutionary perspective on the dynamics of service platform ecosystems for the sharing economy

2021 ◽

pp. 50-64

Author(s):

Igor I. Saveliev ◽

Marina Y. Sheresheva ◽

Vera A. Rebiazina ◽

Natalia A. Naumova

Keyword(s):

Rental Housing ◽

Ecological Factors ◽

Sharing Economy ◽

Site Quality ◽

Individual Factors ◽

Substantial Impact ◽

Rental Property ◽

Platform Ecosystems ◽

The Individual ◽

The Web

The sharing economy phenomenon has become one of the main trends that influence customer behavior in many markets. The emergence of online service platforms allows individuals and businesses to share their unused or underutilized resources efficiently and expand the locus of value creation through platform ecosystems. The analysis shows that Russian users of the sharing economy platforms for the short-term rental housing find it necessary to have relevant price offers, diversity of hosting proposals, reasonable fees, the web-site quality including booking convenience, availability of feedback and reviews, quick application processing, and contact with the owners of rental property. Aside from the economic, social, and ecological factors mentioned above, the individual factors are proposed to be added to the analysis which will have a substantial impact on specifying target groups of Russian users of the sharing economy platforms.

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Modification of Service Content for Evolution of Service Platform Ecosystems

Journal of Business Ecosystems ◽

10.4018/jbe.2020010101 ◽

2020 ◽

Vol 1 (1) ◽

pp. 1-19

Author(s):

Yuki Inoue ◽

Takeshi Takenaka ◽

Koichi Kurumatani

Keyword(s):

Service Industry ◽

Service Industries ◽

Negative Effects ◽

Agent Based Simulation ◽

Service Platform ◽

Agent Based ◽

Customer Involvement ◽

Platform Ecosystems ◽

Proper Modification

In platform ecosystems, the proper modification of goods provided could promote innovation and fulfill the need for diversity among consumers. However, most platforms in the service industry currently serve merely as intermediaries for existing services. This study aims to clarify how the function of a platform, which brings a modification of the content of services, contributes to the development of the platform ecosystem in service industries. The results of an agent-based simulation that imitates platform-based markets of a service industry reveal that the facilitation of changing the content of services could have negative effects for the platform ecosystem if there are no supportive functions. The authors demonstrate that two supportive platform functions contribute to successful modifications in service content the facilitation of customer involvement improves the sustainability of the ecosystem by increasing profits of platform users, and the support for capturing latent needs extends to the platform-based market.

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Concentration of Income in the Service Sharing Economy: Service Platform Cases in Mexico

Journal of Business and Economics ◽

10.15341/jbe(2155-7950)/07.09.2018/005 ◽

2018 ◽

Vol 9 (7) ◽

pp. 616-626

Author(s):

Leonel Corona Treviño ◽

Keyword(s):

Transaction Costs ◽

Market Share ◽

Concentration Distribution ◽

Network Effects ◽

Sharing Economy ◽

Main Concern ◽

Economic Approach ◽

Service Platform ◽

Selection Of

The objective of this paper is to propose an economic approach to analyse the concentration of income through platform firms, the marketplace linking users (customer/client) and providers within production through app developers and devices owners. It is important to identify the actors that put the assets into play by looking mainly at: 1) at transaction costs, 2) the externalities (network effects), and 3) the effects on the concentration-distribution of incomes. A selection of 19-service platform firms in Mexico in transportation and crowdfunding are analysed considering their fees, market share and income. The study revealed that these variables allow them to earn large profits when an oligopoly is developed. Then the question of counterbalances through competition arises, but the main concern is about the need (or not) for regulation during this phase of SES production.

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