Travelers' pro-environmental behavior in a green lodging context: Converging value-belief-norm theory and the theory of planned behavior

2015 ◽  
Vol 47 ◽  
pp. 164-177 ◽  
Author(s):  
Heesup Han
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Environmental Behavior ◽  
Norm Theory ◽  
Value Belief Norm Theory

scholarly journals Applying the Theory of Planned Behavior to Examine Pro-Environmental Behavior: The Moderating Effect of COVID-19 Beliefs

2020 ◽  
Vol 12 (24) ◽  
pp. 10556
Author(s):  
Caterina Lucarelli ◽  
Camilla Mazzoli ◽  
Sabrina Severini
Keyword(s):  
Climate Change ◽  
Theory Of Planned Behavior ◽  
Least Squares ◽  
Partial Least Squares ◽  
Planned Behavior ◽  
Structural Equation ◽  
Environmental Behavior ◽  
Group Analysis ◽  
Policy Implications ◽  
Equation Modeling

The COVID-19 pandemic and climate change issues present evident interdependencies which justify the spread of connected beliefs. We examine possible changes in individuals’ pro-environmental behavior in light of this pandemic, using the Theory of Planned Behavior (TPB) framework. A questionnaire survey was submitted to the same sample of individuals, before and during the pandemic. Our evidence, based on Partial Least Squares Structural Equation Modeling (PLS-SEM), shows that the COVID-19 pandemic has not led to a weakening in TPB construct relationships, or in related Pro-Environmental Behavior (PEB). Conversely, through our Partial Least Squares-Multi-Group Analysis (PLS-MGA), we show that individuals with greater awareness of interdependencies between the COVID-19 and climate change exhibit both higher Intention and reinforced Pro-Environmental Behaviors. This finding reveals interesting policy implications in terms of innovative behavioral drivers that should be employed to steer public support towards climate-oriented initiatives.

scholarly journals THE EFFECT OF EXISTENTIAL INTELLIGENCE, PERSONALITY, AND SELF-DETERMINED MOTIVATION ON PRO-ENVIRONMENTAL BEHAVIOR: A THEORY-OF-PLANNED-BEHAVIOR-BASED EXAMINATION

2021 ◽  
Vol 56 (5) ◽  
pp. 186-202
Author(s):  
Susana Adi Astuti ◽  
Andreas Lako ◽  
Margaretha Sih Setija Utami
Keyword(s):  
High School Students ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Behavioral Control ◽  
Environmental Behavior ◽  
Integrated Analysis ◽  
Perceived Behavioral Control ◽  
Significant Positive Effect ◽  
School Students ◽  
Positive Effect

This study aims to analyze the effect of existential intelligence, personality, and self-determined motivation on pro-environmental behavior of students at Adiwiyata schools, also analyzes the variables of a theory of planned behavior (TPB) as the intervening variables. The novelty describes a new idea of predicting pro-environmental behavior, especially among high school students, by integrated analysis of existential intelligence, self-determination motivation and personality, and mediation of planned behavior, which is rarely used. 886 respondents consisted of Adiwiyata high schools students in Semarang City who participated in March-April 2021. The data was analyzed using AMOS-SEM, and the results show that existential intelligence and self-determined motivation positively affect pro-environmental behavior. Meanwhile, the personality of extroverted intuitive thinking judging (ENTJ), extroverted intuitive feeling perceiving (ENFP), extroverted sensing feeling perceiving (ESFP), introverted sensing thinking judging (ISTJ), an introverted intuitive feeling perceiving (INFP) type also has a positive effect on the pro-environmental behavior. Further, attitude, subjective norm (SN), and perceived behavioral control have a significant positive effect in mediating the existential intelligence, self-determined motivation, and personality of ENFP, ESFP, ISTJ, and INFP on the pro-environmental behavior. Meanwhile, the SN does not have a significant effect in mediating the ENTJ personality. In addition, the intention has a significant positive effect in mediating the existential intelligence, self-determined motivation, and personality of ENTJ, ENFP, ESFP, ISTJ, and INFP type on the pro-environmental behavior.

scholarly journals Moral Norm and Theory of Planned Behavior: The Intention to Use Eco-Friendly Reusable Bag

2020 ◽  
Vol 4 (1) ◽  
pp. 56
Author(s):  
Ayu Ekasari ◽  
Syeliya Md Zaini
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Behavioral Control ◽  
Environmental Behavior ◽  
Moral Norm ◽  
Equation Modeling ◽  
Sample Population ◽  
Perceived Behavioral Control ◽  
Intention To Use

This study analyzes the influence of three variables in the theory of planned behavior (TPB) along with the moral norm variable to predict pro-environmental behavior, specifically the use of eco-friendly reusable bags. The sample population in this study was 280 people who were aware of the existence of eco-friendly reusable bags and understood its use. Data were analyzed using structural equation modeling. The results of hypothesis testing showed a positive influence of moral norm, attitude, and perceived behavioral control on the intention to use eco-friendly reusable bags. However, the influence of subjective norms on the intention to use eco-friendly reusable bags was found to be negative. This is a pioneering research in the use of the expanded TPB model with the moral norm variable to predict the use of eco-friendly reusable bags, a behavior that is rarely studied. As is well-known, the TPB has been widely used in explaining pro-environmental behavior; however, studies that include the moral norm variable are scarce. The results of the study suggest that decision-makers and retailers need to design social advertisements that can encourage consumers to use eco-friendly reusable bags that would minimize the use of plastic bags.

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