Corporate Social Responsibility in the Aviation Industry

Author(s):  
Peter Paul Fitzgerald ◽  
René David-Cooper
2019 ◽  
Vol 11 (7) ◽  
pp. 2035 ◽  
Author(s):  
Heesup Han ◽  
Linda Lho ◽  
Amr Al-Ansi ◽  
Hyungseo Ryu ◽  
Jinah Park ◽  
...  

Utilizing a quantitative methodological approach, the present study presented and investigated an integrated model embracing environmental corporate social responsibility, image, emotional attachment, attitude, and moral norms in order to explicate airline patrons’ intention formation for adopting eco-friendly electric airplanes. Our findings revealed that the proposed associations among research constructs were all significant, and that image, emotional attachment, attitude, and moral norms significantly mediated the effect of environmental corporate social responsibility on intention. In addition, the salient role of image of electric airplanes in building intention was uncovered. Despite the importance of greening airline products in the aviation industry, electric airplanes are a topic that has barely been explored. The results of this study can help airline practitioners and researchers to understand consumer readiness and willingness to adopt such eco-friendly alternatives to conventional air-flights. Implications are discussed.


2017 ◽  
Vol 12 (11) ◽  
pp. 52 ◽  
Author(s):  
Nuriye Gures ◽  
Harun Yilmaz ◽  
Seda Arslan ◽  
Cemal Durmuscelebi ◽  
Cevher Yuksel

Businesses in aviation industry, where fierce competition has been encountered, have had to pay more attention to their relationships with the environment to increase their market share and to survive. In this context, enterprises have started to focus on corporate social responsibility (CSR) applications to provide sustainability in terms of environmental, social and economic. Although there are many academic studies on this subject in other sectors, it is relatively less in aviation sector. Therefore, in this study, CSR applications in terms of enterprises operating in Turkish airports have been analysed using GRI (Global Reporting Initiatives) scale for the airport system. Within the extent of the research, the necessary information has been obtained through the reports published by the companies, internet pages and social media accounts etc. for CSR activities. Content analysis was used to analyze the data. As a result of the research, it has been determined that the majority of enterprises do not share their CSR applications publicly enough, even if they perform most of these activities. According to the results, suggestions have been made to the airport and terminal operators to apply more effective CSR activities.


2013 ◽  
Vol 3 (1) ◽  
Author(s):  
Bretton Weir

The air travel industry is changing. The needs of the environment are being considered and research into ways of improving the industry is being explored. This paper explores the current climate in the commercial airline industry, paying special attention to the ways in which Boeing and Airbus are ensuring the developments of greener technologies. Included is an examination of a diverse range of the research and literature available on the aviation industry and the impacts it poses on the environment in its current state. With that, the question of corporate social responsibility is acknowledged along with a deeper look into the sustainable practices in the industry. Additionally, the paper compares the Boeing 787 Dreamliner to the Airbus A380, two of the most eco-friendly commercial wide-body aircrafts on the market. Ways in which the industry utilizes the PRME principles are also mentioned.


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