Lesbian, Gay, and Bisexual Speaker Panels Lead to Attitude Change Among Heterosexual College Students

2012 ◽  
Vol 24 (1) ◽  
pp. 62-79 ◽  
Author(s):  
Paul Kwon ◽  
Daniela S. Hugelshofer
2010 ◽  
Author(s):  
Andrew A. McAleavey ◽  
Caitlin L. Chun-Kennedy ◽  
Louis G. Castonguay ◽  
Benjamin Locke

2001 ◽  
Vol 15 (3) ◽  
pp. 71-82 ◽  
Author(s):  
John S. Westefeld ◽  
Michael R. Maples ◽  
Brian Buford ◽  
Steve Taylor

1968 ◽  
Vol 23 (2) ◽  
pp. 643-648 ◽  
Author(s):  
Larry C. Jensen ◽  
Susan Knecht

This experiment was designed to test the hypotheses that the relationship between personality and attitude change is affected by the type of persuasive communication and that the relationship between personality, attitude change, and type of appeal would be different for the two sexes. 280 college students were randomly divided into three treatment conditions. Each group received either a factual, emotional, or conforming appeal. Measures of anxiety (MAS), self-concept (S-C), authoritarianism (F), and intolerance of ambiguity (IA) were obtained for each student. A multiple regression analysis was conducted for each treatment and sex group with attitude change scores used as the dependent variable. Significant F ratios for the cumulative regression were found for males receiving the conforming message and for females receiving the conforming and emotional appeals. No personality measure was associated with attitude change following the factual appeal for either sex, or for the emotional appeal for the males. For the males in the con forming-appeal treatment IA was positively correlated with attitude change, while MAS and F were negatively correlated. For females in the conforming-appeal treatment S-C was positively correlated and MAS negatively correlated, while MAS was positively correlated in the emotional treatment. The results were interpreted as supporting the basic hypotheses and suggest that considerable attention must be given to the appeal used to induce attitude change in studies investigating personality and persuasibility.


1997 ◽  
Vol 21 (1) ◽  
pp. 17-34 ◽  
Author(s):  
Janet T. Spence ◽  
Eugene D. Hahn

To determine cohort changes in gender-role attitudes, responses to the 15-item form of the Attitudes Toward Women Scale (AWS; Spence & Helmreich, 1972a, 1978) were compared for students at the same university tested in 1972, 1976, 1980, and 1992. In both males and females, members of the 1992 cohort were the most egalitarian, and members of the 1972 cohort were the least egalitarian. In all groups, women were significantly less traditional in their attitudes than men. As has been found in previous studies, detailed analyses of the data from the 1992 cohort revealed that the scale was unifactorial, but that the score distributions were skewed. There was also some indication of ceiling effects at the egalitarian end of the scale, particularly in women. The implications of these latter results for the usefulness of the AWS in current research were explored.


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