Governance as legacy: project management, the Olympic Games and the creation of a London model

2013 ◽  
Vol 5 (2) ◽  
pp. 172-173 ◽  
Author(s):  
Mike Raco
2013 ◽  
Vol 34 (5) ◽  
pp. 54-59 ◽  
Author(s):  
Ram Herstein ◽  
Ron Berger

Purpose – Cities all over the world rebrand themselves in order to refresh their image and attract/continue attracting tourists, industry or whichever group they hope to engage. Cities have tended to rebrand themselves based on varied social events and festivals such as fashion (Milan), food and beverages (Munich), folklore dancing (Rio de Janeiro), film (Cannes) and many more. The most powerful platform for rebranding a city is hosting the Olympic Games. Despite the fact that many city planners and decision-makers tend to perceive the Olympic Games as the highest yielding investment for reinforcing a city image, in the last three decades many host cities have lost millions of dollars, with this rare opportunity to leverage their city's image becoming one big fiasco. The aim of this paper is to present the key rules for making hosting the Olympic Games a very profitable business, in terms of reinforcing the city image. Design/methodology/approach – Since some host cities are more established in economic terms and some are less, two different approaches (the “Barcelona model” and the “London model”) are discussed. Findings – The Barcelona model shows how a city can leverage its image, based on the Olympic Games, to become more familiar to millions of potential tourists, and the London model shows how an entire country can also profit from the fact that its capital is hosting the Olympic Games. Originality/value – The Barcelona model shows how a city can leverage its image, based on the Olympic Games, to become more familiar to millions of potential tourists, and the London model shows how an entire country can also profit from the fact that its capital is hosting the Olympic Games.


Crisis ◽  
2016 ◽  
Vol 37 (2) ◽  
pp. 148-154 ◽  
Author(s):  
Karoly Bozsonyi ◽  
Peter Osvath ◽  
Sandor Fekete ◽  
Lajos Bálint

Abstract. Background: Several studies found a significant relationship between important sport events and suicidal behavior. Aims: We set out to investigate whether there is a significant relationship between the raw suicide rate and the most important international sports events (Olympic Games, FIFA World Cup, UEFA European Championship) in such an achievement-oriented society as the Hungarian one, where these sport events receive great attention. Method: We examined suicide cases occurring over 15,706 days between January 1, 1970, and December 31, 2012 (43 years), separately for each gender. Because of the age-specific characteristics of suicide, the effects of these sport events were analyzed for the middle-aged (30–59 years old) and the elderly (over 60 years old) generations as well as for gender-specific population groups. The role of international sport events was examined with the help of time-series intervention analysis after cyclical and seasonal components were removed. Intervention analysis was based on the ARIMA model. Results: Our results showed that only the Olympic Games had a significant effect in the middle-aged population. Neither in the older male nor in any of the female age groups was a relationship between suicide and Olympic Games detected. Conclusion: The Olympic Games seem to decrease the rate of suicide among middle-aged men, slightly but significantly.


2016 ◽  
Vol 6 (2) ◽  
pp. 386-389
Author(s):  
Eduardo Oliveira

Evinç Doğan (2016). Image of Istanbul, Impact of ECoC 2010 on The City Image. London: Transnational Press London. [222 pp, RRP: £18.75, ISBN: 978-1-910781-22-7]The idea of discovering or creating a form of uniqueness to differentiate a place from others is clearly attractive. In this regard, and in line with Ashworth (2009), three urban planning instruments are widely used throughout the world as a means of boosting a city’s image: (i) personality association - where places associate themselves with a named individual from history, literature, the arts, politics, entertainment, sport or even mythology; (ii) the visual qualities of buildings and urban design, which include flagship building, signature urban design and even signature districts and (iii) event hallmarking - where places organize events, usually cultural (e.g., European Capital of Culture, henceforth referred to as ECoC) or sporting (e.g., the Olympic Games), in order to obtain worldwide recognition. 


Fachsprache ◽  
2019 ◽  
Vol 41 (S1) ◽  
pp. 87-100
Author(s):  
Wenke Mückel

Metaphorical elements are a highly productive language means in live reports about sport events on TV. They occur in different relations to what is simultaneously seen on screen and depend on the reporter as well as on the special kind of sport. But nevertheless, general structures and functions of metaphors in those medium-bound oral texts can be indicated; as one of the markers they contribute to what is often called language of sport or maybe rather communicative template of sport. Examples taken from TV reports of the European Football Championship and the Olympic Games (both took place in 2016) are used to illustrate this character of metaphorical expressions in sport reports on TV.


Author(s):  
Richard Giulianotti

World sport often appears as one of the most powerful illustrations of globalization in action. This chapter provides a critical analysis of global sport. Four major areas of research and debate on global sport are examined: political–economic issues, centering particularly on the commercial growth of sport and inequalities between different regions; global sport mega-events such as the Olympic Games or World Cup finals in football; the emergence and institutionalization of the global sport for development and peace; and sociocultural issues, notably the importance of global sport to diverse and shifting forms of identity and belonging. Concluding recommendations are provided on areas for future research into global sport.


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