Book Review

2016 ◽  
Vol 6 (2) ◽  
pp. 386-389
Author(s):  
Eduardo Oliveira
Keyword(s):  
Urban Planning ◽  
Urban Design ◽  
Olympic Games ◽  
City Image ◽  
European Capital Of Culture ◽  
The Arts ◽  
The World ◽  
The City ◽  
The Olympic Games

Evinç Doğan (2016). Image of Istanbul, Impact of ECoC 2010 on The City Image. London: Transnational Press London. [222 pp, RRP: £18.75, ISBN: 978-1-910781-22-7]The idea of discovering or creating a form of uniqueness to differentiate a place from others is clearly attractive. In this regard, and in line with Ashworth (2009), three urban planning instruments are widely used throughout the world as a means of boosting a city’s image: (i) personality association - where places associate themselves with a named individual from history, literature, the arts, politics, entertainment, sport or even mythology; (ii) the visual qualities of buildings and urban design, which include flagship building, signature urban design and even signature districts and (iii) event hallmarking - where places organize events, usually cultural (e.g., European Capital of Culture, henceforth referred to as ECoC) or sporting (e.g., the Olympic Games), in order to obtain worldwide recognition. 

Hosting the Olympics: a city's make-or-break impression

2013 ◽  
Vol 34 (5) ◽  
pp. 54-59 ◽  
Author(s):  
Ram Herstein ◽  
Ron Berger
Keyword(s):  
Olympic Games ◽  
Decision Makers ◽  
City Image ◽  
Content Type ◽  
Social Events ◽  
Entire Country ◽  
The City ◽  
London Model ◽  
Rare Opportunity ◽  
The Olympic Games

Purpose – Cities all over the world rebrand themselves in order to refresh their image and attract/continue attracting tourists, industry or whichever group they hope to engage. Cities have tended to rebrand themselves based on varied social events and festivals such as fashion (Milan), food and beverages (Munich), folklore dancing (Rio de Janeiro), film (Cannes) and many more. The most powerful platform for rebranding a city is hosting the Olympic Games. Despite the fact that many city planners and decision-makers tend to perceive the Olympic Games as the highest yielding investment for reinforcing a city image, in the last three decades many host cities have lost millions of dollars, with this rare opportunity to leverage their city's image becoming one big fiasco. The aim of this paper is to present the key rules for making hosting the Olympic Games a very profitable business, in terms of reinforcing the city image. Design/methodology/approach – Since some host cities are more established in economic terms and some are less, two different approaches (the “Barcelona model” and the “London model”) are discussed. Findings – The Barcelona model shows how a city can leverage its image, based on the Olympic Games, to become more familiar to millions of potential tourists, and the London model shows how an entire country can also profit from the fact that its capital is hosting the Olympic Games. Originality/value – The Barcelona model shows how a city can leverage its image, based on the Olympic Games, to become more familiar to millions of potential tourists, and the London model shows how an entire country can also profit from the fact that its capital is hosting the Olympic Games.

The impact of a mega-event on city branding: The European Capital of Culture 2010 and the image of Istanbul

2013 ◽  
Vol 3 (1) ◽  
pp. 29-50 ◽  
Author(s):  
Evinç Doğan ◽  
Ibrahim Sirkeci
Keyword(s):  
Visual Analysis ◽  
Place Branding ◽  
World City ◽  
City Branding ◽  
City Image ◽  
European Capital Of Culture ◽  
National Boundaries ◽  
Symbolic Production ◽  
The Impact ◽  
The City

This study examines the ways in which the city image of Istanbul is re-created through the mega-events within the context of the European Capital of Culture (ECoC) 2010. Istanbul “took the stage” as one of the three ECoC cities (Essen for the Ruhr in Germany and Pécs in Hungary), where the urban spaces were projected as the theatre décor while residents and visitors became the spectators of the events. Organisers and agents of the ECoC 2010 seemed to rebrand Istanbul as a “world city” rather than a “European capital”. With a series of transnational connotations, this can be considered as part of an attempt to turn Istanbul to a global city. In this study we examine posters used during the ECoC 2010 to see whether this was evident in the promoted images of Istanbul. The research employs a hermeneutic approach in which representations, signs and language are the means of symbolic meaning, which is analysed through qualitative methods for the visual data (Visual Analysis Methods), namely Semiotics and Discourse Analysis. The analysed research material comes from a sample of posters released during the ECoC 2010 to promote 549 events throughout the year. Using stratified random sampling we have drawn 28 posters (5% of the total) reflecting the thematic groups of events in the ECoC 2010. Particular attention is also paid to the reflexivity of the researchers and researchers’ embeddedness to the object of research. The symbolic production and visual representation are therefore investigated firstly through the authoritative and historically constituted discourses in the making of Istanbul image and secondly through the orders of cultural consumption and mediatisation of culture through spectacular events. Hence enforcing a transnationalisation of the image of the city where the image appears to be almost stateless transcending the national boundaries. Findings and methodology used in this study can be useful in understanding similar cases and further research into the processes of city and place branding and image relationships. 

EXPLORING EX-ANTE IMPACTS AND SOCIAL AND SPORTIVE CHALLENGES OF HOSTING A FUTURE NEW INTERNATIONAL MAJOR EVENT: A CASE STUDY OF THE WORLD ROLLER GAMES IN BARCELONA

2020 ◽  
Author(s):  
Albert Saló ◽  
Laia López
Keyword(s):  
Social Economic ◽  
Research Question ◽  
City Image ◽  
Local Council ◽  
The World ◽  
Future Consequences ◽  
Mega Event ◽  
The City ◽  
The Postponement

Research Question: This analysis arises from the decision of the current local council of Barcelona regarding the postponement of the sporting mega-event ‘World Roller Games’, due to a lack of a social and sportive implication in this event. This research tries to shed some light on the matter and give evidence to the local council to become the world capital of skating. The research question is to analyse whether non-economic impacts could be relevant enough to organise a mega-event.Research Methods: The methodology is based on the perception and experience of spectators and participants on four main impacts (social, economic, sports city image and sports practice) using a survey from a National Roller Skating Championship in Spain, considering that this profile of respondents have a better knowledge of the current situation of this sport.Results and Findings: There are positive expected future consequences of this mega-event to be held in Barcelona in social and sportive terms. We can also conclude that the local council must still introduce some social and sportive policies in the city in order to improve the chances of success in social, sports practice and sportive brand image development.Implications: It is demonstrated that a mega-event should not be seen purely from a perspective of business generation, especially with minority sports like roller skating. There is a clear opportunity to develop social and sportive practice initiatives that can push social cohesion throughout the city thanks to a mega-event such as this one.

scholarly journals Ground-based Measurements of Atmospheric Trace Gases in Beijing during the Olympic Games

Sci ◽  
2018 ◽  
Vol 1 (1) ◽  
pp. 6
Author(s):  
Jie Cheng
Keyword(s):  
Olympic Games ◽  
Trace Gases ◽  
Fourier Transform Spectrometer ◽  
Atmospheric Trace Gases ◽  
Validation Data ◽  
Solar Absorption ◽  
The Mean ◽  
The City ◽  
Total Column ◽  
The Olympic Games

A portable Fourier Transform Spectrometer (B3M-IR) is built and used to measure atmospheric trace gases in the city of Beijing during Olympic Games in 2008. A short description of the instrument is first provided in this paper. A detailed spectral analysis is then presented. The total columns of ozone (O3), carbon monoxide (CO), methane (CH4) and nitrous oxide (N2O) are retrieved from the ground-based solar absorption spectra recorded by the B3M-IR during the Olympic Games. Lacking validation data, only the retrieved total column of O3 is compared with that retrieved by MAX-DOAS, which is deployed at the same station. The mean difference between the two methods of measurement is 6.5%, demonstrating the performance and reliability of B3M-IR.

scholarly journals Green infrastructure in high-rise residential development on steep slopes in city of Vladivostok

2018 ◽  
Vol 33 ◽  
pp. 01004 ◽  
Author(s):  
Alla Kopeva ◽  
Olga Ivanova ◽  
Olga Khrapko
Keyword(s):  
Urban Design ◽  
Green Infrastructure ◽  
Green Roofs ◽  
Residential Development ◽  
The Sustainable Development ◽  
High Rise ◽  
The World ◽  
Green Walls ◽  
Steep Slopes ◽  
The City

The purpose of this study is to identify the facilities of green infrastructure that are able to improve living conditions in an urban environment in high-rise residential apartments buildings on steep slopes in the city of Vladivostok. Based on the analysis of theoretical sources and practices that can be observed in the world, green infrastructure facilities have been identified. These facilities meet the criteria of the sustainable development concept, and can be used in the city of Vladivostok. They include green roofs, green walls, and greening of disturbed slopes. All the existing high-rise apartments buildings situated on steep slopes in the city of Vladivostok, have been studied. It is concluded that green infrastructure is necessary to be used in new projects connected with designing and constructing of residential apartments buildings on steep slopes, as well as when upgrading the projects that have already been implemented. That will help to regulate the ecological characteristics of the sites. The results of the research can become a basis for increasing the sustainability of the habitat, and will facilitate the adoption of decisions in the field of urban design and planning.

scholarly journals Performance of the national fencing team of Ukraine at the XXXII Olympic Games and the prospects of its performance at the next Olympic Games

2021 ◽  
pp. 84-87
Author(s):  
Olga Kuvaldina ◽  
Volodymyr Driukov
Keyword(s):  
Olympic Games ◽  
Crucial Importance ◽  
Team Members ◽  
National Team ◽  
Sports Events ◽  
The World ◽  
High Level ◽  
Sports Statistics ◽  
Stimulation Of ◽  
The Olympic Games

Analysis of Ukrainian athletes’ results at the XXXII Olympiad Games allows pointing out the factors of the weak performance of Ukrainian athletes in women's individual saber and epee competitions, as well as men's team epee competitions, despite the possibility of winning medals in these sports events according to many analysts including those of Infostrada Sports and other sports statistics experts. These, in our opinion, include an unsatisfactory level of efficiency of the process of reaching the peak of readiness for the Olympic Games; lack of psychological stability of athletes at the competitions; weak tactical preparation of some athletes. Based on the performances of athletes of the Ukrainian fencing team in Tokyo, a conclusion was made about the unsatisfactory level of athletes’ preparation for the XXXII Olympic Games. Only 20% of the national team members were able to realize their potential at the XXXII Olympic Games. The dynamics of the athletes’ results at the World Championships 2017 – 2019 indicates the need to use in the new Olympic cycle the planning, which is focused on our athletes reaching the peak of readiness for the Olympics: at first, the training should be aimed at the maximum stimulation of the growth of sportsmanship, whereas at the final stage it should be focused on its realization in the major competitions. It is shown that despite the unsuccessful performance of the Ukrainian fencing team in the Olympic Tokyo, this type of martial arts has significant potential for improving sports achievements at the XXXIII Olympic Games 2024 in Paris. It is noted that in the new Olympic cycle it is of crucial importance to identify candidates for the XXXIII Olympic Games as soon as possible and to create all the conditions for their full-fledged preparation. Thus, to ensure further winning medal places at the Olympic Games, it is necessary to improve the system of sports training in the Olympic cycle, which envisages participation in numerous competitions during the year to achieve a high level of readiness in the major competitions of triennial – the Olympic Games.

Tourism at the Olympic Games: visiting the world

2012 ◽  
Vol 10 (2) ◽  
pp. 99-104 ◽  
Author(s):  
Josef Ploner ◽  
Mike Robinson
Keyword(s):  
Olympic Games ◽  
The World ◽  
The Olympic Games

Examining service quality and social impact perceptions of the 2016 Rio de Janeiro Olympic Games

2018 ◽  
Vol 19 (2) ◽  
pp. 160-177 ◽  
Author(s):  
Tiago Miguel Ribeiro ◽  
Abel Correia ◽  
Rui Biscaia ◽  
Carlos Figueiredo
Keyword(s):  
Service Quality ◽  
Psychometric Properties ◽  
Rio De Janeiro ◽  
Structural Equation ◽  
Social Impact ◽  
Olympic Games ◽  
Equation Model ◽  
City Image ◽  
Content Type ◽  
The Olympic Games

Purpose The purpose of this paper is to examine the effects of service quality on perceived positive and negative social impact of the 2016 Rio de Janeiro Olympic Games. Design/methodology/approach A field study was conducted in Rio de Janeiro, and data were collected from residents who attended the Olympic Games through a self-administered questionnaire (n=519). The questionnaire included measures of perceived service quality, positive and negative social impact. A confirmatory factor analysis analysed the psychometric properties of the constructs, and a subsequent structural equation model examined the relationships between service quality and social impact perceptions. Findings The results show good psychometric properties of a multidimensional construct of service quality composed of the technical, functional, aesthetic, access, accommodation and complementary events dimensions. The service quality construct was significantly related to both positive social impact (city image and community pride enhancement, social experiences and public infrastructures) and negative social impact (social conflicts and costs) perceptions. Originality/value This study contributes to the literature by examining the role of service quality in sport mega-events and testing on different facets of social impact. The findings highlight that social atmosphere and new experiences in the Olympic Games are critical when planning these events.

Re-Constructing the Map: NBC's Geographic Imagination and the Opening Ceremony for the 2012 London Olympics

2014 ◽  
Vol 19 (1) ◽  
pp. 121-128 ◽  
Author(s):  
Andrew Shears ◽  
Emily Fekete
Keyword(s):  
United States ◽  
Screen Time ◽  
Olympic Games ◽  
Visual Representation ◽  
The United States ◽  
Opening Ceremony ◽  
The World ◽  
London Olympics ◽  
The Way ◽  
The Olympic Games

The 2012 Olympic Games was an event watched on television by billions of viewers worldwide. In the United States, approximately 40 million people viewed a tape-delayed opening ceremony of the games on the NBC network. With such a high viewership, NBC was in a position of power to influence and educate their audience on the various countries across the globe who participated in the Olympic Games and opening ceremony. Drawing on Gregory's notion of a ‘geographic imagination’, we suggest NBC editors put their version of the world on display to the American audience, thus influencing the way in which American viewers may understand the world. In this paper, we have constructed a map to provide a visual representation of NBC's geographic imagination. We find this map, based on total screen time the countries received during the ‘Parade of Nations’ segment of the opening ceremony, to suggest a unique geographic imagination worthy of further study because of its potential wide influence.

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