Conclusion
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This concluding chapter explains that the picture of big tech firms as monopolists is intuitively attractive, but analytically wrong. The digital economy has a variety of properties that work together to impose on firms a pressure equivalent to oligopoly competition. In particular, network externalities, increasing returns to adoption, and tipping effects produce significant discontinuities. This influences the direction and intensity of competition. Tech firms compete with others by a process of indirect entry, and reconfigure existing channels of competition.
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1996 ◽
Vol 29
(1)
◽
pp. 159-172
◽
2021 ◽
pp. 178359172110031
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