Developing marketing strategy with MarStra: the support system and the real‐world tests

2000 ◽  
Vol 18 (3) ◽  
pp. 135-144 ◽  
Author(s):  
Shuliang Li
Author(s):  
Gittel T. Grant

The goal of the author's curriculum is to create a foundational understanding of engineering. Creating this program was a long and bumpy road. The methodology was important. The author has long been a fan of inquiry-based science, and her classes were very often hands-on and discovery aligned. It took a few years, but eventually she ironed out the social setting, the real-world connections, and the hands-on open-ended challenges that allowed students to apply their science information. Originally, the author only intended to use the materials in her own classroom, but when she felt it would be a huge benefit to other educators who were grappling with similar challenges, she began to seek publishers. She went through quite a few false starts—scams, lazy publishers, and rejections—until she decided to self-publish. The author discussed, marketed, strategized, and partnered, and now the curriculum is approved for government funding and will be live in January on global digital platform. For every success, there are a dozen failed attempts. However, she had a great support system that was always ready to help her to the next opportunity. This chapter explores that journey.


2019 ◽  
Vol 7 (1) ◽  
pp. 366-383
Author(s):  
Kyohei Matsumoto ◽  
Takafumi Nakanishi ◽  
Toshitada Sakawa ◽  
Kengo Onodera ◽  
Shinichiro Orimo ◽  
...  

In this paper, we present a thinking support system, AI-Josyu. This system also operates as a class support system which helps to teachers for lightening their work. AI-Josyu is implemented based on media-driven real-time content management framework. The system links real world media and legacy media contents together. In resent years, it is easier to collect a large amount of various kinds of data which are created with sensors in the real world. The system realizes interconnection and utilization of legacy media contents. The legacy media contents are generated and scattered on the Internet. The framework has four modules, which are called “acquisition,” “extraction,” “selection,” and “retrieval.” The real world media and the legacy media contents are interconnected by these modules. This interconnection includes semantic components. This system records teacher's voice of its lecture in real time and presents retrieved legacy media contents corresponding to subject of the lecture. By this presentation, preparing of the legacy contents is not required. This system automatically retrieves and shows the legacy media contents. This system helps students to understand contents of the lecture. In addition, the system attends to expansion of ideas. We constructed the system and conducted the demonstration in class. It shows that the system is helpful to teacher and students for expansion of thinking.


2010 ◽  
Vol 20 (3) ◽  
pp. 100-105 ◽  
Author(s):  
Anne K. Bothe

This article presents some streamlined and intentionally oversimplified ideas about educating future communication disorders professionals to use some of the most basic principles of evidence-based practice. Working from a popular five-step approach, modifications are suggested that may make the ideas more accessible, and therefore more useful, for university faculty, other supervisors, and future professionals in speech-language pathology, audiology, and related fields.


2006 ◽  
Vol 40 (7) ◽  
pp. 47
Author(s):  
LEE SAVIO BEERS
Keyword(s):  

2016 ◽  
Author(s):  
Lawrence A. Cunningham
Keyword(s):  

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