The country of origin effect: a hedonic price analysis of the Chinese wine market

PurposeThe purpose of this paper is to analyse the country of origin (COO) effect on wine purchase in China by considering a sample from an e-commerce website. The paper contribute to the literature on hedonic pricing by applying this model to the Chinese market and including COO as product attribute.Design/methodology/approachA hedonic price model is adopted to measure the effect of search attributes on wine sales in China. A reduced form of the classical hedonic analysis is used as in Nerlove (1995), given the assumption that prices and attributes are taken as exogenous to consumers.FindingsResults show that the COO represents the attribute that most influences wine sales in China. Protected indicators of origin, which denote wine with recognised certificates, are also significant, reinforcing the importance of the production area. Vintage attribute does not impact sales, suggesting a low level of consumer experience with wine.Research limitations/implicationsThe study suffers from the limitations of results’ generalisability, given the size and characteristics of the sample. In the future research, the model should be tested on a larger sample. Moreover, it can be applied on other products, in which COO represents an information and quality cue.Practical implicationsFirms operating in sectors where COO implies specific characteristics of quality should enhance this attribute in their marketing strategies to increase their competitive advantage. Also policy implications with respect to the governmental actions to support wine producers are discussed.Originality/valueHedonic price analysis represents a well-established model; however, to the best of the authors’ knowledge it has never been used in China before. This study also highlights the primary role of COO as search attribute in wine purchase.

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Does Italian origin really determine a price premium for fluid milk? Evidences from a hedonic price analysis

ECONOMIA AGRO-ALIMENTARE ◽

10.3280/ecag1-2020oa10064 ◽

2020 ◽

pp. 1-22

Author(s):

Samuele Trestini ◽

Alice Stiletto

Keyword(s):

Country Of Origin ◽

Price Premium ◽

Hedonic Price ◽

Omega 3 ◽

Uht Milk ◽

Hedonic Price Analysis ◽

Forestry Policies ◽

Italian Origin ◽

Price Analysis ◽

First Time

The regulation 1169/2011, which aims to protect the consumers in relation to food information, stresses the fact that the country of origin is become a key attribute for consumers in their purchasing decision. In 2014, the Italian Ministry of Agricultural, Food and Forestry Policies, with the Decree of 9 December 2016 - based on art. 26 of Reg. 1169/2011 – introduced the obligation of labelling the country origin of milk used in all dairy products and therefore for the first time for uht milk. In this context, the aim of the study is to evaluate the price premium of different quality attributes on uht milk sold in Italy, with particular regard to the country of origin of milk.From the analysis, it emerges that Italian origin of milk has a significant and positive effect on price, together with the type of retailer (i.e. hypermarket), notorious brands, plastic packaging, high and middle placement on the shelves, organic attribute and the enrichment with omega 3, phosphorus or fibre.

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Hedonic Price Analysis of Non-Barren Broodmares

Review of Economic and Business Studies ◽

10.1515/rebs-2016-0034 ◽

2016 ◽

Vol 9 (2) ◽

pp. 61-75

Author(s):

Bree L. Dority ◽

Dayna Larreau ◽

Frank Tenkorang

Keyword(s):

Hedonic Pricing ◽

Selling Price ◽

Hedonic Price ◽

Pricing Model ◽

Genetic Characteristics ◽

Hedonic Pricing Model ◽

Hedonic Price Analysis ◽

Racing Performance ◽

Price Analysis ◽

Peak Value

AbstractThe current real average selling price of a thoroughbred broodmare is nearly half its peak value in 2000. While annual price changes are influenced by economic performance, different prices at an auction are influenced by physical and genetic characteristics of broodmares. We use auction data from the 2013 November Keeneland Breeding Stock Sales to estimate a hedonic pricing model. We find prices are positively influenced by earnings of the covering sire, earnings of the broodmare, pedigree, and the racing performance of broodmare progeny. Conversely, the age of a broodmare and the day on which the horse sold have dampening effects on broodmare prices.

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What determines the price of Bonga sheep at the market level in Southwestern Ethiopia? A Hedonic Price Analysis

10.21203/rs.3.rs-21654/v1 ◽

2020 ◽

Author(s):

Kassa Tarekegn

Keyword(s):

Value Chain ◽

Hedonic Pricing ◽

Hedonic Price ◽

Market Place ◽

Market Prices ◽

Hedonic Price Analysis ◽

Southwestern Ethiopia ◽

Price Determinants ◽

Systematic Selection ◽

Price Analysis

Abstract Bonga sheep is a mutton type breed with long-fat-tail and higher body weight at maturity. The breed is mainly located in Kaffa, Bench-Majji and Sheka zones of the southwestern mid and highland land areas of Ethiopia. Currently, the breed was well known in Ethiopia and also its price is higher as compared to other breeds in the country. However, empirical evidence is lacking on price determinants of the breed in Ethiopia. Therefore, this research was attempted to analyze the factors that determine the market prices of Bonga sheep in southwestern Ethiopia. Data from 300 traded sheep and sheep marketers were collected from five major sheep marketing centers in the Kaffa zone. The hedonic pricing models adjusted for heteroscedasticity were employed to analyze the collected data. The analysis result confirmed that the attributes of the sheep were the important guiding criteria in price formulation. The result also showed that the attributes of the sheep like age, sex, colour, body condition, tail type and presence of horn as well as types of buyers, market place and season were the significant determinants of sheep price. Therefore, targeting in systematic selection the attributes demanded by the market and establishment of community-based selection breeding program in Kaffa and neighboring zones to make sheep improvement sustainable and sheep keepers benefit from the intervention. Besides, effort should be geared to transform the system into a market-oriented system using a value chain framework by improving linkages to markets, access to market information systems.

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Premiums and Discounts for Plant Patents and Trademarks Used on Ornamental Plant Cultivars: A Hedonic Price Analysis

HortScience ◽

10.21273/hortsci.50.6.879 ◽

2015 ◽

Vol 50 (6) ◽

pp. 879-887 ◽

Cited By ~ 4

Author(s):

Jennifer Drew ◽

Chengyan Yue ◽

Neil O. Anderson ◽

Philip G. Pardey

Keyword(s):

Hedonic Pricing ◽

Ornamental Plant ◽

Economic Consequences ◽

Hedonic Price ◽

Hedonic Price Analysis ◽

Negative Effect ◽

Market Variables ◽

Price Analysis ◽

Garden Plant ◽

Plant Patents

The value and role of intellectual property (IP) rights pertaining to plant innovations and their economic consequences on plant values is largely unknown. A hedonic pricing model was adapted to the characteristics of the U.S. wholesale ornamental plant market, specifically the bedding, garden plant and nursery plant markets, to analyze two forms of IP rights used on plants (i.e., plant patents and trademarks). By controlling plant-specific attributes and a variety of market variables that might affect plant values, our empirical analysis reveals sizable price premiums for plant patents that may have been masked in other studies. As expected, plant patent premiums vary considerably between species where the costs of producing and marketing new cultivars differ greatly. Surprisingly, we find that the use of trademarks have a negative effect on plant prices.

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Hedonic pricing of goat characteristics at the market level: the case of Pakistan

International Food and Agribusiness Management Review ◽

10.22434/ifamr2018.0037 ◽

2019 ◽

Vol 22 (4) ◽

pp. 483-497

Author(s):

Waseem Ahmad ◽

Tanvir Ahmed ◽

Bashir Ahmad

Keyword(s):

Live Weight ◽

Hedonic Pricing ◽

Hedonic Price ◽

Personal Interview ◽

Interview Method ◽

Positive Effects ◽

Hedonic Price Analysis ◽

Log Linear ◽

Price Analysis ◽

Structured Questionnaire

This study carries out hedonic price analysis of goat’s characteristics in five major markets of Pakistan. Data were collected about the various characteristics of each traded animal during the year 2016 through a structured questionnaire by using a personal interview method. A log-linear model was fitted to a sample of 500 observations in order to examine the determinants of observed goat prices. The results of the study showed that live weight, age, and sex were goat characteristics preferred by buyers and had significant positive effects on the prices of goats. Further, significant premiums were associated with the purpose of buying and marketplace. This study indicates that goat producers can improve their profitability when they target goat sales based on weight, marketing place, age, sex and time of sale, especially at the Muslim festival, Eid-ul-Azha.

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